Professional Documents
Culture Documents
Whitepaper
pcom.group | 2
Introduction
Indisputably, cryptocurrency is gaining steam at a far much faster rate than
expected. Since the first cryptocurrency coin, Bitcoin (BTC), was created and
circulated in 2009, the crypto industry has significantly grown and expanded,
attracting many who are actively involved in crypto activities or closely monitor
them. The popularity of crypto is attributed to the hype surrounding it, alongside its
benefits and expected performance in the future.
For instance, in the first quarter of 2021, Elon Musk, who is arguably the world’s
most favourite billionaire, posted a series of Tweets expressing hope for the future
of crypto. This saw the prices and value of BTC and other crypto coins such as
Dogecoin (DOGE) surge.
Although crypto is a very volatile industry, plans are underway to stabilise it, such
as Binance Coin’s deflationary strategy where it looks to reacquire and burn about
50% of its tokens to enhance its stability and value. It is also worth noting that as
the crypto industry is growing, crypto projects are also rising. Following this, a way
has to be devised to help these projects get maximum publicity, which is the primary
goal of Push Community.
pcom.group | 3
Background
In this digital era, the internet and social media are attracting
a huge following, especially millennials. This comes when the
crypto industry is also increasing its penetration, implying that the
efforts to familiarise and make crypto the mainstream currency
can be boosted by the proper utilisation of the internet and
social media. For instance, a social platform, TikTok, announced
revenue of over $34 billion in 2020, which is double the revenue
made in the previous year. This shows that social media is indeed
powerful, and it is attracting mammoths of followers.
Same way, crypto projects are steadily increasing, a phenomenon that has much
to do with the growing popularity of crypto. These crypto projects, however, in
most cases, fail to reach their maximum potential and achieve ultimate success
because of many reasons, such as the lack of a ready product in hand prior to the
launch of the project and the encounter of unforeseen execution hurdles. However,
the most dominant reason for the failure of crypto projects is poor marketing and
popularisation of the project and its objectives.
The driving force of any crypto project is the community behind it, which directly
supports its operation and agendas. But, in reality, to build a community large
enough to enable a crypto project to take off successfully is not a walk in the park.
It requires the project to be adequately explained to potential supporters. The first
step to building a passionate and solid community for a crypto project is reaching
as a wide audience as possible and selling the idea to them. A crypto project can be
likened to a business.
pcom.group | 4
4.4 Billion
By 2025
the community of the project. Getting a sizeable community is
where the challenge is for most newly founded crypto projects.
1% tax fee goes to a specific wallet that will be used for weekly giveaway to the top 10
pushers/shillers
Tokenomics 20% LP
40% Burning
5%
in 4 Weeks
Development
Team
5% Marketing
Listing and
Community
10%
Private Sale
20% IDO
pcom.group | 7
Roadmap
Q2/2021
• Development
• Build community
• Private Sale
• IDO
Q3/2021
Q4/2021
• Listing on CEX
• Launch Push Swap
• Staking Program
• Launchpad