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Feasibility-Study-Sample - Unknown
Feasibility-Study-Sample - Unknown
Feasibility-Study-Sample - Unknown
In this chapter, the group presents the highlights, descriptive definition, long- range
objectives, feasibility criteria, history and basic conclusions of studying the business viability of
“Biba Lavendera” laundry shop.
The business logo shows a bubbly girl to represent Biba, a sun to denote a bright day for
doing laundry with the name of the enterprise. The colors used are on the light shades to be more
attractive and leave a clean and fresh image.
B. Location
The location of the business is at Blk 79 lot 3 Ginseng Road, Robinsons Homes East Bgy.
San Jose, Antipolo City. Biba Lavandera is inside the Robinsons Homes. Basically, the business
is intended for the residents of the community because not all the residents have house helpers to
do the laundry. Many residents are working and they are too busy to do the laundry so this kind
of business is good enough for the people inside the community. The lot measures 24 sq2 and the
laundry shop is expected to occupy 16 sq2. Originally, the location was occupied by a salon. The
rates of renting the place range from 3,000php to 4,500php a month since it is located on the
main road; hence it projects a higher rate. The cost of renting the place is good enough for the
productivity of the business because it is easily seen by the target audience.
The main location is near the Robinsons clubhouse, the chapel and the main gate so it is
accessible for all the residents of the subdivision. An efficient site for “Biba Lavandera” is seen
in the community because the need for an instant way to clean the resident’s clothes is high. The
village is in the city so raw materials and other utilities will be available for the business owners.
This is the map of the whole Robinsons Homes East which has approximately 3, 400-4,000
occupied houses (from wikimapia).
This is the exact location of the business inside the Robinsons Homes.
C. Description of the Project
Primarily, the project is intended for the residents of Robinsons Homes and not in line
with any other government advocacies. However, this may support a clean living which is aimed
by the Department of Health but this project is basically to help the residents lessen their
workload and ensure that their clothes are clean. It does not support any political aspects of the
government or other organizations in the community.
Biba Lavandera significantly acts a helper for the people who does not have enough time
to do the laundry. It will be managed by a partnership who is a resident of the community.
Through that, the target market is rest assured that the owners of the business adhere to what they
need to get full satisfaction. It is a very good idea to put up a laundry shop in the subdivision
because it also gives the mothers or the ones responsible for doing the laundry, an extra time to
bond with other family members or do other productive things. Instead of doing the laundry that
is tiring, people could just deposit their clothes in the shop and wait for it to get done. More time
and effort will be saved by the residents and perhaps, it could be spent on other household
chores, doing paper works and other.
This project will be managed by the people who know the feeling of being unsatisfied
with what results they get from doing the laundry at home. The owners thought of more
advantages and benefits that their co- residents will get from having their dirty clothes and stuffs
done in an easy manner. The use of technology today should be able to respond to the needs and
wants of the customers. In that case, a laundry shop is the answer to the need for clean clothes in
less time, less cost and less effort.
Total
v. Investment costs
G. Major Assumptions and Summary of Findings
i. Market Feasibility
ii. Technical Feasibility
iii. Financial Feasibility
iv. Socio- economic Feasibility
v. Management Feasibility
H. Conclusion of the Study
Market Study
This chapter covers the most important part of the project that intends to define the size,
nature and growth of the demand for the product, description and price of the product, supply
situation, nature of competition, different marketing factors affecting the market of the product
and the marketing program needed.
A. Product Description
B. Demand- Supply Analysis
C. 4 P’s Study
D. Factors Affecting the Market
E. Survey Results
F. Analysis of Data Gathered
G. Conclusions and Recommendations
Technical Study
In this chapter, the group presents the products, manufacturing process, plant size and production
schedule, machinery and equipment, plant location and layout, building facilities and the raw material and
supplies for the operation of “Biba Lavandera” laundry shop.
A. Services
Biba Lavandera will be providing customers with the following laundry services: Wash,
Dry, Fold (WDF), Pressing, Hand Wash, and Dry Cleaning services.
Wash, Dry,Fold or WDF is the most common sought service from a laundry shop. This
service provides basic machine washing and drying; and folding for customers’ clothes,
comforters, towels, curtains and seat covers with or without foam. This process is done with the
aid of washing machines and dryers. Washing machines perform several rinses after the main
wash to remove most of the detergent. Then, the clothing would be placed on a clothes dryer or
tumble dryer that is used to remove moisture from a load of clothing and other textiles. Then, the
clothes or garments would be manually folded and bagged for pick up for the customers.
