NAME: ___________________________________ DATE: _______________ 16-22.

7 P’s OF MARKETING MIX

GRADE/STRAND: __________________________ QUIZ #: ______________
Test III. (CROSSWORD PUZZLE)
Directions: Read each questions carefully and write your answers on the crossword puzzle.
ENTREPRENEURSHIP LONG QUIZ (MIDTERM) NO ERASURES.

Test I. (IDENTIFICATION)
Directions: Read each sentences carefully and write your answers on a separate sheet of
paper. NO ERASURES.

__________ 1. It describes the products and services offered by a company to its clients and
industry.
__________ 2. This sector has organizations that provide customers with intangible products.
__________ 3. It determines the value of goods or service to the buyers and sellers.
__________ 4. Refers to a process used by marketers to create an image in the minds of a
target market.
__________ 5. The location wherein the product is being processed and where can the
consumers buy.
__________ 6. Talks about human labor force involved in the manufacture of products. It is
measured as the most serious and main factor of production.
__________ 7. Manufacturing equipment used in the production of goods or delivery of the
services.
__________ 8. This sector includes companies that buy raw materials and use them to
create finished products.
__________ 9. It could be tangible or intangible in nature that can be offered for the
satisfaction of the customers.
__________ 10. This organizational structure involves 2 or more persons operating a
business.

MANUFACTURING BUSINESS PRICE PLACE SERVICE BUSINESS

BUSINESS NATURE POSITIONING MANPOWER PARTNERSHIP
PRODUCT MACHINE PACKAGING

Test II. (ENUMERATION)

Directions: Enumerate the given questions and write your answers on your paper.
ERASURES MEANS WRONG.

1-4. 4 M’S OF PRODUCTION

5-8. OPERATING SECTOR Test IV. (ESSAY)
9-11. ORGANIZATIONAL STRUCTURE Question: What is the importance of knowing your marketing mix? (Write your answer on
12-15. OPERATION NATURE your paper. Minimum of 3 sentences.)