‫اﺳﺘﺒــﺎﻧـﺔ‬

‫ﻃﻠﺐ ﻫﻮﻳﺔ‬
AN IDENTITY
REQUESTING
QUESTIONNAIRE

‫ ﻟﺘﻌﺒﺌﺔ اﻻﺳﺘﺒــﺎﻧــﺔ‬ADOBE ACROBAT ‫ﻧﻨﺼــﺢ ﺑﺈﺳﺘﺨـﺪام ﺑﺮﻧﺎﻣـﺞ‬

WE RECOMMEND USING ADOBE ACROBAT TO FILL OUT THE QUESTIONNAIRE
 ‫اﺳﺘﺒـﺎﻧـــﺔ‬
‫ﻃﻠﺐ ﻫﻮﻳﺔ‬
‫‪AN IDENTITY‬‬
‫‪REQUESTING‬‬
‫‪QUESTIONNAIRE‬‬

‫اﺳﻢ اﻟﻤﺸﺮوع )ﺑﺎﻟﻠﻐﺔ اﻟﻌﺮﺑﻴﺔ واﻹﻧﺠﻠﻴﺰﻳﺔ(‬

‫)‪PROJECT NAME (ENGLISH AND ARABIC‬‬
‫‪FRESAS‬‬

‫ﺧﺪﻣﺎت وﻣﻨﺘﺠﺎت اﻟﻤﺸﺮوع اﻟﺘﻲ ﻳﻘﺪﻣﻬﺎ‬ ‫ﻧﺒﺬة ﻋﻦ اﻟﻤﺸﺮوع‬

‫‪PROJECT SERVICES AND PRODUCTS‬‬ ‫‪PROJECT SUMMARY‬‬

‫إﻳﺼﺎل ﺟﻤﻴﻊ ﻣﺤﺎﺻﻴﻞ وﻣﻨﺘﺠﺎت اﻟﻔﺮاوﻟﺔ‬ ‫ﺗﻄﺒﻴﻖ ﻟﻤﺤﺼﻮل وﻣﻨﺘﺠﺎت اﻟﻔﺮاوﻟﺔ‬

‫اﻹﺳﺒﺎﻧﻴﺔ ﻟﺠﻤﻴﻊ اﻟﻌﻤﻼء ﻓﻲ اﻟﻌﺎﻟﻢ‬ ‫اﻹﺳﺒﺎﻧﻴﺔ‬

‫اﻟﺸﻌﺎر اﻟﻠﻔﻈﻲ أو وﻋﺪ اﻟﻌﻼﻣﺔ اﻟﺘﺠﺎرﻳﺔ‬ ‫ﻧﻘﺎط ﻗﻮة اﻟﻤﺸﺮوع وﻣﺎ ﻳﻤﻴﺰه‬
‫‪SLOGAN‬‬ ‫‪PROJECT STRENGTHS AND FEATURES‬‬

‫اﻟﻔﺮاوﻟﺔ ﻛﻞ ﻳﻮم‬ ‫ﺟﻮدة اﻟﻤﺤﺼﻮل واﻟﻤﻨﺘﺠﺎت وﺳﺮﻋﺔ وﺻﻮل‬

‫ﺧﺪﻣﺎﺗﻨﺎ إﻟﻰ اﻟﻌﻤﻼء وﺗﺮﻛﻴﺰﻧﺎ ﻋﻠﻰ ﻓﺎﻛﻬﺔ‬
‫واﺣﺪة اﻟﻔﺮاوﻟﺔ‬

‫اﻟﻔﺌﺔ اﻟﻤﺴﺘﻬﺪﻓﺔ ‪TARGET AUDIENCE‬‬

‫اﻟﻔﺌﺔ اﻟﻌﻤﺮﻳﺔ‬ ‫اﻟﺠﻨﺲ اﻟﻤﺴﺘﻬﺪف‬
‫‪35 - 21‬‬ ‫■‬ ‫‪20 - 12‬‬ ‫■‬ ‫أﻗﻞ ﻣﻦ ‪12‬‬ ‫إﻧـﺎث‬ ‫ذﻛﻮر‬
‫أﻛﺒﺮ ﻣﻦ ‪ 46‬ﻋﺎﻣً ﺎ‬ ‫■‬
‫‪45 - 36‬‬ ‫■‬ ‫اﻟﻜﻞ‬ ‫■‬

