PROGRAMME : DIPLOMA IN BUSINESS

ADMINISTRATION

Course/ Principles of Management

Module:
SEGI Course Code: BDM1313 UCLAN Module Code: ACXXXX
(if applicable)
Lecturer name: Ms Salwa Binti Ahamad Submission Date: TBA
Alternative Assessment- Duration to
complete 2 week

ASSESSMENT METHODS

Number of Form of % Size of Category of Learning

Assessments Assessment weighting Assessment/Duration/ assessment Outcomes
Word count being
assessed
1 Alternative 50% 2000 words Written exam 1 to 4
Assessment

ALTERNATIVE ASSESSMENT

Regulations
A. Late Submission

 A 10% deduction per day of total coursework marks (excluding weekends

and public holidays).
 Late submission between 5 to 10 days, results in a 50% deduction of total
coursework marks.
 Late submission past 10 days results in an automatic 0% for coursework and
the student will be barred from the final examination.

B. Deliverables

Students must submit all materials supporting their coursework listed in the
deliverable section.
 The coursework must be done individually and must be entirely your own
work. Please make sure that you are aware of the rules concerning plagiarism.
If you are unclear about them, please consult your program
coordinator/lecturer.

Plagiarism is presenting somebody else’s work as your own. It includes: copying

information directly from the Web or books without referencing the material;
submitting joint coursework as an individual effort; copying another student’s
coursework; stealing coursework from another student and submitting it as your
own. Suspected plagiarism will be investigated and if found to have occurred will
be dealt with according to the procedures set down by the university/college.

 The coursework should exhibit formal research skills i.e. with a table of
content, proper citations, references, and appendixes.
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 PROGRAMME : DIPLOMA IN BUSINESS
ADMINISTRATION

 The coursework write up must be able to demonstrate critical analysis and

application of both theory and practical issues to the company that you have
selected.
 Student may include additional relevant data/information apart from the
proposed guidelines in conjunction to your research. Additional marks will be
awarded for such attempt.
 Your coursework should not be more than 2000 words.
 Your coursework must include the turnitin report

Learning Outcomes tested Assessment Criteria :

 LO1 : Understanding of how  Work individually to research, write and
modern management theory evolved.
 LO2 : Understand and explain on
managers and management in
organization.
 LO3 : Explain the importance of
management function in the
organization.
 LO4 : Understanding on the role of
motivation, communication and
impact of globalization towards
organization.
Students must demonstrate the ability to:
structure a report that looks at planning,
strategic management, marketing and
motivation in an organization.
 Apply critical thinking, analytic,
communication and team building skills
through problem solving and
discussions.

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 PROGRAMME : DIPLOMA IN BUSINESS
ADMINISTRATION

ANSWER ALL QUESTIONS

QUESTION 1

a. Discuss the Hawthorne Studies (your answer should include the history and
experiments carried out) (10 marks)

b. Compare and contrast the managerial roles of liaison, spokesperson, and

negotiator that are used by Mintzberg. (15 marks)

(Total: 25 marks)

QUESTION 2

a. Explain FOUR (4) types of basic strategy (or adaptive strategies) with
examples. (10 marks)

b. Discuss FOUR (4) types of reinforcement perspectives on motivation

(15 marks)

(Total: 25 marks)

QUESTION 3

a. Explain the key behaviors of transformational leaders. (10 marks)

b. In most organisation, there are typically THREE (3) managerial levels. Illustrate
the diagram and discuss the THREE (3) types of managerial levels with the
skills required in each managerial level. (15 marks)

(Total: 25 marks)

QUESTION 4

a. Poor communication and ineffective organizational communication are

interrelated. Describe any FOUR (4) implications of both.
(10 marks)

b. Discuss any FIVE (5) ways to encourage effective organizational

communication. (15 marks)
(Total: 25 marks)

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 PROGRAMME : DIPLOMA IN BUSINESS
ADMINISTRATION

Note:
Refer Appendix 1 for the marks allocation.

The total marks for this assignment is 50% of overall assessment for this module.

* The detailed marking criteria’s for the allocation of 100 marks is provided in
Appendix 1

LENGTH REQUIRED
2000 words +/- 10%. Any deviation from this will be penalized.

FORMATTING AND LAYOUT

 A Microsoft Office Word Document or other relevant applications as
permitted by module lecturer/ typed using computer. Usage of typewriter or
hand - written is STRICTLY not allowed.
 12 font size, Time New Roman font and bold title and sub titles
 A4 sized paper
 Fully justified alignment
 1½ line spacing
 Margins of 1” at top and bottom; left and right

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Appendix 1: Marking Criteria (50%)

Name : _____________________________ Student ID:

……………………
No. Assessment Criteria Weightings Marks Allotted
by Lecturer
1. Question 1
 Hawthorne Studies 10%
 Managerial roles 15%

2. Question 2
 Basic or adaptive strategies 10%
 Reinforcement Theory 15%

3. Question 3
 Transformational leaders 10%
 Managerial levels and skills 15%

4. Question 4
 Communication 25%

/100

/50

Comments:

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 PROGRAMME : DIPLOMA IN BUSINESS
ADMINISTRATION

Faculty of Business, Accounting, Communication & Hospitality (FOBACH)

COVER PAGE
Course Details:

Subject : BDM1313 PRINCIPLES OF

MANAGEMENT

Lecturer’s Name : MS. SALWA BINTI AHAMAD

Semester : JANUARY – APRIL 2022

Assignment Details:

Title of Assignment : ALTERNATIVE ASSESSMENT

Due Date : 13/5/2022

Submission Date : _________________________

Declaration by student(s):
I/We, hereby declare that the attached assignment is my/our own work and understand that if
I/we am/are suspected of plagiarism or another form of cheating, my/our work will be
referred to the Programme Coordinator/Head of Faculty who may, as a result recommend to
the Examinations Board on academic disciplinary action including expulsion for the SEGi
University and Colleges.

Student’s Details:

Name : CHUA VINCENT Student ID: SCKD2100112 Signature: _______

Submission Checklist: Reminder: Overall Marks:

Coversheet 1. Students are reminded to keep a copy of all the
CW Assessment Sheet coursework submitted.
Turnitin Report 2. All LATE SUBMISSION will be DEDUCTED 10% a /50
day up to a maximum of FIVE (5) days, where
Coursework
subsequently, the coursework will be awarded
ZERO (0).

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