Table of Contents

S. No Contents

1. SEO Strategy for LogyTalks

2. Our SEO Tasks

3. Project Name: LogyTalks

4. Website’s Statistics
7. Work Plan Structure of SEO
8. Campaign objectives
SEO Strategy for LogyTalks

SEO strategy is a complete plan and list of tactics designed to improve a website's visibility and
ranking in search engine results pages for specific keywords and phrases. The ultimate goal of an
SEO strategy is to drive organic traffic to a website, increase its online presence, and attract a
relevant and engaged audience. A well-crafted SEO strategy takes into account various factors,
including on-page and off-page optimization, technical aspects, content creation, user
experience, and more. First, we will understand the complete business and services, Logytalks
offering to their clients and what kind of content is publishing to promote their product or
services.

Here's a detailed SEO strategy to help increase visibility, drive organic traffic, and enhance the
platform's online presence:

1. Keyword Research:

Begin by conducting thorough keyword research to identify relevant search terms that scientists
and researchers might use to find a virtual meeting platform. Focus on both broad and long-tail
keywords related to virtual conferences, scientific meetings, collaboration tools, and the
specific fields of science and research.

2. Competitor Analysis:

Analyze the SEO strategies of competitors in the virtual meeting platform and scientific
conference niche. Identify their strengths and weaknesses, top-performing keywords, content
strategies, and backlink profiles. This analysis will provide valuable insights to refine your
strategy and find potential opportunities. There might be multiple competitors such as Zoom,
Google Meet, skype, Zoho and many more.

3. Website Optimization:

Optimize the LogyTalks website to improve its search engine friendliness. This includes:

Technical SEO: Ensure the website is well-structured, loads quickly, is mobile-responsive,

and has clean HTML code.
On-Page SEO: Optimize meta titles, descriptions, header tags, and URL structures with
relevant keywords.

Content Optimization: Create high-quality, informative, and engaging content related to

virtual meetings, scientific collaboration, research breakthroughs, and more.

4. Content Strategy:

Develop a content strategy that addresses the interests and needs of scientists and
researchers. Create a mix of formats, such as blog posts, articles, case studies,
whitepapers, and infographics. Highlight the benefits of virtual meetings, showcase
successful events, and provide guides on optimizing research collaboration.

5. Event Highlights and Testimonials:

Feature event highlights, speaker profiles, and attendee testimonials from past virtual meetings.
This will provide social proof and help establish credibility among the target audience.

6. Backlink Building:

Build a diverse and high-quality backlink profile by:

 Outreach: Reach out to authoritative science and research websites, academic
institutions, and industry organizations to request backlinks or guest post
opportunities.
 Content Promotion: Share your valuable content with relevant communities and
forums to encourage natural backlinks.
 Guest Post: Collaborate with different website authors and post the articles related
to virtual meetings software and ask them to place our link inside their existing articles.

7. Local SEO:
Optimize the platform for local search by creating a Google My Business profile and ensuring
accurate and consistent details Name, Address, Phone, Language, Website URL, Brand Name
information across the web. This is crucial for researchers looking for events in specific
locations.

8. Technical Audit:

Regularly perform technical audits to identify and fix issues that might affect SEO performance,
such as broken links, CDN, Image size, Color Complexity, CSS and JS Minified files, duplicate
content, and crawling errors.

9. Analytics and Monitoring:

We must consider to Implement first robust analytics tools, such as Google Analytics (Migration
from UA to GA4), Google Search Console, hotjar, Google Tag manager to track website traffic,
user behavior, bounce rate, keyword performance, sessions, average engagement time and
more. Regularly review these metrics to identify areas for improvement of LogyTalks.

10. Social Media Engagement:

Utilize social media platforms of LogyTalks to share content, engage with the scientific
community, and promote upcoming events. Social signals can indirectly influence SEO rankings.

Our SEO Tasks

On-Page SEO – On-page means content optimization on the website which helps Google bot to
crawl the website and access all the desired points to index the website on Google. There are
some specific guidelines and tasks need to follow to Website get indexed.

Off- Page SEO techniques: Off-page SEO techniques help to generate the outbound links from
other website to our Website, which help to improve the domain authority and reputation of
Brand Website. Moreover, do-follow backlinks from other reputed websites can make huge
impact in short period of time to increase Search Engine Results Page (SERPs) and website get
ranked in Google Page.

Project Name: LogyTalks

Recommend Keywords:

 Online Conference Platforms

 Virtual Meeting Platform for Scientists

 online meetings platform

 Web Conferencing Platforms

 Live Video Streaming Solutions

 virtual platforms for meetings

 Virtual Meeting Platforms Services

 Professional Virtual Conference Platform

 Virtual Events Platforms

 Virtual Conference Platform

 Virtual Meeting Services

 Virtual Conference Services

 Virtual Meeting Platforms

 Virtual Events Platforms

Website’s Statistics:-

S. No Website Analysis Status

1. Domain Authority (DA) 26

2. Page Authority (PA) 27

3. Spam Score 1%

4. Meta Titles Yes

5. Meta Description Yes

6. Keywords Yes

7. Google Tag manager Found

8. Google Search Console Found

9. XML Sitemap: https://logytalks.com/sitemap.xml Found

10. Robots File: https://logytalks.com/robots.txt Found

11. Alt Tags in Images Found

12. Head Tags (h1,h2,h3,h4) in Website Found

13. Loading Speed of the Website more than 5 seconds, which Needs
is bit slower. Optimization
14. Internal and external links of the Website Already
Completed
Organic Search Traffic:-

