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  • STN-ENTR Stanford - GSB - Module - One - OH

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    This document outlines the agenda for a startup module office hours session. It includes a review of the previous module, a debrief of Assignment One, and a final project checkpoint. During the session, participants will discuss their reasons for pursuing entrepreneurship, techniques for effective customer interviews and persona development, and have a Q&A period. The document also provides an overview of the grading criteria and final project assignments, which involve developing an interview script, prototype, value proposition, go-to-market strategy, and profit model.

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    This document outlines the agenda for a startup module office hours session. It includes a review of the previous module, a debrief of Assignment One, and a final project checkpoint. During the session, participants will discuss their reasons for pursuing entrepreneurship, techniques for effective customer interviews and persona development, and have a Q&A period. The document also provides an overview of the grading criteria and final project assignments, which involve developing an interview script, prototype, value proposition, go-to-market strategy, and profit model.

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    10 views10 pages

    STN-ENTR Stanford - GSB - Module - One - OH

    Uploaded by

    amilcar
    This document outlines the agenda for a startup module office hours session. It includes a review of the previous module, a debrief of Assignment One, and a final project checkpoint. During the session, participants will discuss their reasons for pursuing entrepreneurship, techniques for effective customer interviews and persona development, and have a Q&A period. The document also provides an overview of the grading criteria and final project assignments, which involve developing an interview script, prototype, value proposition, go-to-market strategy, and profit model.

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    © All Rights Reserved
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    of 10

    Launching a Startup

    Module Office Hours

    STANFORD GSB | Footer


    Agenda
    Module Review
    01 (10 Mins)

    Assignment One Debrief


    02
    (30 Mins)

    03 Final Project Checkpoint


    (10 Mins)

    04 Q&A
    (10 Mins)

    STANFORD GSB | Footer


    Module 1
    Identifying and Interviewing Your
    Customer

    • Discuss your reasons for


    pursuing entrepreneurial
    endeavors.
    • Use empathy mapping to identify
    customer and user needs.
    • Analyze techniques for running
    an effective interview.
    • Synthesize interview information
    into customer personas.
    • Share and discuss examples of
    interview scripts and customer
    personas.

    STANFORD GSB | Footer


    Module 1
    Identifying and Interviewing
    Your Customer

    • Interviewing
    • Roadmap
    • High Pt
    • Low Pt
    • 5 Key Questions
    • Who
    • Why
    • Influence
    • Verbs vs Nouns
    • How many
    • How to build
    relationships

    STANFORD GSB | Footer


    The entrepreneurial journey
    Identifying and Interviewing Your Customer

    • Interviewing
    • Roadmap
    • High Pt
    • Low Pt
    • 5 Key Questions
    • Who
    • Why
    • Influence
    • Verbs vs Nouns
    • How many
    • How to build relationships

    STANFORD GSB | Footer


    Grading and Passing Criteria

    Passing Criteria:
    six out of six modular
    playbook exercises as
    well as both parts of
    final project

    STANFORD GSB | Footer


    Final Project Assignment Worksheets
    [Required Final Project Assignment 6.1]

    ● Final Project Checkpoint 1 Worksheet: Your interview script and persona


    development
    ● Final Project Checkpoint 2 Worksheet: Your prototype
    ● Final Project Checkpoint 3 Worksheet: Your value proposition and pitch
    ● Final Project Checkpoint 4 Worksheet: Your go-to-market strategy
    ● Final Project Checkpoint 5 Worksheet: Your profit model
    ● Final Project Checkpoint 6 Worksheet: Leveraging influence and neuroscience

    STANFORD GSB | Footer


    The Startup Canvas
    A step-by-step guide to help you organize your work, measure your progress, and launch a successful product or
    venture.

    STANFORD GSB | Footer


    Capstone Project

    STANFORD GSB | Footer


    The Startup Canvas (Presentation Template)
    https://classroom.emeritus.org/courses/3221/assignments/153650

    STARTUP CANVAS
    Venture Project Title

    Your Name
    Date

    STANFORD GSB | Footer

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