Scribd Logo
Upload

Welcome to Scribd!

  • GB NM 68990

    Uploaded by

    barrybeldaotenatelawebstore276
    7 views26 pages
    The document provides information for an upcoming product launch on December 1, 2019. It lists the launch timeline and stakeholders involved in the project management, public relations, and design. Several pre-launch, launch, and post-launch tasks are outlined, including fixing minor issues, gathering customer feedback, creating social media promotions, an in-app announcement, email newsletter, and training materials for marketing and sales teams.

    Original Description:

    09164GFKG654869

    Original Title

    09456 Gb Nm 68990

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    The document provides information for an upcoming product launch on December 1, 2019. It lists the launch timeline and stakeholders involved in the project management, public relations, and design. Several pre-launch, launch, and post-launch tasks are outlined, including fixing minor issues, gathering customer feedback, creating social media promotions, an in-app announcement, email newsletter, and training materials for marketing and sales teams.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    7 views26 pages

    GB NM 68990

    Uploaded by

    barrybeldaotenatelawebstore276
    The document provides information for an upcoming product launch on December 1, 2019. It lists the launch timeline and stakeholders involved in the project management, public relations, and design. Several pre-launch, launch, and post-launch tasks are outlined, including fixing minor issues, gathering customer feedback, creating social media promotions, an in-app announcement, email newsletter, and training materials for marketing and sales teams.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 26

    09456GBNM68990

    095767FGJH689
    Helpful Launch Info
    Target Product Launch Date: December 1,
    2019
    Marketing docs and assets

    Everything you need for our big launch is available here! Attach Google Drive folders, Confluence
    pages, Slack channels and more.
    Launch Timeline & Stakeholders

    **PMM: Brian
    PM: Jess
    PR: Amy
    Designer: Cindy**
    To Do
    Fix alignment issue on /pricing

    Looks like something going on with the alignment – the “Learn More” and “Upgrade Team” buttons are
    a couple of pixels apart vertically
    Update assorted references on existing
    Marketing pages
    In Progress
    Gather customer quotes/testimonials
    0946YTR878890
    0972YGF8789
    09287MN8799
    0965TYYHG7688
    094YTRW76887
    0987UYMNU789
    0978UNB7688
    Ready For Launch
    Social promotion
    Blog post - Announcement

    - http://blog.trello.com/trello-power-ups-for-all/
    In-App Announcement

    Approved copy: Introducing Power-Ups For All: Your Trello boards just got even more powerful...
    Email Newsletter

    Subject line: New Trello Feature: Power-Ups


    Launched
    Messaging Doc

    Document or slide deck for the sales & marketing teams that outlines the key messaging points of this
    release.
    Marketing Training on Power-Ups

    - How to talk about Power-Ups


    - Content brainstorm for blog
    - Images/videos for social media
    Sales Training On Power-Ups

    Train sales teams on...

    1. How to talk about Power Ups with prospects and customers


    2. What are the new powerups and how do they work
    3. What are some of the most common use cases (i.e. Product teams are likely to use X & Y,
    Marketing like B & C, etc.)
    4. What related resources should Sales know about and use?

    You might also like