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Lecture Day 01/MBAS905/Trimester-2/Woll-Dist/2023 1

MBAS 905: Advanced Business Analytics

Lecture Day 01 - Session 01

• Subject overview, expectations, and


preparation.
Lecture Day 01/MBAS905/Trimester-2/Woll-Dist/2023 2

MBAS 905: Advanced Business Analytics

Dr. Joshua Fan


Room No. 40.243
Telephone 02 - 4221 4041
Email: joshua@uow.edu.au

Consultation/tutorial times:
4.00 pm – 5.00 pm, Tuesday
(Weekly Zoom Drop-In Session)
Lecture Day 01/MBAS905/Trimester-2/Woll-Dist/2023 3

MBAS 905: Advanced Business Analytics

Pre-requisite: Nil (prefer co/after MBAS901/902)

Weight and Format:


• 6 Credit Points
• 5 days Intensive
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Aims

• Quality of predictive analysis and accuracy of


predictive forecasting of business analytics outcomes
are the main focus in this subject.
• Students explore the latest innovations and trends in
Business Analytics including topics related to artificial
intelligence, machine learning, heuristics and patterns
matching.
• New innovative techniques and tools are introduced to
cater for the need of the business analytics industry.
• Different business problems are chosen to illustrate the
effectiveness and applicability of these innovations and
trends.
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Objectives
On successful completion of this subject, students should be able to:

• Develop advanced Statistical Learning capabilities in using the


latest innovative business analytics techniques and tools for
complex big business data analyses.
• Evaluate the effectiveness and applicability of these latest
innovative business analytics techniques and tools in complex big
data business problems.
• Research and investigate the emerging and global trends of
business analytics tools and practices in industry, the challenges,
critical factors and organisational impacts associated with being
business analytically capable.
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Method of Presentation

• This subject will be presented as Intensive


virtual classes across 5 days during the
trimester. Theoretical concepts will be
introduced in class.
• Case analysis will also be conducted in class.
Students are expected to participate in the
class discussion/activities.
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Method of Presentation (Cont...)

• Students are encouraged to complete the set


reading prior to the intensive class.
• Intensive virtual classes are on week 2, 4, 6, 8 &
10 (refer to actual dates on subject outline).

Monday, 5.30pm to 8.30pm


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Method of Presentation (Cont...)

Please read carefully ”RULES, CODES OF PRACTICE


& POLICIES” included in the SBS Policies Document
which was given to you during the Orientation.
Lecture Day 01/MBAS905/Trimester-2/Woll-Dist/2023 9

Attendance Requirements

• Students are expected to attend all intensive


virtual classes. Students may fail a subject unless
they attend 80% of the intensive virtual classes for
this subject. Students may apply to have this
requirement waived if their circumstances meet
those listed in Student Academic Consideration
Policy available at
http://www.uow.edu.au/about/policy/UOW060110.h
tml.
• Class attendance will be recorded and retained within
the School.
Lecture Day 01/MBAS905/Trimester-2/Woll-Dist/2023 10

Required Text
• The following articles are available to download from Moodle or UOW Full-Text
Library:
• Wexler, J., Haller, S., and Myneni, R., 2018. An Overview of SAS Visual Data
Mining and Machine Learning on SAS Viya. In Guard, R., Machine Learning with
SAS: Special Collection, SAS Institute Inc., Cary, NC, USA. pp.1-23.
• Wujek,B., Haller, S., and Wexler, J., 2018. Navigating the Analytics Life Cycle
with SAS Visual Data Mining and Machine Learning on SAS Viya. In Gupta, S.,
Artificial Intelligence with SAS: Special Collection, SAS Institute Inc., Cary, NC,
USA. pp.11-39.
• Dean, J., 2018. How to Build a Recommendation Engine Using SAS Viya. In
Gupta, S., Artificial Intelligence with SAS: Special Collection, SAS Institute Inc.,
Cary, NC, USA. pp.126-140.
• Silva, J., and Wright, R.E., 2018. Factorization Machines: A New Tool for Sparse
Data. In Guard, R., Machine Learning with SAS: Special Collection, SAS Institute
Inc., Cary, NC, USA. pp.104-117.
• GünesÌ, F., Wolfinger, R., and Tan, P., 2018. Stacked Ensemble Models for
Improved Prediction Accuracy. In Guard, R., Machine Learning with SAS:
Special Collection, SAS Institute Inc., Cary, NC, USA. pp.137-156.
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Required Text (Cont…)