‫اﻟﻤﺠﺘﻤﻊ اﻟﻤﺴﺘﻬﺪف‬
‫أﺧﺮى‬ ‫اﻟﻌﺎﻟـــﻢ‬ ‫■‬ ‫اﻟﻌﺎﻟﻢ اﻟﻌﺮﺑﻲ‬ ‫اﻟﻤﺠﺘﻤﻊ اﻟﺴﻌﻮدي‬
 ‫ﻣﺎذا ﺗﺮﻳﺪ أن ﻳﺨﻄﺮ ﻓﻲ ذﻫﻦ اﻟﺠﻤﻬﻮر ﻋﻨﺪ رؤﻳﺔ ﺷﻌﺎرك ﻷول ﻣﺮة؟‬
‫?‪WHAT IS THE FIRST THOUGHT YOU WANT THE PUBLIE TO SEE THROUGH YOUR LOGO‬‬

‫ﺟﺬب اﻟﻌﻤﻴﻞ ﻟﻠﻤﺬاق اﻟﻔﺮﻳﺪ ﻟﻠﻔﺮاوﻟﺔ اﻹﺳﺒﺎﻧﻴﺔ واﻟﺮﻏﺒﺔ ﻓﻲ ﺗﺬوﻗﻬﺎ‬

‫اﻟﻤﻨﺎﻓﺴﻮن ﻓﻲ اﻟﺴﻮق‬ ‫اﻹﻧﺠﺎزات اﻟﺴﺎﺑﻘﺔ‬

‫‪COMPETITORS IN THE MARKET‬‬ ‫‪PREVIOUS ACHIEVEMENTS‬‬

‫ﻣﺎﻧﺠﻮ ﺟﺎزان ‪ -‬ﺗﻄﺒﻴﻖ ﺣﺼﻴﻞ ‪ -‬اﻟﺸﺮﺑﺘﻠﻲ ‪-‬‬ ‫ﺷﺤﻦ أﻛﺜﺮ ﻣﻦ ‪ 10‬ﻃﻦ ﻣﻦ اﻟﻔﺮاوﻟﺔ اﻹﺳﺒﺎﻧﻴﺔ‬
‫ﻣﺰرﻋﺔ اﻟﻔﺮاوﻟﺔ‬ ‫ﺣﻮل اﻟﻌﺎﻟﻢ‬

‫ﻧﻤﻂ اﻟﻤﺸﺮوع‬ ‫ﺣﺠﻢ اﻟﻤﺸﺮوع )ﻋﺪد اﻟﻤﻮﻇﻔﻴﻦ(‬

‫‪PROJECT STYLE‬‬ ‫)‪PROJECT SIZE (NUMBER OF EMPLOYEES‬‬
‫ﺧﺎص‬ ‫■‬
‫ﺷﺮﻛﺔ‬ ‫■‬
‫ﺣﻜﻮﻣﻲ‬ ‫‪100-30‬‬ ‫‪30-10‬‬ ‫‪10-0‬‬
‫ﻋﺎم‬ ‫ﻓﻌﺎﻟﻴﺔ‬ ‫اﺟﺘﻤﺎﻋﻲ‬ ‫أﻛﺜﺮ ﻣﻦ ‪100‬‬ ‫■‬

‫ﺷﻌﺎرات ﺗﻌﺠﺒﻚ وأﺧﺮى ﻻ ﺗﻌﺠﺒﻚ‬

‫‪LOGOS YOU LIKE / DON'T LIKE‬‬

‫ﺷﻌﺎرات‬ ‫ﺷﻌﺎر ﻣﺰﻳﺞ‬ ‫ﺷﻌﺎر ﺣﺮﻓﻲ‬ ‫ﺷﻌﺎر ﻧﺼﻲ‬ ‫ﺷﻌﺎر رﻣﺰي‬

‫رﺳﻮﻣﻴﺔ‬ ‫)رﻣﺰ وﻧﺺ(‬
‫■‬ ‫■‬

‫اﻻﺷﺘﺮاﻃﺎت اﻟﻤﺮﻏﻮب ﻋﻤﻠﻬﺎ أو ﺗﺠﻨﺒﻬﺎ‬ ‫اﺳﺘﺨﺪاﻣﺎت اﻟﺸﻌﺎر‬

‫‪CONDITIONS TO BE INCLOUDED OR AVOIDED‬‬ ‫‪LOGO USES‬‬
‫أﺧﺮى‬ ‫وﻳﺐ )رﻗﻤﻲ(‬ ‫■‬
‫ﻃﺒـﺎﻋﺔ‬ ‫■‬

