Demand and Supply

Demand and supply must be examined and addressed to allow the firm to

develop, expand, and become more successful.

Demand

Table 12. Demand of the Events Venue for the Next and Past Five Years

Year Demand
2018 1210
2019 1234
2020 1259
2021 1284
2022 1310
2023 1336
2024 1363
2025 1390
2026 1418
2027 1446
2028 1475
The table above depicts the prediction of event demand for the previous

and upcoming five (5) years, based on the overall frequency of respondents

booking a space for events.

The proponents collected the total events from the total frequency that

respondents select an event place in celebrations in the area, with a total of 1,336

people tending to rent a space for an event, to get the demand for 2023. To get the

previous five years of demand, divide 2023 demand by 1.02, and multiply 2023

demand by 1.02 for the next five years.

 According to the data acquired, the statistics on the percentage of

individuals who hire a venue with a total of (1.02), there is no particular

information for Quezon Province or Sariaya, Quezon. However, this is merely

data obtained by proponents on the people who hire a venue in the targeted area.

Supply

Table 13. Supply of the Event Place for the Past and Next Five (5) Years

Years Supply
2018 337
2019 344
2020 351

2021 358
2022 365
2023 372
2024 379
2025 387
2026 395
2027 403
2028 411
The table above shows the supply for direct competitors of St. Jude Coop

Event Center, Ludy’s Event Center, Golden Orange Reception, SBH Reception

Hall, Barangay Court, Balai Sadyaya, and others. The proponents conducted

surveys with several event venues in the area to gain insights on renting an event

space.
 The first interview was with the prestigious St. Jude Coop Event Center,

which can host fifteen (15) events per month. By multiplying the number of

events in a month by twelve (12) months, the venue could hold up to one hundred

eighty (180) events annually. The other event location in Sariaya Quezon comes

next, and there are a total of three hundred seventy-two (372) events held annually

among all the events that are being evaluated. The celebrants or the people

acquiring an event space preferred to be in a good location so that they could

easily get easy access to transportation. Additionally, clients may want a venue

that can be accessible for all kinds of events.

Demand and Supply Gap

Demand and supply gap analysis enables business to understand what the

market wants and whether they can provide enough of it. The table below shows

the demand and supply gap analysis.

Table 16. Demand and Supply Gap Analysis

Year Demands Supply Gap Percent

Unsatisfied
2018 1210 337 387 0.72
2019 1234 344 381 0.72
2020 1259 351 908 0.72
 2021 1284 358 927 0.72
2022 1310 365 945 0.72
2023 1336 372 964 0.72
2024 1363 379 983 0.72
2025 1390 387 1003 0.72
2026 1418 395 1023 0.72
2027 1446 403 1043 0.72
2028 1475 411 1064 0.72
The demand and supply gap analysis shown in the table above provides

some interesting insights for the years 2018 to 2028.

The research on the demand-supply gap for direct competitors' event

venues among renters indicates that it is substantial in terms of renting a venue.

According to the findings, 0.72 percent of clients were unsatisfied, renters may

have been unsatisfied with their past rental venues due to issues like inadequate

facilities, limited space, poor maintenance, high costs, poor customer service, or

unfavorable location.