Professional Documents
Culture Documents
Robert F Bruner, Applied Mergers & Acquisi8ons,, John Wiley & Sons
Sudi Sudarsanan, Crea8ng Value from M&A , FT & Pren8ce Hall
Fundamental Finance : WileyV
Damodaran: various sources
Bidding Strategy
1. Revenue enhancement:
a. Market Power: increase price due to market power (incl elimina8on of compe8tor
and capacity)
b. Sales volume: cross selling, co-produc8on, across value chain, hence increase
market share
c. Diversifica8on: product, services, technology, distribu8ons, logis8cs, talents, risk
mi8ga8on with uncorrelated cash flows
2. Cost reduc/ons: reduce duplica8on cost, economic of scale/scope, R&D, learning
curve, branding, replacement of in-effec8ve managers
3. Asset Reduc/on: reduce excess inventory, fill in vacant property , disposal of idle/
half idle assets
4. Tax reduc/on: tax loss carry forward, offset loss
5. Financial: reduce WACC, valua8on ra8o (undervalued: buy low sell high)
6. Other real op/ons: growth due to new business model to compete, new capabili8es
& resources, new product/market/resources, exit (dependence), defer, etc
7
Scenarios for Synergies
Connec/ng Strategic Drivers to
Financial Drivers
M&A is aimed at strengthening the compe88ve advantage and it
reflected in incremental value crea8on:
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Valua/on Models
What is Valuation?
• Valuation is the act or process of determining the value of a
business
“the value of an asset is the present value of its expected future cash
flows discounted at an appropriate rate of return that
commensurate with associated risk”.
∞
E[ FCFt ]
V =∑ t
t =1 (1 + k )
Expected Free Cash Flows
Sales 1000
- Total Costs (600)
-
= Operating Profit 400
-
- Cash Taxes (100)
= Net Operating Profit After Tax 300
+
+ Depreciation 75
- Fixed Capital Investment (125)
-
- Incremental Working Capital (50)
-
Free Cash Flow (FCF) 200
Terminal Value Calcula/on
• Corporate poten8ally has an infinite life. The value is therefore the present
value of cash flow forever :
CFt
∞
Value = ∑ t
t =1 (1 + r )
• Since we cannot es/mate cash flows forever, we es8mate cash flows for a
growth period and then es/mate a Terminal Value, to capture the value at
the end of the period :
N
CFt Terminal Value
Value = ∑ t
+ N
t =1 (1 + r ) (1 + r )
Terminal Value = FCFn × (1 + g) ÷ (r – g)
DCF Choices: Equity Valua/on versus Firm Valua/on
4
Es/ma/ng Growth
• High growth firms usually : have high investment in fixed capital, have high risk, earn high
return on capital, and have low leverage.
• Stable growth firm usually : have lower investment in fixed capital, have average risk, earn
return on capital closer to WACC, and have leverage closer to industry average.
• Es/ma/ng growth :
– During forecast period (growth phase) : depends on size of firm, current growth rate,
barriers to entry and differen8al advantages.
– Aaer forecast period (sustainable growth) : no growth, or industrial growth rate
Example : Corporate Value
Valuation date: 01/01/2015
Discounted Cash Flow Valuation
WACC: 11%
Perpetuity growth rate: 4%
• The most convenient method, and it uses financial mul8ples of comparable firms to
determine shareholder (equity) value or enterprise* (corporate) value.
– Price-to-Earnings Ra8o (P/E)
– Price-to-Earnings Before Interest and Taxes (P/EBIT)
– Price-to-Earnings Before Interest, Taxes, Deprecia8on and Amor8za8on (P/EBITDA)
– Price-to-Sales (P/Sales)
– Price-to-Book Value (P/BV)
– Price-to-Cash Flow From Opera8on (P/CFFO)
– Enterprise Value-to-Sales (EV/Sales)
– Enterprise Value-to-Produc8on Capacity (EV/Capacity)
*Corporate Value
= Value of Equity + Value of Debt
Mul/ples for Fundamental Analyst
High A B
PE ra/o Low
C D
Interpreta/on Matrix
Using the Mul/ples Right
High Overvalued
PBV ra/o
Low Undervalued
Low High