Management

Introduction to
Business English
UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 1

Objectives of the subject
- Provide language and concepts of business and economics
- Build vocabulary through practice in comprehension of business and
economics texts
- Develop English skills with opportunities to express business concept
through activities of synthesizing, summarizing, analyzing, criticizing
and discussing ideas
Material: ENGLISH FOR BUSINESS STUDIES – Student’s book + Teacher’s book by
Ian MacKenzie - Third Edition

ASSESSMENT
1. On going
- 10% attendance
- 20% formative assessment
 10% in-class activities
 10% individual assignments
- 20% mid-term test: video recording of a given
speaking topic
2. Final assessment
50% final test
- Work in group.
- Watch a video
to prepare for
the QUIZ Show.
https://youtu.be/tiyHmbLD7E0
Top 5 highest paid CEOs in the world

- Founder, CEO and chief engineer - PayPal, Tesla Motors, Inc.
- Chairman - Twitter
- Co-founder
- President of philanthropic
- Neuralink and Open AI.
- Musk Foundation 240
13
5
Question 1:
Who is he?
A. Elon Musk
B. Donald Trump
C. Bill gates

Question 2:
In the video, who is in top 3 of the most highest

paid CEOs in the world?
Jensen Huang (Hoàng Nhân Huân) founded NVIDIA in 1993 and has
4
32
5
01
served since its inception as president, chief executive officer, and a
member of the board of directors. Huang founded Nvidia with the
dream of revolutionizing PCs and gaming with 3D graphics.
A. B . Jensen C.
Huang
Question 3:
Who is the founder of Nexflix?

2
5
01
4
3
A. Reed C.
B.
Hasting
Question 4:
Who founded the world’s largest

software company? 4
32
5
01
A. Bill Gates
B. Mark Zuckerberg
C. Elon Musk
Question 5:
What’s his name? 240

13
5
A. Tim Cook
Before being named CEO in August 2011,
Tim was B. Apple’s
SteveChief
Jobs Operating Officer
(COO) and was responsible for all of the
company’s worldwide sales and operations,
including end-to-end management of Apple’s
C.sales
supply chain, Warren
activities,Buffet
and service and
support in all markets and countries.
Question 6:
Sheryl Sandberg is the CEO of 4

32
5
01
Facebook?
She is the COO (Chief

Operating Officer)
A . True
B. False
Question 7:
Who is the founder of Alibaba Group?

Alibaba Group Holding Limited, or Alibaba, is a Chinese
4
32
5
01
multinational technology company specializing in e-
commerce, retail, Internet, and technology.
A. B. C.
Unit 1
Management
Unit 1

Learning objectives
● Understand basic vocabulary and be able to discuss:

 what functions of management are
 what makes a good manager
● Understand 2 useful reading techiques: Skimming and Scanning
and know to use them
● Know how to write a summary.
● Understand the structure of an email and know to write a short
email

Listening
practice
Unit 1: Page 11

Pre-listening:
Work in groups of four in 10 minutes. Discuss these
questions:
1. Do managers have good reputations in our country?
Name someone you know and their positions as well as
his/her companies?
Names Positions Companies/

Organizations
1.
2.
2. Which managers do you admire mostly or who do you

find interesting and impressive?
What qualities or skills do you think make him/ her
successful?
Names Positions Organizations/ Company
1. Dang Le Nguyen Vu Founder, Chairman, and Trung Nguyen Group

General Director
2. Pham Nhat Vuong Founder, Chairman Vingroup
3. Doan Nguyen Duc Chairman Hoang Anh Gia Lai Group
4. Nguyen Thi Phuong Thao - CEO, President - Vietjet Air
- Vice President - HD bank
5. Pham Thi Huan Founder, Chairman, CEO - Ba Huan Joint Food Stock Company
6. Mai Kieu Lien CEO Vinamilk (VN Diary Products Joint Stock Co.)

