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  • 01 StyleGuide

    Uploaded by

    Dian Pratya
    4 views10 pages
    The document provides style guidelines for fonts, colors, and logos to use for the VCRNOW and VCRNOW Powered by Formetco brands. It lists the fonts Loew in various weights and styles to use alongside the fallback font Arial. Main colors of dark gray, light gray, white, black, and orange are defined by their hex codes and CMYK values. Examples of how the logos can appear on different backgrounds are shown. Business cards, letterhead, thank you cards, and envelopes are presented as templates for printed materials.

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    01_StyleGuide (1)

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    The document provides style guidelines for fonts, colors, and logos to use for the VCRNOW and VCRNOW Powered by Formetco brands. It lists the fonts Loew in various weights and styles to use alongside the fallback font Arial. Main colors of dark gray, light gray, white, black, and orange are defined by their hex codes and CMYK values. Examples of how the logos can appear on different backgrounds are shown. Business cards, letterhead, thank you cards, and envelopes are presented as templates for printed materials.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    4 views10 pages

    01 StyleGuide

    Uploaded by

    Dian Pratya
    The document provides style guidelines for fonts, colors, and logos to use for the VCRNOW and VCRNOW Powered by Formetco brands. It lists the fonts Loew in various weights and styles to use alongside the fallback font Arial. Main colors of dark gray, light gray, white, black, and orange are defined by their hex codes and CMYK values. Examples of how the logos can appear on different backgrounds are shown. Business cards, letterhead, thank you cards, and envelopes are presented as templates for printed materials.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 10

    Style Guide

    Fonts and Colors


    Loew Arial
    Loew Regular / Loew Italic Arial Regular / Arial Italic

    Loew Medium / Loew Medium Italic Arial Bold / Arial Bold Italic

    Loew Bold / Loew Bold Italic Arial Black

    Loew ExtraBold / Loew ExtraBold Italic

    Loew Black / Loew Black Italic

    Loew Heavy / Loew Heavy Italic

    Main Colors Accent Colors

    Dark Gray White

    HEX: 2B2B2B HEX: ffffff

    R43 G43 B43 R255 G255 B255

    C70 M64 Y63 K65 C0 M0 Y0 K0

    Light Gray Black

    HEX: 969696 HEX: 000000

    R150 G150 B150 R0 G0 B0

    C44 M36 Y36 K1 C0 M0 Y0 K100

    Orange

    HEX: EF4623

    R239 G70 B35

    C0 M88 Y100 K0
    VCRNOW Corporate Logos
    Main Logo

    Alternate Logos

    Examples of How the Logos Can Look on Different Color or Texture Backgrounds
    VCRNOW Corporate Printouts

    General Business Card Example with Bleed

    Specialized Business Card Example with Bleed

    Sales Business Card Example with Bleed

    Back of Business Card with Bleed


    VCRNOW Corporate Printouts

    Thank You Card with Bleed

    Letterhead with Bleed


    VCRNOW Corporate Printouts

    Small Envelope with Bleed

    Front of Long Envelope with Bleed

    Back of Long Envelope with Bleed


    VCRNOW Powered by Formetco Logos
    Main Logo

    Alternate Logos

    Examples of How the Logos Can Look on Different Color or Texture Backgrounds
    VCRNOW Powered by Formetco Printouts

    General Business Card Example with Bleed

    Specialized Business Card Example with Bleed

    Sales Business Card Example with Bleed

    Back of Business Card with Bleed


    VCRNOW Powered by Formetco Printouts

    Thank You Card with Bleed

    Letterhead with Bleed


    VCRNOW Powered by Formetco Printouts

    Small Envelope with Bleed

    Front of Long Envelope with Bleed

    Back of Long Envelope with Bleed

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