The following articles are available to download from Moodle or UOW Full-Text
Library (Cont…):
• Koch, P., Wujek, B., Golovidov, O., and Steven Gardner, S., 2018. Automated
Hyperparameter Tuning for Effective Machine Learning. In Guard, R., Machine
Learning with SAS: Special Collection, SAS Institute Inc., Cary, NC, USA. pp.73-
83.
• Koch, P., Wujek, B., and Golovidov, O., 2018. Managing the Expense of
Hyperparameter Autotuning. In Gupta, S., Artificial Intelligence with SAS:
Special Collection, SAS Institute Inc., Cary, NC, USA. pp.40-59.
• Toit, T.d., and Waal, A.d., 2018. Random Forests with Approximate Bayesian
Model Averaging. In Guard, R., Machine Learning with SAS: Special Collection,
SAS Institute Inc., Cary, NC, USA. pp.73-83.
• Vadakkumpadan, F., and Sethi, S., 2018. Biomedical Image Analytics Using SAS
Viya. In Gupta, S., Artificial Intelligence with SAS: Special Collection, SAS
Institute Inc., Cary, NC, USA. pp. 114-125.
• Abbey, R., He, T., and Wang, T., 2018. Methods of Multinomial Classification
Using Support Vector Machines. In Guard, R., Machine Learning with SAS:
Special Collection, SAS Institute Inc., Cary, NC, USA. pp. 84-103.
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Required Text (Cont…)

The following articles are available to download from Moodle or UOW Full-Text
Library (Cont…):
• Bagga, S., and Sethi, S., 2018. Analyzing Text In-Stream and at the Edge. In
Gupta, S., Artificial Intelligence with SAS: Special Collection, SAS Institute Inc.,
Cary, NC, USA. pp.60-71.
• Cook, A., and Herron, B., 2018. Harvesting Unstructured Data to Reduce Anti-
Money Laundering (AML) Compliance Risk. In Gupta, S., Artificial Intelligence
with SAS: Special Collection, SAS Institute Inc., Cary, NC, USA. pp.72-81.
• Sabo, T., and Pilz, A., 2018. Using SAS Text Analytics to Assess International
Human Trafficking Patterns. In Gupta, S., Artificial Intelligence with SAS:
Special Collection, SAS Institute Inc., Cary, NC, USA. pp.98-113.
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Assessments

The subject will be assessed by a combination of two


Project Reports, there is no Exam in this course.

• To be eligible to pass this subject, students must


complete all assessment tasks for this subject. In
addition, you must achieve a total mark of 50% or
over for all assessment tasks and obtain a
minimum of 50% in the final examination or major
piece of assessment (where there is no final exam).
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Assessments (Cont…)

• In accordance with the General Course Rules where a


student gains a mark of 50 or greater and does not meet the
specified level in an assessment task required to pass the
subject, a Technical Fail (TF) grade for the subject will appear
on their Academic Transcript. Where a Technical Fail is given
the following applies:
a) Failure of the subject;
b) a TF without a mark will be granted;
c) a TF will be presented on the student's academic transcript;
d) The allocated mark of 49 will be used as the WAM calculation for
subjects at all levels.
• Failure to complete all assessment tasks will normally result
in failure of the entire subject, other marks notwithstanding.
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Assessments (Cont…)

• Students should note that each credit point normally requires


about 2 hours of study per week. Thus, a 6 credit point
subject requires that students commit about 12 hours study a
week, including attendance at lectures and tutorials
• Students who fail a subject will not normally be eligible for a
supplementary exam but may be approved if extenuating
circumstances exist. Approval for a supplementary exam in
these circumstances needs to be given by the relevant Head
of School and Faculty Assessment Committee. Students who
believe they may be eligible, and who have not already been
advised accordingly, should consult their Lecturer or Subject
Coordinator.
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Assessments (Cont...)