Which managerial skills and characteristics make a good manager?
• hard-working, educated, intelligent, well-organized

• decisive, persuasive, courage (being prepared to take risks
Characteristic &responsibilities)
• self-discipline (keep discipline in all requirements),
• self-respect (respect one’s self and others)
• having spirit of corporation
• being good at communication/ negotiation/ management/

problem-solving skills.
Managerial • knowing how to delegate tasks/ motivate employees & young
Skills people
• believing in his strategy, and lead innovation in the company
• knowing how to make strategic plans and follow the goals set

Listening Comprehension (page 11, record 1.2, 1,3)
Listening to two MBA students at the Judge Business School at
Cambridge University talking about management
Who says the things about managers in the table below
Carlo ( the first speaker) or Olga (the second)

subordinate (n) /səˈboːdinət/
= a person who is lower in rank, power,
importance.
Ex: He was giving orders to one of his
subordinates.
subordinate (adj) /səˈboːdinət/
= having a lower or less important position
Ex: a subordinate employee/ position/ role/ status
subordinate (v) /səˈbɔr·dənˌeɪt/
= to put someone/ something into a less
important position than others
Ex: Her personal life has been
subordinated to her career.

accomplish (v) /əˈkompliʃ/
= to complete (something) successfully
EX: He accomplished everything he had
intended to do.
accomplishment (n) /əˈkompliʃmənt/
= Achievement = Something done or finished
successfully.
accomplished (adj) /əˈkompliʃt/ = Skilled
Ex: He is accomplished in dealing with people.
accomplishable (adj) /əˈkɑːm.plɪʃ.ə.bəl/
= possible to achieve.
Ex: His intention was to set target that
was ambitious but accomplishable.
Colleague (n) /ˈkɒl.iːɡ/
A group of people who work together:
Synonym co-worker
Ex: I don't know anything about this, but

I'm sure my colleague here can help you.

motivate (v) /ˈmoʊ.tə̬ .veɪt/
= to make someone want to do something well
Ex: She managed to motivate staff to work together
after the merger.
= to influence someone's behavior in a
particular way
be motivated by s.th
Ex: He was motivated by greed.
motivation (n) /ˌmoʊ.tə̬ ˈveɪ.ʃən/
= the need/ reason for doing something
motivated (adj) /ˈməʊ.tɪ.veɪ.tɪd/
= very enthusiastic because you really want to do
something
Ex: Our staff member are hard-working
and highly motivated.
shareholder (n) /ˈʃerˌhoʊl.dɚ/
= a person who owns shares in a
company and therefore get part of the
company’s profit and the right to vote
on how the company is controlled
Synonym: owner
Ex: Shareholders will be voting on

the proposed merger of the two
companies next week.

execute (v) /ˈek·sɪˌkjut/= to do or perform something
planned
(Synonym: carry out/ perform)
Ex: Now that we have approval, we can go ahead and
execute the plan.
execute a plan/ a contract/ a command
executor (n) /iɡˈzekjutə/
= a person who executes some duties, jobs, assignments.
executive (n) /ɪɡˈzek.jə.tɪ̬ v/
= someone in a high position in business, making decision
and putting them into action (CEO)
executive (adj) = relating to making decisions and
managing business.
Ex: His executive skill will be very useful for the company.
consult (v) /kənˈsʌl/
= to get info./ advice from a person, expert
= to discuss s.th with s.o before you make a decision
consultant (n) /kənˈsʌl.tənt/
= a person who is paid to advise on a particular subject
● a management/ financial consultant
● a firm of public relation consultants
consultancy (n) /kənˈsʌl.tənt.si/
= the activity of giving advice on a particular subject
= a company that gives advice on a particular subject
Ex: The company paid him for IT consultancy.
consultation (n) /ˌkɒn.sʌlˈteɪ.ʃən/
= a meeting to discuss something or to get advice
consultative (adj) /kənˈsʌl.tə.tɪv/
ex: a consultative committee/ document
strategy (n) /ˈstræt.ə.dʒi/
= A detailed plan or way for achieving
success in wars, politics, business, or sports
(often a long-range plan)
Ex: We're working on new strategies to
improve our share of the market.
strategic (adj) /strəˈti·dʒɪk/

Ex: The proposal was of strategic importance
for expanding the market share.
strategically (adv) /strəˈti·dʒɪk·li/

Noun Verb Adjective Adverb
subordinate subordinate subordinate x

accomplished x
accomplishment accomplish
accomplishable
x
colleague x x
motivation motivate motivated x

x
maximization maximize maximum
consultant x
consultancy consult consultative
consultation
execution x
executive execute executive
executor
strategy strategically
x strategic
strategist 28
Listening Comprehension (page 11, record 1.2, 1,3)
Listening to two MBA students at the Judge Business School at Cambridge University
talking about management
Who says the things about managers in the table below Carlo ( the first speaker) or Olga
(the second)



 





Post- listening:
Work in group and discuss:
From what mentioned by Carlo and Orla, what do you think
are the three most important characteristics of a good
manager?

