s

+ C:

j ev f v ALUPVX C 4LYPNU BLJOUVSVNPY

j A1>v C 4LYPNU AWLJPHSPY

PROPRIETARY INFORMATION – GE CONFIDENTIAL

The information contained in this document is GE proprietary information and is disclosed in confidence.
It is the property of GE and shall not be used, disclosed to others or reproduced without the express
written consent of GE, including, but without limitation, it is not to be used in the creation, manufacture,
development, or derivation of any repairs, modifications, spare parts, designs, or configuration changes
or to obtain FAA or any other government or regulatory approval to do so. If consent is given for
reproduction in whole or in part, this notice and the notice set forth on each page of this document shall
appear in any such reproduction in whole or in part.
AGENDA

t )

h u *

o
l
 u g

u l l yl
UNDERSTAND

p t

a b k
g g g

Redesign the _____ for ____ in a world where _____________________.

UNDERSTAND

j
l
w l
l
lw l
l
p l
l
TPSLY VUL l
cc
OBSERVE

l g g g

l l l
l
l r l
s l
l
w l U
DEFINE

h g
g g g>VD WVPU VM PL
>LXYVUHY i 3 Y VTLX V XUL HW
IDEATE

g
g
PROTOTYPE

g g g r
/ /
TESTING
DESIGN SPRINT

g g g g g m n
t

Agile
/
DESIRABILITY
g

s
65
65

h 2XHPUY VXT E 7
sj g g g
B
h g g s
j
65

h w
h e>LXYVUH 3 Y VTLX V XUL HW

h g g
v WLU LY PVUpg u g l
h i i i3SPJRHISL
h g MLL IHJR
65 3CAB 5@ C@<5G 1>
Scenarios Goals and Expectations

Stage1 Stage2 Stage3 Stage4

Actions w Actions w Actions w Actions w

Thoughts Thoughts Thoughts Thoughts

Feelings Feelings Feelings Feelings

Opportunities Opportunities Opportunities Opportunities

i i i i

Resources Resources Resources Resources

65

p u

u u
A1> B@>

• •

• • 4B

• •

• •
 >5@A <1

Most Engaged 2nd Engaged 3rd Engaged Unengaged

John Doe Jane Doe Adam Doe Mary Doe

A1> B@>
A1>

l
l
w l
l
l
l
A1>

EVXRYOVW
A1>
A1> >5@A <1

. / a ccc
cccccc c
c
b

c c c c
c c c c
c c c c
c c c c

c c c
c c c
c c c
c c c
A1> >5@A <1

> >XPTHX @LYLHXJO

5 5TWH O

@ @LHSPY PJ

A APUN SHX

IQLJ P LY

< < TILX

1 1WWSPJHISL
A1> >5@A <1

>5@A <1 d
w t

c
A1> >5@A <1

>5@A <1 d v

c
A1> >5@A <1

>5@A <1 d
c u c
c u c
A1>

EVXRYOVW
>@13B835 -
REDESIGN THE ___ FOR ___ IN A WORLD WHERE _____________________.

• A VX LSSPUN
• >LXYVUH
• A VX IVHX
• 3

)
@531>

3VU HJ PUMV

j H SPU H0NTHPS JVT

j O WY- SPURL PU JVT PU H SPU ( H)I, H

j QPHUNTLUNS 0NTHPS JVT