Pressing or Ironing or smoothing is the work of using a heated tool, or tools, such as an
iron to remove wrinkles from fabric. Ironing works by loosening the bonds between the long-
chain polymer molecules in the fibers of the material. While the molecules are hot, the fibers are
straightened by the weight of the iron, and they hold their new shape as they cool. Some fabrics,
such as cotton, require the addition of water to loosen the intermolecular bonds. Aside from this,
ironing may also be used as a germ/parasite killing hygienic operation. Most ironing is done on
an ironing board, a small, portable, foldable table with a heat resistant top. Some commercial-
grade ironing boards incorporate a heating element and a pedal-operated vacuum to pull air
through the board and dry the garment. But technology has paved its way in improving the
traditional iron to steam irons which allow pressing without an ironing board.
Hand Washing is the traditional manual cleaning of clothes. Some delicate clothing pieces
require gentle cleansing, thus the need for hand washing service. The laundry worker would
wash the specified clothing one by one by hand and bar soap and the clothing would also be air-
dryed before it could be folded.
Dry Cleaning is a cleaning process for clothing and textiles using an organic solvent
rather than water. The solvent used is typically tetrachloroethylene (perchloroethylene),
abbreviated "perc" in the industry and "dry-cleaning fluid" by the public. Dry cleaning is
necessary for cleaning items which would otherwise be damaged by water and soap or detergent.
The cleaning process of dry cleaning is more time consuming compared to the usual wash, dry,
fold process, but there are clothing that requires such service like gowns and barongs, coats,
suits, dresses, jackets, caps and neckties. The international GINETEX laundry symbol for dry
cleaning is a circle. It may have a letter P inside to indicate perchloroethylene solvent, or a letter
F inside to indicate a hydrocarbon solvent. A bar underneath the circle indicates that only mild
cleaning processes should be used. A crossed out empty circle indicates that no dry cleaning is
permitted.
B. Manufacturing Process
There are different processes involved in a laundry business depending on the specified
service ordered by the customer and the service required with the type of garment or fabric. We
also have the International Washing Symbols to refer to in washing the clothes to assure the
customers that their clothing is handled in the best way by a customer-satisfaction oriented
business.
Machineries
Features:
27”Super Capacity Plus
10.5 Kg. Dry Linen Capacity
Fully Automatic Washer with Silver Panel
Exta Roll Action Agitator
MagiClean Lint Filter
Polypropylene Outer Tub
Direct Drive System
Extra Rinse Option
Self Balancing Basket and Tub
Rat-Proof Base
Tripod Suspension System
Specicifations:
MODEL 4PWTW5905
LOAD CAPACITY 10.5 Kgs.
WASHER TYPE Top Load
SPIN CAPACITY 10.5 Kgs.
SPIN SPEED 650 rpm
NO. OF WASH PROGRAMS 9 cycles
SoakWash FUNCTIONS No
EXTRA RINSE Yes
TURBO PERFORMANCE No
WATER USAGE per WASH 87 Liters
AGITATOR Yes
CONTROL TYPE Push Button / Knob
WASH WATTAGE 880W
COLOR Biscuit/White
NET DIMENSIONS (h:w:d) in inches 42.5 X 27 X 26.5
POWER SOURCE 220V / 60Hz
NET WEIGHT 72 Kgs.
GROSS WEIGHT 78 Kgs.
2 Whirlpool Dryers Model : 4PWED5905
Features:
10.5 KG. Fully Automatic Electric Dryer with Silver Panel
Automatic Dry
Gentle Heat System
Removable Lint Filter
End-of-Cycle Signal
Wrinkle ShieldTM Option
Quiet Dry Noise Reduction
SpillGuardTM Top
Specifications:
MODEL .4PWED5905
LOAD CAPACITY 10.5 Kgs
NO. OF CYCLES AND OPTIONS 8 Cycles
NO.OF TEMPERATURE SETTINGS 4
ACCUDRY SENSOR DRYING Automatic Dry
REMOVABLE LINT FILTER Top Mounted
CONTROL TYPE Push Button and Knob
MATERIAL AND FINISH Enamel, Powder Coated
POWER SOURCE 220V / 60Hz
WATTAGE 5400W
COLOR Biscuit / White
NET DIMENSIONS (h:w:d) in inches 42.5 X 29 X 28
NET WEIGHT 53 Kgs.
GROSS WEIGHT 56 Kgs.
1 Dry Cleaner
E. Plant Location
F. Plant Layout
G. Building Facilities
H. Raw Materials and Supplies
I. Utilities
J. Waste Disposal
K. Production Cost
i. Direct Materials
ii. Direct Labor
iii. Manufacturing Overhead
L. Plant Organization
M. Appendices
i. Plant Layout/ Equipment
ii. Equipment flow sheet
iii. Equipment listing and cost
iv. Utilities calculation
v. Plant facilities breakdown of cost
vi. Projected cost of production
Socio- Economic Study
A. Socio- Economic Benefits
i. Employment and Income
ii. Taxes
iii. Supply of commodities
iv. Demand for materials
Organization and Management Study
A. Formulation of Goals and Objectives
B. Basic Considerations
C. Forms of Ownership
D. Organizational Chart
E. Officers and Key Personnel
F. Project Schedule
Environmental Impact Analysis
Recommendation