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FEASIBILITY STUDY PROPOSAL

In Partial Fulfilment
of the Requirements for the Degree
Bachelor of Science in Business Administration

Almazan, Joahna Alondra A.


Atienza, Ericka Daniela B.
Delica, Jenny Rose M.
Santos, Valerie G.
Tadena, Jovannie F.

SEPTEMBER 2023
PENDRIVE FUSION: A FEASIBILITY STUDY OF THE CREATIVE SPARK ENTERPRISE
ON THE MARKET POTENTIAL AND INNOVATION OF MULTIFUNCTIONAL WRITING AND
DATA STORAGE DEVICES

A Feasibility Study

Presented to the Faculty of the

Business and Management Department

STI College Batangas

In Partial Fulfillment

of the Requirements for the Degree

Bachelor of Science in Business Administration

Almazan, Joahna Alondra A.

Atienza, Ericka Daniela B.

Delica, Jenny Rose M.

Santos, Valerie G.

Tadena, Jovannie F.

September 2023
Background of the Study

The Creative Spark Enterprise is a company established by a group of students from the 4th
year level of BSBA Major in Operations Management at STI Batangas. The company's
product, the Pen Drive Fusion, was proposed by the students. The idea for the product was
inspired by their experiences in keeping important documents, not only for school but also for
personal use.

Based on their research, flash drives are portable and can store a large amount of data. This
makes them a convenient way to carry important files with you wherever you go. The students
also wanted to create a product that would be easy to use and would provide users with a
variety of benefits.

The Pendrive Fusion is a multifunctional writing and data storage device that can be used in
two different ways. It can be used as a traditional flash drive, or it can be used as a pen. The
pen function allows users to write notes or sign documents directly on the drive.

The Pendrive Fusion is a unique product that offers a variety of benefits to users. It is portable,
easy to use, and has a variety of functions. The students of Creative Spark Enterprise are
confident that the Pendrive Fusion will be a valuable tool for people who need to store and
manage important files.

a. Description of the product/service-The Pen Drive is a 2-in-1 device that combines the
functionality of a flash drive and a ballpoint pen. It has a large storage capacity, allowing
users to store important documents, presentations, and media files on the go. The Pen
Drive is also easy to use, with plug-and-play functionality that makes it easy to transfer
files between computers and devices. The Pen Drive is available in a variety of storage
capacities, from 8GB to 1TB. It is made of durable materials that can withstand every
day wear and tear. The Pen Drive is also backed by a one-year warranty. The students
who created the Pen Drive have access to the files stored on the drive. This is to ensure
that users' files are backed up in case the drive is lost or destroyed. However, users can
protect their privacy by providing the email and password that they used to create the
Pen Drive.
b. Organizational Type- The Creative Spark Enterprise is a partnership, which is a type of
business organization owned by the group of 4th year BSBA Students. It is a private
sector business, which means that it is owned and operated by individuals or
companies, rather than by the government. The Creative Spark Enterprise strives to
provide high-quality pen drives at a competitive price, while also meeting the needs of
its customers. is a manufacturing business, which means that it transforms raw
materials into finished products. In the case of pen drives, the raw materials are plastic,
metal, and electronic components. These materials are then assembled into finished
pen drives that are ready to be sold to consumers.
c. Organizational Form- Creative Spark Enterprise is a general partnership formed by
five parties who have agreed to manage and operate a business and share its profits.
The partnership is governed by a written partnership agreement that specifies the rights
and responsibilities of the partners. All partners have equal ownership of the business
and are jointly and severally liable for its debts and obligations. This means that each
partner is personally liable for the debts of the partnership, even if they were not
involved in incurring the debt. The partnership can be terminated by any partner giving
the other partners written notice of termination. The profits of the business will be
shared equally between the partners.
d. Graphic Identity

Company Logo: Product Logo:

.
Significance of the Study
The significance of this study is to evaluate the feasibility of selling a Pen Drive that is both a
flash drive and a ballpoint pen. This study will help to determine the market demand for such a
product, as well as the costs involved in production and marketing. The findings of this study
will be beneficial to the following:

Future researchers: The study findings can provide valuable insights into the development of
new and innovative products that combine the functionality of a flash drive and a pen.