Reading
practice
Unit 1: Page 12

Pre-reading:
Watch a video
https://www.youtube.com/watch?v=t3F8pQLtY_Q
SKIMMING and SCANNING
SKIMMING SCANNING
• Fast reading to get general idea of text • Reading to find specific information
• How: • Analyze the organization of the content
• Read Title – Heading – Subheading/ before you read
Bold words, Key words (ignore • Less reading, more searching:
details)
• Look for specific keywords/ heading,
• Look at diagrams, pictures, titles
illustrations
• Scan the entire text: top page to the
• Read the first paragraph carefull, bottom to find specific words, numbers,
skip unimportant paragraphs names, dates,…
• Read first and last sentence of each -> rapidly moving eyes over text to locate
paragraph (topic sentence), specific details
-> let your eyes run along the pages -> already know what you want to look
-> choose what to read for (have Qs in your mind) 33
UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau |
The 1st/ topic
sentence
Skip unimportant
paragraphs
Can you find the main idea of the text in 10 seconds?

1. How many brands of pizzas are there on the menu? 1. 7 brands
2. What pizza has the lowest price? 2. Totino’s Pizza (1.29)
1. How many games will be
held at Polana Center
according to the schedule?
A. 1
B. 2
C. 3
D. 4
2. What are people advised to

do?
A. Request a fun for tickets
they do not plan to use.
B. Order tickets right after the
semifinal games
C. Buy tickets for the final
games as soon as
possible
D. Arrive at the final game
early

1. What type of business is Woodruff?
A. a software company
B. a clothing store
C. a consulting firm
D. a travel agency
2. With what statement about Woodruff’s

would Ms. Torres most likely agree?
A. It’s located closed to her home.
B. It has a large staff.
C. It’s relatively inexpensive.
D. It’s open later than other shops.

Pre-reading: Executing strategies,
delivering results
Leading team Budgeting,
members managing finance
Work in pair
in 5 minutes
and discuss: What do
Allocating tasks, managers do in Motivating staff,
responsibilities Evaluating their
a company? performance
Hiring,
Negotiating
interviewing,
contracts
training
Reporting to
CEO
What is management?
Reading comprehension
Answer the following questions:
1. According to the text, what
are details of each
management task?
2. Which of qualities in
Listening excersie (p.11) are
particularly suitable for each
task mentioned by Peter
Drucker (the author)?

What is management?
Reading comprehension
Answer:
2.
2.1 Planning = following company’s goals/
setting and following the objectives
2.2 Organizing = how to lead people,
successfully execute plans and strategies
2.3 Integrating = how to lead, motivate
people
2.4 Measuring performance = meeting the
target they have been set
2.5 Developing people = helping young
colleagues to develop, help subordinates to
accomplish their own goals and objectives

Post-reading:
Writing
a summary paragraph
1.Definition
A summary is a short retelling of
a longer written passage, containing the
author’s most important ideas.
Summarizing helps improve both your
reading and writing skills. To summarize,
you must read a passage closely, finding
the main ideas and supporting ideas.
Then you must briefly write down those
ideas in a few sentences or a paragraph.
(Long Beach City College)

 Writing a summary paragraph
1. Read the material and identify the main ideas. Distinguish the
main ideas from the details.
2. Write the main ideas in phrase form.
3. Begin the summary with an introductory statement.
4. Turn the main ideas into sentences, occasionally including details
when it is necessary to convey the main idea.
5. Combine the sentences into one or more paragraphs.
6. Use transition words to connect the sentences and the
paragraphs.
7. Proofread the summary for punctuation, spelling, sentence
structure, and content
Summary Template
1. List the main ideas in phrase form.
• ______________________________________________________________________
• ______________________________________________________________________
• ______________________________________________________________________
2. Write an introductory sentence that states the topic of the summary.
________________________________________________________________________
3. Turn the main ideas into sentences using your own words. You can combine some of the
main ideas into one sentence.
• ______________________________________________________________________
• ______________________________________________________________________
• ______________________________________________________________________
4. Add transition words from the list below or from the transition poster.
first, next, finally, before, after, during, later, also, another, in addition, in conclusion, to sum
up, similarly, however, on the contrary, most important, for example, as a result, therefore
5. Proofread and edit your summary. 44
Practice exercise
Write a summary of 5 tasks listed by Drucker
- Read text again (p.12)
[Point out main ideas of 5 tasks (drafting)]
- Write a summary paragraph for submitting