Assesment 1 0%

Assesment 2 40%

Assesment 3 60%
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Projects

• There will be two Project assessments in this


course.
• Information will be provided on Moodle in relation
to the content of each project and the requirements
for assessment submission.
• There will be in depth discussion of each project
during the lectures.
• Please refer to the Project schedules in your
subject outline
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Extension ?????
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Extensions

Extensions of time to submit material for assessment


can only be requested in advance of the due date for
an assessment activity through the Academic
Consideration process on SOLS.
For more information please refer to the Student
Academic Consideration Policy at:

http://www.uow.edu.au/about/policy/UOW058721.html
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LATE SUBMISSION OF ASSESSMENT TASKS

• Assessed work submitted late will be penalised by the


deduction of 10 percent of the maximum possible mark for
that assessment per working day or part thereof. The
operation of this rule will not result in a negative mark being
carried forward.
• This penalty for late submission may be waived upon
presentation of a medical certificate of illness for a relevant
period, or upon evidence of untoward or approved
circumstances that fall under the Student Academic
Consideration Policy
(see Sydney Business School Moodle site
https://moodle.uowplatform.edu.au/course/view.php?id=16092)
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SUPPLEMENTARY
Examination/Assessment
• Students who suffer illness or other circumstances beyond their
control which are likely to affect their academic performance on the
day of an examination should not attempt the exam. These
students should obtain a Medical Certificate or other approved
supporting documentation and follow the University's Academic
Consideration application process to apply for a supplementary
exam. The School will not approve students to re-sit an
examination. See Section C, Student Academic Consideration
Policy for further details.
• Students approved for a supplementary examination or
assessment will receive a minimum of five (5) days' notice via
SOLSMail, regarding the examination date, time and location or
requirements of the supplementary assessment. Supplementary
exam period dates can be found at
https://www.uow.edu.au/student/exams/timetabledates/index.html.
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SCALING

• Marks awarded for any assessment task or part of any


assessment task, including an examination may be subject to
scaling at the end of the session.
• Marks will be scaled only when unpredicted circumstances occur
and in order to ensure fairness of marking across groups of
students.
• The method of scaling will depend on the type of scaling
required by the circumstances. When scaling is deemed
necessary, it will follow a detailed consideration by the Unit
Assessment Committee and/or the Faculty Assessment
Committee of the marks of the group of students concerned.
Scaling will not affect any individual student's rank order within
their cohort.
• For more information please refer to Standards for the
Finalisation of Student Results - Schedule 1: Scaling Guidelines
https://www.uow.edu.au/about/policy/UOW039331.html for
details.
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LEARNING ANALYTICS

Learning Analytics data (such as student


engagement with Moodle, access to recorded
lectures, University Library usage, task marks, and
use of SOLS) may be used by the Subject
Coordinator and your faculty's Head of Students to
assist in analysing student engagement, and to
identify and recommend support to students who
may be at risk of failure. If you have questions about
the kinds of data the University uses, how we collect
it, and how we protect your privacy in the use of this
data, please refer to
https://www.uow.edu.au/about/privacy/index.html.
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Plagiarism (ACADEMIC INTEGRITY)

Plagiarism may lead to


expulsion from the University
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Turnitin
• Turnitin is a service used by UOW as a tool educating students about the
importance of correct citations and referencing techniques in addition to
identifying where students have copied or reused the work of others - known
as plagiarism. For tips about writing with academic integrity and avoiding
plagiarism please see above: Academic Integrity and Plagiarism and
https://www.uow.edu.au/student/services/ld/students/UOW021315.html
• The Turnitin system checks each student's written assessment against
electronic text;
– on the publicly accessible Internet,
– in published works (including ABI/Inform, Periodical Abstracts,
Business dateline, and electronic books),
– on the ProQuest and Gale commercial databases, and
– in every assignment previously submitted to Turnitin
• When a student submits his/her written assessment, the system generates
an 'originality report' that highlights the similarity found between the
assessment and all the sources checked by Turnitin. Turnitin does not check
that references are in the correct Harvard format. It is the student's
responsibility to check that all references follow the Harvard format detailed
on https://uow.libguides.com/refcite/uowharvard.
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Turnitin (Cont…)
• It is compulsory for all students to submit all written assignments (final
version) in a word (.doc/.docx) format into the Turnitin system regardless of
whether it is electronic or paper based. Your lecturer will advise whether a
hard copy of the report is required with any paper based assignment
submission.
• Students are encouraged to submit drafts of their assignment to Turnitin
before the due date, thus enabling students to check their referencing and
rectify any issues before submission of the final version.
1. Use one document name only for each assignment that includes your UOW
student number
2. Any resubmissions must use the same document name as the original
submission
3. References must be included in your Turnitin submission
4. Do not include the assignment topic question at the beginning of your submission
5. Where a paper based copy is required with the assignment submission, the
originality report provided with the assignment submission must be consistent
with your last submission to Turnitin
• Failure to comply with these requirements may result in penalties being
applied. Please access the Moodle site for this subject for further Turnitin
details.

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