INTERNAL AND EXTERNAL FACTORS EVALUATION MATRIX

The Internal and External matrix is a combination of Internal Factors Evaluation (IFE) and

External Factors Evaluation (EFE) used to analyze the company's situation. It is divided into

three rows: the first is Grow and Build, the second is Hold and Maintain, and the third is

Harvest or Divest.

EFE Score
4.O STRONG AVERAGE WEAK

I II III HIGH MAINT

GROW AND BUILD

EFE
2.6
IV V VI
HOLD AND MAINTAIN
VII VIII IX
HARVEST AND DIVEST
1.O
4.O IFE Score
IFE
3.8 1.0

According to the Internal and External matrix above Asialink Finance Corporation, 2.6 is the

weighted score for External Factors Evaluation (EFE) and 3.8 is weighted for Internal Factors

Evaluation (IFE). The weighted Score of Internal and External landed on the second row which

is the Hold and Maintain meaning the company must hold and maintain its current position.