SITE LOCATION: 11°12'27.1"N 119°25'23.

1"E El Nido, Palawan

REASONS:
- Nearly 90% increase in tourist arrivals from 2022-2023. 814621 visitors in 2022, 1527159 in 2023.
- Near an existing 5 star hotel and resort
- Near a regional airport
- Lots of nearby beaches and other activities
- The area's commitment to sustainable tourism aligns with the trend towards eco-friendly travel,
making it an ideal location for a luxury resort focused on environmental conservation.
- With the growing popularity of luxury travel, there is a demand for high-end accommodation options
in exotic locations like El Nido, catering to discerning travelers seeking premium experiences.
SWOT ANALYSIS:
STRENGTHS
- Strategic Location: Situated in El Nido, Palawan, renowned for its breathtaking natural beauty and
pristine beaches, offering an ideal setting for a luxury resort.
- Architectural Integration: Opportunity to design a resort that seamlessly integrates with the
surrounding landscape, maximizing ocean views and natural light while preserving the local
ecosystem.
- Eco-Friendly Design: Potential to implement sustainable architecture practices, such as passive
cooling techniques, green roofs, and renewable energy systems, to minimize environmental impact
and enhance guest experience.
- Soil Stability: Conducting a thorough soil analysis to ensure stable foundation design and structural
integrity, considering the region's soil composition and geological characteristics.
- Wind and Weather Considerations: Utilizing architectural features such as windbreaks, orientation
optimization, and natural ventilation strategies to mitigate the effects of strong winds and tropical
weather patterns, enhancing guest comfort and safety.
- Proximity to Airport: Accessibility to the nearby Lio Airport provides convenient transportation
options for guests, facilitating seamless travel experiences and attracting international visitors.

WEAKNESSES
- Limited Infrastructure: Potential challenges in infrastructure development and utilities provision
may require innovative solutions and collaboration with local authorities and service providers to
address.
- Construction Logistics: Remote location and logistical constraints may increase construction costs
and project timelines, necessitating careful planning and coordination of materials and resources.

OPPORTUNITIES
- Unique Architectural Identity: Opportunity to create a distinctive architectural identity for the
resort, inspired by local culture, traditions, and natural surroundings, offering guests an authentic and
immersive experience.
- Sustainable Development: Embracing sustainable design principles and green building strategies can
differentiate the resort, appeal to eco-conscious travelers, and contribute to environmental
conservation efforts in the region.
- Integration with Nature: Designing open-air spaces, lush landscaping, and outdoor amenities that
blend harmoniously with the natural environment, enhancing the overall guest experience and
promoting wellness and relaxation.
- Airport Connectivity: Leveraging the proximity to Lio Airport to attract high-end clientele and
international tourists seeking luxury accommodations and world-class hospitality services.

THREATS
- Environmental Vulnerability: Risks associated with climate change, extreme weather events, and
environmental degradation may pose challenges to the long-term sustainability and resilience of the
resort infrastructure.
- Regulatory Compliance: Adhering to stringent environmental regulations and permitting
requirements imposed by local authorities and conservation agencies to ensure responsible
development and minimize negative impacts on the surrounding ecosystem.
- Competitive Landscape: Competition from existing and future luxury resorts in the area may
intensify, requiring continuous innovation and differentiation in architectural design, amenities, and
guest experiences to maintain a competitive edge.