Top Ranking Keywords list

Search
Keyword Position Volume
logytalks 1 40
entrepreneur conference 5 260
chicago cyber security summit 91 30
innovation week 97 90
consumer goods sales and marketing
summit 52 30
am medical summit 61 40
woman in tech conference 75 20
national mentoring summit 2023 80 50
onramp agriculture conference 80 30
sustainable farming technology 96 20
alternative medicine seminars 39 20
intuitive medicine summit 32 30
sustainable agriculture conference 2022 75 40
alternative medicine conference 2023 99 20
summit marketing branch 39 320
women in tech global summit 51 20
ar vr conference 54 20
sustainable ag summit 2022 27 50
fintech summit 90 40
entrepreneurship summit 40 70
women in tech summit 55 140
blockchain summit 63 90
retail media summit chicago 2022 90 30
ai in healthcare summit 99 50
conservation tillage and technology
conference 51 30
women in technology summit 89 20
talks.com 63 40
global energy healing summit 59 20
summit marketing branch photos 23 40
world ag tech summit 88 40
water day images 64 30
cyber security summit chicago 93 40
sustainable ag summit 14 140
cyber security talks 59 20
sustainable agriculture summit 19 140
sustainable agriculture summit 20 140
sustainable agriculture conference 53 30
ai in finance summit 84 50
march 22 world water day 98 30
women in tech speakers 46 20
digital currency summit 32 20
black enterprise summit 2 30
international women's day chicago 88 30
ceo coaching international summit 77 30
logy 74 2900
mentoring summit 46 30
mark hoppenjans 41 30
international water day 73 140
boston ai conference 74 20
google sustainability summit 63 30
the international leadership summit 22 20
the international leadership summit 23 20
alternative medicine conferences 48 20
sustainable agriculture conferences 43 20
international leadership summit 2022 12 20
vr ar conference 57 20
global agriculture summit 80 30
food as medicine summit 88 40
world summit tony robbins 52 30
sustainable agriculture technology 57 30
agriculture technology conference 68 20
agriculture technology conference 69 20
healthcare summit 67 50
zoom pros and cons 76 70
global leader summit 93 90
international leadership summit 2023 61 210
agriculture summit 65 40
explore healthcare summit 96 30
retail media summit chicago 78 20
product marketing summit chicago 63 30
marketing summit 96 140
ai tech summit 88 20
world leadership conference 61 30
world water day images 79 30
 international women's day speakers 67 30
artificial intelligence summit 49 30

Branded and Non-Branded Traffic

Mobile Performance of the Website:

Web Performance of the Website:
 Work Plan Structure of SEO

On-Page Activities:

1. High-Quality Page Content

2. Page Titles

3. Headers

4. Image Alt-text

5. Structured Markup

6. Page URLs

7. Mobile Responsiveness

8. Site Speed

9. Creating and updating the Meta Title, description for all Pages
10. Robots file updating
11. Website Submission On Search Engines
12. Update .htaccess file
13. Keywords Placement
Off-Page Activities:
 Tasks Starter Booster
Bookmarking Submission 20 40

Pinging Submissions 40 80

Classified Submissions 10 20

PPT Submissions 10 20

PDF Submission 10 20

10 Business Listing 10 20

Medium Postings 5 10

Reddit Submissions 5 10

Quora Submissions 5 10

Microblogging 5 10

Profile creation 10 10

Article Submissions - 2

Blog/Web2.0 postings 5 10

Podcast Submission 5 10

Cost $250/Per Month $500/Per Month

Our Social Media tasks Per Month

• Facebook Promotion

1. Banner Creation and Posting

2. Invites to the Targeted region people

 3. Create Group and add Scientists and researchers for Brand Awareness

4. Keep Up to date with Message Section

5. Increase Page Likes

• Twitter Promotion

1. Banner Creation and Posting

2. Follow the pages to the Targeted region people

3. Share the posts with Scientists and researchers for Brand Awareness

4. Keep Up to date with Message Section

5. Increase Page Followers

• LinkedIn Promotion

1. Banner Creation and Posting/ Article Submission

2. Invites to the Scientists and researchers in Targeted location

3. Create Group and add people for Brand Awareness

4. Increase Page Followers

• Instagram Promotion

1. Banner Creation and Posting

2. Follow the pages to the Targeted region people

3. Share the posts with Scientists and researchers for Brand Awareness

4. Keep Up to date with Message Section

5. Increase Page Followers

• Pinterest Promotion

1. Banner Creation and Submit Pins

2. Share pins with people for Brand Awareness

3. Increase Followers

Campaign objectives

Higher Rankings for agreed keywords

Boosting organic traffic

Increasing the CTR

Building new backlinks every week

What we guarantee

Monthly reporting

100% transparency

Service and support

Resource Allocation:-

S.No Resource Weekly Hours Weekly Hours

1. Digital Marketing Manager 1 Hour 2 Hour

2. Digital Marketing Executive 10 Hours 20 Hours

3. Graphics Designer 2 Hours 5 Hours

4. Content Writer 10 Hours 20 Hours

5. Web Developer for bug fixes 2 hours 5 hours

Total 25 Hours 52 Hours

Cost $250 Per Month $500 Per Month

Reporting Structure
 Comprehensive Monthly Progress report

 Monthly progress report and Keyword’s ranking

 Analytics Report with Google search Console Reports

 Social Media Reporting for Posts and Likes/Followers

  We need minimum 3 months commitment to show results

Note: The Development & designing updates are not covered in this proposal, those will
be charged separately.