To Customers- The study will provide consumers with information about the Pen Drive, such
as its features, benefits, and price. This information could help consumers to decide if the Pen
Drive is a good fit for their needs.

To Business Owners- The study will provide other entrepreneurs with information about the
market demand for a Pen Drive and the costs involved in production and marketing. This
information could be helpful to other entrepreneurs who are considering developing a similar
product.

To Government Agencies-The study will help government agencies to understand the role of
pen drives in the economy and the potential impact of the pen drive industry on employment
and economic growth.

To Educators- The study will help educators to understand the use of pen drives in education
and the potential impact of pen drives on student learning.
BITTER-SWEET SYMPHONY: A FEASIBILITY STUDY OF THE TROPICAL TEAM ON
EXPLORING THE VIABILITY OF BITTERSWEET ICE CREAM IN KUMINTANG IBABA,
BATANGAS CITY"

A Feasibility Study

Presented to the Faculty of the

Business and Management Department

STI College Batangas

In Partial Fulfillment

of the Requirements for the Degree

Bachelor of Science in Business Administration

Almazan, Joahna Alondra A.

Atienza, Ericka Daniela B.

Delica, Jenny Rose M.

Santos, Valerie G.

Tadena, Jovannie F.

September 2023
Background of the Study

Ampalaya, also known as bitter melon or bitter gourd, is a tropical vegetable that is known for
its bitter taste. However, it is also a highly nutritious vegetable that is packed with vitamins,
minerals, and antioxidants. Ampalaya has been shown to have a number of health benefits,
including lowering blood sugar levels, reducing cholesterol levels, and boosting the immune
system.

Ice cream is a popular dessert that is enjoyed by people of all ages. It is typically made with
milk, cream, sugar, and flavorings. However, there are also a number of ice cream flavors that
are made with fruits and vegetables.

The TROPICAL TEAM is a group of students from the 4th year level of BSBA Major in
Operations Management at STI Batangas who are passionate about creating healthy and
delicious food products. They believe that ampalaya ice cream is a unique and innovative
product that has the potential to appeal to a wide range of consumers.

The product, named BITTER-SWEET SYMPHONY, is made with fresh ampalaya, milk, cream,
sugar, and natural flavors. The ampalaya is carefully selected and processed to minimize its
bitterness. The other ingredients are then added to create a rich and creamy ice cream with a
subtle bitterness that is balanced by the sweetness of the sugar and other flavors.

a. Description of the product/service- Bittersweet Symphony is an Ice Cream made


From Ampalaya and located around Batangas City. Ampalaya, known for its abundant
health benefits, becomes the heart and soul of Bitter-Sweet Symphony. This green gem
is a powerhouse of nutrients, offering a rich source of vitamins and minerals that
promote well-being. With each indulgent scoop, you savor the goodness of ampalaya,
knowing that you're nourishing your body while satisfying your sweet cravings. A unique
and innovative ice cream that combines the deliciousness of ice cream with the health
benefits of ampalaya. Made with fresh ampalaya, milk, cream, sugar, and natural
flavors, Bitter-Sweet Symphony is a rich and creamy ice cream with a subtle bitterness
that is balanced by the sweetness of the sugar and other flavors. Ampalaya is a highly
nutritious vegetable that is packed with vitamins, minerals, and antioxidants. It has been
shown to have a number of health benefits, including lowering blood sugar levels,
reducing cholesterol levels, and boosting the immune system. Bitter-Sweet Symphony
is a delicious and healthy way to enjoy the taste of ampalaya. It is perfect for people
who are looking for a guilt-free dessert or a snack that is good for their health.

b. Organizational Type – The Tropical Team is a unique venture, comprising a group of


