IANZANIA INSTITUTE OF ACCOUNTANCY

STUDENT NAME; AFIDHA I. MALEKELA

REGISTATION NO; MBY/BMPR/23/123752.

SUBJECT; PUBLIC RELATION LORITTING

LECTURES; MARIAM KAPIPI

TYPE OF ASSIGNMENT; INDIVIDUAL ALIGNMENT

SUBJECT CODE: MP4O7102

SUBMISION DATE; 27 NOVEMBER 2023

QUESTION;

1. Argument strategies Meaning and typer

2. What other argument and argument in writting

3. Ways to support an argument in writting.

1. Argument strategier Meaning and typer.

Meaning:

Argument strategier refer employed to the various approacher and techniqu to present and support a
particular view of poink or Perruade others to accept a specific claim. They encompas Of elemente ruch
ar range logical reasoning, evidence, language choice and addrearing counterarguments. The ultimate
goal is to communicate a Perruarive manner. pocrion in a lear

Types of Argument;

Logical Appeals <logar> Relier

on argument. Logical reasoning and evidence to support ar

Emotional Appeals <pather>

Aims to evoke emotions in the audience to create a with the argument. connecti

Ethical Appeals (Ethor)

Establicher the credibility and authority of the speaker or Source to gain trust.

Analogical reasoning Drawerful parallels point analogies between different situation to

Inductive reasoning

User specific example or obrervations to dravo general conclur ons.

Deductive rearoning

Begins with a general statement or hypotherir and exam. ner the parribilitier to reach a specific logical
conclutia

vii Rhetorical questions.

Porer questions to stimulate through and engage th audience without expecting direct answers.

Counterargument and Rebuttal

Anticipater to and addrecres opporing vieropoint to strengthen the overall argument.

ix Parallelirm Prerent idear in parallel structurer for emphasis and cla ity. tool to Authority

2. What other argument and argument in writting Other argument main typer; can be broadly
categorized into three

Perruarive arguments Purpore; convice the audience to adopt pornt or a specific vioo take a particular
course of action.

Element; strong evidence, emotion appeal, logical rearoni ng and often a call to action.

Informative <Expository> argument

Purpore: Provide information and faces to explain a rubject or idea.

Elementr; clarity, evidence Logical organization and a peour on conveying information rather than
perruading.

Analytical argumenter Purpare; Break down a Componenter to complex Larue or concept into its
examine and understand it.

Elemant; In-depth analyrir, evidence - bared reasoning, and a pocus on exploring the nuancer of a topic.

Argument in voritting,

In writting, an argument refers to a petriacrive presenta

bion of a vieropoint or claim rupported by evidence and

reasoning. A well-structured argument typically inchider an introdu ebion, a therir statement, body
paragraphs with supporting evidence counterarguments and a conclusion.

In writting argument can take various forms bared on their purpare and structure. Here are some como
no types.

Perruasive arguments time to persuade the reader to adopt a specific vieropoint or take a particular
action.

Expository argumentr Focus on providing information and explaining a topic.

Cauure and Effect Arguments

Explore the relationship between events, explaining how one ever

5. Comparison and contract Arguments Highlight similarities and differences betrosen two or more rubja

Definition Arguments

Clarify the meaning of a term or Concept

Evaluation Arguments

Acres the quality or value of something, providing criteria for Judgment and supporting your evaluation
with evidence

Narrative Argument Present a story viero points. serier of events to support a particular

3. Ways to support an argument in writting Here are some effective ways to support argument in
writting;

Factual Evidence Indude verifiable packs, statier, and data to add credibility to your argument.

Exampler and illustrations Ure real-Life example; anecdoter, or care studier to make yo argument more
relatable and concrete for the reader.

Expert opinions;

Reference the opinions or statements of experts in the field relavant to your argument
Quotations;

Incorporate quotes from authoritative Figurer, scholars or relevar lowelo rat & quotes your argument

Logical reasoning

Presenting a e or guide dear and progression of ideas. ure deduct the reader from premirer

Analogier

Draw parallelle between your argument and something familiau to help readers understand complex
conceptr nce of your position

Counter arguments Address and repute opporing viewpoints to demartrate that you ha Considered
alternative perspectiver.

viii Personal experience In Certain carer, sharing you carer, sharing your own experiancer Can add a
personal touch to your argument

Historical context Provide historical back ground or context to show pattems, the ndr, or precedents
that support you argument

Emotional Appeals

Appeal to the Feedings. emotions anecdoter or language that evoker

To maintain a rting evidence in Your argument