DASHBOARD IMPRESSIONS

TOTAL BUDGET 724,077

$200,000
BUDGET VS
$70,000
TOTAL SPEND
$60,000
$50,000
$50,000

$187,926 $40,000
$30,000
$30,000 $25,000
$23,661 $21,882 $2

$20,000
VARIANCE
$10,000

$0

-$12,074
CAMPAIGN 1 CAMPAIGN 2 CAMPAI

CTR PER CAMPAIGN

$200,000 CAMPAIGN 1
$200,000
33.51%
$198,000
$196,000 CAMPAIGN 2
$194,000 88.13%
$192,000
CAMPAIGN 3
$190,000 $187,926
$188,000 22.07%
$186,000 CAMPAIGN 4
$184,000
46.75%
$182,000
$180,000
BUDGET SPEND
$188,000
$186,000
$184,000
$182,000
$180,000 CAMPAIGN 5
BUDGET SPEND
16.77%

CAMPAIGN IMPRESSIONS CLICKS

CAMPAIGN 1 123,123 41,254

CAMPAIGN 2 23,423 20,643
CAMPAIGN 3 121,212 26,750
CAMPAIGN 4 99,998 46,752
CAMPAIGN 5 356,321 59,752

IMPRESSIONS CLICKS
OVERALL
724,077 195,151

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RESSIONS CLICKS COST PER CLICK

4,077 195,151 $4.74

BUDGET VS. SPEND PRE & POST

REVE
$62,484
$57,823 PRE-C

$50,000 $50,000
$45,000

$30,000 $366,81
3,661
51%
$21,882 $22,076

GN 1 CAMPAIGN 2 CAMPAIGN 3 CAMPAIGN 4 CAMPAIGN 5

PER CAMPAIGN CPC PER CAMPAIGN

CAMPAIGN 1 CAMPAIGN 1

33.51% 12.10%
CAMPAIGN 2 CAMPAIGN 2

88.13% 22.36%
CAMPAIGN 3 CAMPAIGN 3

22.07% 17.41%
CAMPAIGN 4 CAMPAIGN 4

46.75% 26.09%
CAMPAIGN 5 CAMPAIGN 5

16.77% 22.06%

ACQUISITION BUDGET
CTR BUDGET SPEND CPC
S vs. SPEND

33.51% 63 $25,000 $23,661 $ (1,339) $0.57

88.13% 28 $30,000 $21,882 $ (8,118) $1.06
22.07% 41 $50,000 $22,076 $ (27,924) $0.83
46.75% 59 $45,000 $57,823 $ 12,823 $1.24
16.77% 93 $50,000 $62,484 $ 12,484 $1.05

ACQUISITION BUDGET
CTR BUDGET SPEND CPC
S vs. SPEND

26.95% 284 $200,000 $187,926 $ (12,074) $4.74

© TEMPLATE.NET
 ACQUISITIONS CPA DATE TODAY:

284 $3,347
16-Feb-20
PRE & POST CAMPAIGN
REVENUE
PRE-CAMPAIGN POST- CAMPAIGN

REVENUE GROW
$366,817; $354,000;
51% 49%

$12,817
PROFIT

CPA PER CAMPAIGN $178,891

CAMPAIGN 1
ROI
11.2%
CAMPAIGN 2

23.3%
CAMPAIGN 3
95%
16.1%
CAMPAIGN 4

29.3%
 CAMPAIGN 5

20.1%

REVENUE ( POST – PRE )

( POST-CAMPAIGN REV
– CAMPAIGN SPEND )

PRE- POST- REVENUE

CPA CAMPAIGN PROFIT
CAMPAIGN CAMPAIGN GROWTH

$376 $50,000 $49,789 $ (211) $26,128

$782 $60,000 $62,009 $ 2,009 $40,127
$538 $88,000 $90,239 $ 2,239 $68,163
$980 $67,000 $74,657 $ 7,657 $16,834
$672 $89,000 $90,123 $ 1,123 $27,639

PRE- POST- REVENUE

CPA CAMPAIGN PROFIT
CAMPAIGN CAMPAIGN GROWTH

$3,347 $354,000 $366,817 $ 12,817 $178,891

 DATE TODAY:

16-Feb-2024

REVENUE GROWTH

$12,817
PROFIT

$178,891
ROI

95%
( CAMPAIGN PROFIT
/ ACTUAL SPEND )

ROI

110.4%
183.4%
308.8%
29.1%
44.2%

ROI

95%