4th-year BSBA students. This privately-owned business stands firmly in the private
sector, free from government ownership and control. At its core, The Tropical Team is
driven by the entrepreneurial spirit of its individual partners, each contributing their skills
and expertise to create a thriving enterprise. The Tropical Team's organizational type as
a private partnership underscores its commitment to entrepreneurial innovation, health-
consciousness, and customer satisfaction. By harnessing the collective talents and
passions of its partners, this privately-owned venture aims to carve a niche in the
competitive world of ice cream production, all while staying true to its core values and
vision.

c. Organizational Form – The Tropical Team is a partnership formed by five parties, who
have agreed to manage and operate a business to share its profits. The choice of a
partnership as the organizational structure for The Tropical Team is a strategic one.
Partnerships allow for shared ownership and decision-making, drawing on the diverse
strengths and perspectives of each partner. This collaborative approach fosters
innovation and creativity, essential elements in the competitive ice cream market. Within
this organizational framework, roles and responsibilities are distributed among the
partners, reflecting their individual skills and interests. All partnerships have equal
ownership of the business and are liable for the obligations. The individuals are
personally responsible for the debts the partnership takes on. The specifics of profit
sharing will almost certainly be laid out in writing in a partnership agreement.
d. Graphic Identity

Company Logo: Product Logo:


SIGNIFICANCE OF THE STUDY

This study holds valuable insights and serves as a practical guide for future researchers. It
offers a unique perspective on developing innovative and nutritious ice cream products using
ampalaya, a highly nutritious vegetable. The study findings can be used by future researchers
to develop other innovative and nutritious ice cream products using ampalaya or other
underutilized vegetables.

To Future Researchers: This study will provide valuable insights into the development of
innovative and nutritious ice cream products. It will demonstrate the potential of using
ampalaya, a highly nutritious vegetable, as an ingredient in ice cream. The study findings can
be used by future researchers to develop other innovative and nutritious ice cream products.

To Customers: This study will help customers make informed choices about their ice cream
consumption. They will learn about the health benefits of ampalaya and how it can be enjoyed
in a delicious and refreshing way. The study findings can also help customers choose ice
cream products that are made with high-quality ingredients and that are produced in a
sustainable manner.

To Students: This study can provide students with practical knowledge about the business of
ice cream production. They will learn about the different aspects of the industry, such as
product development, marketing, and distribution. The study findings can also help students
develop their entrepreneurial skills and learn how to launch a successful business.

To Teachers: This study can be used as a teaching resource for students of food science,
nutrition, and business. It can provide teachers with insights into the development of new food
products and the importance of nutrition labeling. The study findings can also be used to
create lesson plans that teach students about the importance of healthy eating.

To Business Enthusiasts: This study can serve as an inspiration for business professionals
who are looking to develop new food products. The study findings can help businesses identify
new opportunities in the food industry and develop products that meet the needs of
consumers.
COCO FLOAT: A FEASIBILITY STUDY OF INTRODUCING A HEALTHFUL BEVERAGE
VENTURE IN KUMINTANG IBABA, BATANGAS CITY

A Feasibility Study

Presented to the Faculty of the

Business and Management Department

STI College Batangas

In Partial Fulfillment

of the Requirements for the Degree

Bachelor of Science in Business Administration

Almazan, Joahna Alondra A.

Atienza, Ericka Daniela B.

Delica, Jenny Rose M.

Santos, Valerie G.

Tadena, Jovannie F.

September 2023

Background of the Study


JUICY CREATIONS is a beverage provider founded in 2023 by a group of fourth-year students
from the Bachelor of Science in Business Administration (BSBA) major in Operations
Management at STI College Batangas. The business was established out of the founders'
belief that health is wealth, and their desire to create a product that would quench the thirst
and heat of people in the Philippines while also providing them with a healthy and refreshing
drink.

The company's products are made with pure and natural juice of fruit, plus sinkers made from
the same juice. The sinkers are made by freezing the juices into small, bite-sized pieces.
When the drinks are consumed, the sinkers slowly melt, adding a refreshing and chewy texture
to the drink.