Case study: Selecting Chief Operating Officer
Three companies are looking for a
senior manager – a Chief Operating
Officer who will be responsible for Candidate
1
managing the company’s day-to-day
Candidate 2
operations and making sure that all
operations are efficient and effective
Task: Choose suitable candidate for
Company A, B, C
positions from 3 companies. (p.13-
14) Candidate 3 +
- Work in group: 4
+ Compare CEO vs COO

+ Read case study and choose
appropriate candidate
CEO vs COO
CEO (Chief Executive Officer) COO (Chief Operating Officer)
• Highest ranking officer & the head • The 2nd in command behind the
of management in an Chairman or CEO & responsible
organization, responsible for an for day-to-day operation of an
organization's long-term success organization
• Report to the board of directors • Report to the CEO
• CEO is the supreme overseer • COO works closely with the CFO,
(supervisor) & final decision CIO and other officers to give
maker. affective advice and decision-
making aid to the CEO
• CEO is accountable for the
success or failure of a company.
47
48
Suggested Answers
A B C
Candidate
1
Candidate
2
Candidate
4

Writing a short email
5 main parts:
1. To/From
2. Subject
3. Salutation/ Greeting
4. Body of Message
5. Signature
3. Salutation/ Greeting
Formal Informal
If you know the Dear Mr. / Mrs. + surname, Hello / Hi + name,
name
If you don’t Dear Sir or Madam, Hello, / Hi,
know the name

4. Body of the message
1. Opening
2. Purpose of the email
3. Main content
4. Closing

5. Signature
Formal Informal
Greeting Signature
If you know the Dear Mr. / Mrs. + Yours sincerely, All the best,
name surname, Regards, Love,
Best regards, Best wishes,
Kind regards, Thanks,
(A.E) Sincerely, Regards,
Sincerely yours,
If you don’t Dear Sir, / Yours faithfully,
know the name Madam,

How to write an effective email:
- Make good use of subject: give clear and informative
subject
- Keep message clear and brief
- Be polite: check language tone and put a polite closing
- Proofreading: review for spelling, grammar and
punctuation mistakes as email is a part of professional
image

Writing exercise: Imagine you work for a
recruitment agency or a headhunting firm,
write an formal email of 50-100 words to your
boss recommending your choice of
candidates for the position above and
outlining the reasons.


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Introduction to

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 1

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 2

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 5

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 6

In the video, who is in top 3 of the most highest

Who is the founder of Nexflix?

Who founded the world’s largest

What’s his name? 240

Sheryl Sandberg is the CEO of 4

She is the COO (Chief

Who is the founder of Alibaba Group?

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 13

● Understand basic vocabulary and be able to discuss:

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 14

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 15

Names Positions Companies/

2. Which managers do you admire mostly or who do you

1. Dang Le Nguyen Vu Founder, Chairman, and Trung Nguyen Group

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 17

• hard-working, educated, intelligent, well-organized

• being good at communication/ negotiation/ management/

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 18

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 19

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 20

Ex: I don't know anything about this, but

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 22

Ex: Shareholders will be voting on

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 24

strategic (adj) /strəˈti·dʒɪk/

strategically (adv) /strəˈti·dʒɪk·li/

subordinate subordinate subordinate x

motivation motivate motivated x

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 29

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 30

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 31

Can you find the main idea of the text in 10 seconds?

2. What are people advised to

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 36

2. With what statement about Woodruff’s

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 37

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 39

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 40

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 42

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 45

+ Compare CEO vs COO

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 49

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 52

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 53

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 58

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 74

UEF | Business English | Unit 1: Management | Nguyen Ngoc Bao Chau | 75

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