‫ﻻ ﺗﻮﺟﺪ اﺷﺘﺮاﻃﺎت‬
‫اﻷﻟﻮان اﻟﻤﺮﻏﻮﺑﺔ‬
‫‪DESIRED COLORS‬‬

‫اﻟﻤﺠﺎل ﻣﻔﺘﻮح ﻟﻠﻤﺼﻤﻢ‬ ‫■‬

‫وﻗﺖ اﻟﺘﺴﻠﻴﻢ‬ ‫اﻟﻤﻴﺰاﻧﻴﺔ‬

‫‪DEADLINE‬‬ ‫‪BUDGET‬‬

‫إﻟﻰ ‪30000‬‬ ‫ﻣــﻦ ‪18000‬‬

 ‫ﻳ ُﺮﺟﻰ ﺗﺤﺪﻳﺪ أﻫﻢ ﺗﻄﺒﻴﻘﺎت اﻟﻬﻮﻳﺔ اﻟﺘﻲ ﺳﻴﺘﻢ اﺳﺘﺨﺪاﻣﻬﺎ‪:‬‬
‫‪PLEASE SELECT THE TOP IDENTITY APPS TO BE USED:‬‬

‫ﺗﻄﺒﻴﻘﺎت رﺋﻴﺴﻴﺔ‪:‬‬

‫ﻇﺮف ﻣﺮاﺳﻼت‬ ‫ﻣﺬﻛﺮة اﺟﺘﻤﺎﻋﺎت‬ ‫اﻟﻮرق اﻟﺮﺳﻤﻲ‬ ‫■‬

‫ﻣﻠﻒ أوراق‪FOLDER :‬‬ ‫ﺑﻄﺎﻗﺔ ﺗﻌﺮﻳﻔﻴﺔ ‪ID‬‬ ‫■‬ ‫ﺑﻄﺎﻗﺔ‪ :‬ﺑﺰﻧﺲ ﻛﺎرد‬ ‫■‬

‫ﺗﻄﺒﻴﻘﺎت ﺛﺎﻧﻮﻳﺔ‪:‬‬

‫اﺳﺘﺎﻧﺪ ‪ROLL-UP‬‬ ‫أﻋﻼم‪ /‬راﻳﺎت‬ ‫ﺑﻄﺎﻗﺔ دﻋﻮة‬

‫ﻣﻠﺼﻖ ﺟﺪاري‬
‫ﻣﺮﻛﺒﺎت‪ /‬ﺳﻴﺎرات‬ ‫■‬
‫اﺳﺘﺎﻧﺪ ‪POP-UP‬‬
‫‪POSTER‬‬

‫ﻣﻮاﻗﻊ اﺟﺘﻤﺎﻋﻴﺔ‪:‬‬

‫‪TWITTER‬‬ ‫ﺗﻮﻗﻴﻊ ﺑﺮﻳﺪ إﻟﻜﺘﺮوﻧﻲ‬ ‫ﻣﻮﻗﻊ إﻟﻜﺘﺮوﻧﻲ‬

‫) ﺻﻮرة ﻋﺮض‪ /‬ﻫﻴﺪر ‪ /‬ﻗﺎﻟﺐ ﻧﺸﺮ (‬

‫أﺧﺮى‬ ‫‪YOUTUBE‬‬ ‫‪INSTAGRAM‬‬

‫) ﺻﻮرة ﻋﺮض‪ /‬ﻫﻴﺪر (‬ ‫) ﺻﻮرة ﻋﺮض ‪ /‬ﻗﺎﻟﺐ ﻧﺸﺮ (‬

‫أي ﻣﻼﺣﻈﺎت ﺗﺮﻳﺪ إﺿﺎﻓﺘﻬﺎ إﻟﻰ ﻫﺬه اﻻﺳﺘﺒـﺎﻧــﺔ ؟‬

‫?‪ANY NOTES YOU WANT TO ADD TO THIS QUESTIONNAIRE‬‬

‫اﺳﻢ اﻟﻤﺸﺮوع ‪FRESAS‬‬

‫ً‬
‫إﻧﺘﺎﺟﺎ ﻟﻠﻔﺮاوﻟﺔ‬ ‫ﻛﻠﻤﺔ إﺳﺒﺎﻧﻴﺔ ﺗﻌﻨﻲ اﻟﻔﺮاوﻟﺔ وإﺳﺒﺎﻧﻴﺔ ﻫﻲ أﻛﺜﺮ وأﻓﻀﻞ اﻟﺒﻠﺪان‬
‫ﺷﻜﺮ اً ﻟﻚ‬
THANK YOU