The company's products are available in the flavor of Buko. JUICY CREATIONS is committed
to providing its customers with healthy and refreshing drinks that are also affordable.

In addition to its commitment to health and affordability, JUICY CREATIONS is also committed
to sustainability. The company uses recycled materials in its packaging, and it is working to
reduce its environmental impact.

a. Description of the product/service – Coco Float is made from its main ingredient,
Coconut. The coconut juice derived from young coconuts is a natural and hydrating beverage.
Packed with essential nutrients like electrolytes, vitamin C, dietary fiber, and antioxidants, it
promotes hydration, supports the immune system, aids digestion, and offers a mild natural
sweetness. In addition to its juice, shredded coconut is also included, as it is versatile and can
enhance the flavor and texture of various dishes and desserts. And to elevate the beverage,
gulaman will be added as it brings a delightful jelly-like texture, subtle flavor enhancement,
variety, and visual appeal to the drink. It complements the existing ingredients and adds a
unique touch, making Coco Float even more appealing to health-conscious consumers.
Through this, the researchers have combined ingredients with numerous health benefits for
consumers. While many beverages tend to be overly sweet and unhealthy, Coco Float
prioritizes better health, attracting health-conscious consumers.

b. Organizational Type – Juicy Creations is a privately-owned company operating in the


private sector. It is not under government control and is driven by individual entrepreneurs who
share a vision of providing a healthier alternative to the commonly found unhealthy floats in
fast food establishments. The company's primary focus is on delivering a product that aligns
with health-conscious consumer preferences while also aiming to generate a profit. Juicy
Creations takes a hands-on approach to production, engaging in manual manufacturing
processes. The process begins with the careful selection and collection of high-quality
ingredients and materials needed for crafting CocoFloat. The company oversees the entire
production process internally, from ingredient preparation to final assembly, ensuring quality
and consistency throughout. Juicy Creations seeks to cater to the growing demand for
nutritious and delicious options in the beverage market. The company's dedication to
producing a product that prioritizes health benefits is expected to capture the attention of
health-conscious consumers and build a loyal customer base. This commitment to both health
and profitability sets the stage for long-term success and growth in the competitive beverage
industry.

c. Organizational Form- Juicy Creations operates as a partnership, where five individuals


jointly own, manage, and run the company. They share both responsibilities and rewards
equally, fostering a sense of commitment and accountability. Each partner is personally liable
for the company's obligations, emphasizing trust and cooperation. Profits are distributed as per
their partnership agreement. This partnership leverages the combined skills, resources, and
expertise of the five partners for the successful creation and marketing of Coco Float, driving
Juicy Creations' growth and success.

d. Graphic Identity

COMPANY LOGO: PRODUCT LOGO:

SIGNIFICANCE OF THE STUDY


This feasibility study aims to assess the viability of introducing our innovative Fruit Infused
Float Delight to the market, offering a healthier alternative for consumers seeking a delightful
yet nutritious beverage option. The study's primary objective is to gauge the potential demand
for this product and to evaluate the practical aspects of production, distribution, financial
considerations, and operational strategies. The insights gained from this study will be
invaluable for guiding our efforts to successfully bring this product to market and meet our
company's objectives.

To Future Researchers: This study holds valuable insights and serves as a practical guide for
future researchers. It offers a unique perspective on developing innovative and nutritious
beverage products.

To Customers: This study will help them make informed choices for healthier and tastier
dessert beverages, whether for special occasions or everyday enjoyment.

To Students: This study can provide aspiring young entrepreneurs and Business
Administration students with practical knowledge, offering guidance on crafting effective
strategies for similar product ventures.

To Teachers: This study opens new avenues for educators, enriching their teaching materials
and exposing them to innovative strategies employed by real-world researchers in product
development.

To Business Enthusiasts: This study can serve as an inspiration for business professionals,
highlighting the importance of offering nutritious and delicious options that contribute to overall
well-being.

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