Date: 17 August 2023

Group SM1

Roll No. Name

S004 Alok Kumar
S010 Apoorv Sarvesh
S035 Jaibihari Singh
S067 Pratyush Kumar
S084 Shaily Gogia
S092 Sumana Biswas
S104 Vikash Kumar Jha

Assignment-5
Question: Prepare a product battlefield fill cells with brand and companies. Find out way to compete in
any one of the cells of your choice.

Answer:

Brand/
Category Strengths Weaknesses Opportunities Threats
Company
Intense competition,
Strong brand loyalty, Premium pricing, Emerging markets,
Smartphones Apple changing consumer
ecosystem integration limited customization innovation
preferences
Legal battles,
Wide product range, Software updates, 5G adoption,
Samsung competition from
innovation perceived bloatware expanding online sales
Chinese brands
Affordable pricing, Limited presence in Global expansion, IoT Privacy concerns,
Xiaomi
feature-rich devices premium segment integration copycat accusations
Leading in EV Traditional
Production scalability, Autonomous driving,
Electric Cars Tesla technology, charging automakers entering
price accessibility renewable energy push
network EV market
Battery technology
Established brand, Limited charging EV growth potential,
Nissan advancements,
affordability infrastructure global reach
regulatory changes
Funding challenges,
Adventure-focused, Limited production Early entry in market,
Rivian competition from
innovative features capacity strategic partnerships
larger players
Increasing Subscription fatigue,
Extensive content Global expansion,
Streaming Netflix competition, content content quality
library, original shows mobile market growth
costs concerns
Content licensing
Iconic IP, family- Smaller content library Disney ecosystem
Disney+ issues, production
friendly content compared to rivals synergy, global reach
delays
Premium content, Exclusive content,
Higher subscription Brand recognition,
HBO Max WarnerMedia parent company
cost compared to some content library size
offerings support
E-commerce Amazon Vast product Labor practices, Cloud services, AI Antitrust scrutiny,

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 Date: 17 August 2023

Brand/
Category Strengths Weaknesses Opportunities Threats
Company
competition from
selection, fast delivery counterfeit products integration
brick-and-mortar
Regulatory
Dominant in China, Counterfeit products, Global expansion,
Alibaba challenges,
diverse ecosystem global trust issues cloud computing
geopolitical tensions
User-friendly, Platform scalability,
Smaller scale E-commerce trend,
Shopify customizable e- competition from
compared to giants SMB focus
commerce larger players
Labor disputes,
Global presence, ride Regulatory challenges, Autonomous driving,
Ride-Sharing Uber competition from
and food delivery profitability last-mile delivery
local players
Profitability
Strong US presence, Limited international Urban mobility,
Lyft concerns, pricing
focus on ride-hailing footprint partnerships
wars
Competition from
Didi Dominant in China, Safety concerns, Global expansion,
local rivals,
Chuxing diversified services regulatory challenges autonomous driving
geopolitical factors
Large user base, Privacy issues, Virtual reality, e- Regulatory scrutiny,
Social Media Facebook
diverse platform misinformation commerce integration declining user trust
Content authenticity,
Visual focus, Limited link sharing, E-commerce growth,
Instagram competition from
influencer marketing algorithm changes younger user base
new platforms
Misinformation
Real-time updates, Toxic content, user Monetization options,
Twitter spread, competition
news dissemination growth challenges data analytics
from larger platforms

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