7 Marketing Tips to

Grow Your MLM Business

7 Marketing Tips to Grow Your MLM Business

The MLM business model frequently drives people to either try to cram products
down a customer's throat or to spend a lot of time doing cold approaches / cold calls.
However, the marketing side is frequently lacking. It's a lot easier to get customers
from leads that are approaching you, rather than trying to convert a complete and
unaware stranger.

MLM is a lot of work. The difference between being successful and coming up short is
whether you're putting a lot of work into the right things. You can dig a hole with a
backhoe or your hands. Both can work, but only one is smart. Always strive to be
intelligent in your actions. Try to find the best way and then work it hard.

Try these strategies to make your MLM business a huge success:

1. The key is to market, not to prospect.What's the difference? When you

prospect, you're approaching a stranger that might not have any interest in what
you're providing. When you market, you get people calling you that are already
interested; that's why they called in the first place.

Regularly spend some time thinking about new ways to reach the people
that might already have an interest in buying your products or joining
your downline. 10 minutes a day can accomplish more than you think.

2. Be constantly building your list of leads.No leads = no money. By having an

ever-growing list of leads, you'll always have new people signing up. Some will
sign-up immediately, others will wait. But someone will always be ready to join

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 you.

The top producers in the MLM world get at least 100 new leads every day.
Keep working at it until you can say the same.

3. Focus on providing high value.The customer is always right. Just like any other
business, if your customers aren't happy, you're not going to be happy. Focus on
their needs first and do so to the best of your ability; word gets around.

When someone is really happy with you is the best time to ask for referrals.
You’ll get more that way! So keeping your customers happy also brings in
a continual source of new leads.

4. Find the right niche for you.You're an individual, so the best niche for you has
nothing to do with what worked for someone else. You have your own likes,
dislikes, strengths, and weaknesses. When you're in the right niche, your
customers and fellow marketers will connect with you better. Remember that
it's all about relationships.

5. Focus on solving problems. People pay money for solutions to their challenges.
Whether it's getting their car fixed or being treated by doctors. Nearly
everything everyone buys solves some sort of problem. Focus your intent there
and you’ll be rewarded. Again, this puts you in the best position to get referrals,
too.

6. Learn from the hyper-successful.There is no good reason to try to figure out

everything on your own. Look to those that are very successful and try to figure
out what they’re doing. Better yet, ask them. Many highly successful people had
a mentor at some point; find yours.

7. Teach your downline these strategies. Because of the structure of MLM, when
your downline members use these techniques, your business will grow

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 tremendously!

Can you see how this might be a better way to approach your business? Market your
brains out, and then do a great job solving their problems. Word will spread. Focus on
generating solid leads, not blindly calling every person in the phone book. Most
importantly, find a great mentor. There are a lot of great people out there. Someone
will be thrilled to help you.

Remember: it's all about marketing; leave the prospecting to everyone else!

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