Professional Documents
Culture Documents
Are they born with the self-motivation or drive? Yes and no. If no, they can
be motivated, for motivation is a skill which can and must be learnt. This is
essential for any business to survive and succeed.
These are the basic strategies, though the mix in the final 'recipe' will vary
from workplace situation to situation. Essentially, there is a gap between
an individuals actual state and some desired state and the manager tries
to reduce this gap.
● advancement
● type of work
● company - proud to work for
Douglas McGregor
Theory X Assumptions
The average human being has an inherent dislike of work and will avoid it
if he can.
● Because of their dislike for work, most people must be controlled and
threatened before they will work hard enough.
● The average human prefers to be directed, dislikes responsibility, is
unambiguous, and desires security above everything.
● These assumptions lie behind most organizational principles today,
and give rise both to "tough" management with punishments and tight
controls, and "soft" management which aims at harmony at work.
● Both these are "wrong" because man needs more than financial
rewards at work, he also needs some deeper higher order motivation -
the opportunity to fulfill himself.
● Theory X managers do not give their staff this opportunity so that the
employees behave in the expected fashion.
Theory Y Assumptions
● The expenditure of physical and mental effort in work is as natural as
play or rest.
● Control and punishment are not the only ways to make people work,
man will direct himself if he is committed to the aims of the
organization.
● If a job is satisfying, then the result will be commitment to the
organization.
● The average man learns, under proper conditions, not only to accept
but to seek responsibility.
● Imagination, creativity, and ingenuity can be used to solve work
problems by a large number of employees.
● Under the conditions of modern industrial life, the intellectual
potentialities of the average man are only partially utilized.
McGregor sees these two theories as two quite separate attitudes. Theory
Y is difficult to put into practice on the shop floor in large mass production
operations, but it can be used initially in the managing of managers and
professionals.
It is part of the manager's job to exercise authority, and there are cases in
which this is the only method of achieving the desired results because
subordinates do not agree that the ends are desirable.
McGregor realizes that some of the theories he has put forward are
unrealizable in practice, but wants managers to put into operation the
basic assumption that:
Frederick Herzberg
● Hygiene Theory
● Motivation
● The organization
● Its policies and its administration
● The kind of supervision (leadership and management, including
perceptions) which people receive while on the job
● Working conditions (including ergonomics)
● Interpersonal relations
● Salary
● Status
● Job security
These factors do not lead to higher levels of motivation but without them
there is dissatisfaction.
● Achievement
● Recognition
● Growth / advancement
● Interest in the job
Hygiene
● Company policies and administration
● Supervision
● Working conditions and interpersonal relations
● Salary, status and security
Motivators
● Achievement
● Recognition for achievement
● Interest in the task
● Responsibility for enlarged task
● Growth and advancement to higher level tasks
● It will provide at least sufficient for his basic needs and often much
more. For example, 50 years ago in the United Kingdom, food and
shelter were a person's basic needs. Today, most families will
consider that the basic needs also include a car, television, overseas
holiday, etc.
● It may or may not provide adequate security. Again, most individuals
seek a secure job, there are others including some men on oil rigs,
who seek high pay for a limited period but with limited security.
● It provides an individual with an identity. As a member of an
organization, he carries out a specific function.
● It also gives the worker comradeship, freedom from boredom, and an
interest during his working life.
● It also provides self-fulfillment for individual where consideration has
been given to ensure that the job is creative and gives job satisfaction.
● It provides the individual with status. There is a status in all jobs
providing the job content is investigated to make the work more
interesting.
Introduction
These are:
● physiological,
● safety,
● love,
● esteem, and
● self-actualization or self-fulfillment.
Man's basic needs are physiological, for example, hunger, thirst, sleep,
etc. When these are satisfied they are replaced by safety needs reflecting
his desire for protection against danger or deprivation.
These in turn, when satisfied, are replaced by the need for love or
belonging to, which are functions of man's gregariousness and his desire
to belong to a group, to give and receive friendship and to associate
happily with people.
When these needs have been satisfied, there is the esteem needs, i.e.
the desire for self-esteem and self-respect, which are affected by a
person's standing reputation, and his need for recognition and
appreciation.
Finally, individuals have a need for self actualization or a desire for self-
fulfillment, which is an urge by individuals for self-development, creativity
and job satisfaction.
Physiological Needs
According to Maslow, there seems to be a hierarchy into which human
needs arrange themselves, as illustrated in Figure 1.
The physiological needs are shown at the top of the hierarchy because
they tend to have the highest strength until they are somewhat satisfied.
These are the basic human needs to sustain life itself-food, clothing,
shelter. Until these basic needs are satisfied to the degree needed for the
sufficient operation of the body, the majority of a persons activity will
probably be at this level, and the others will provide little motivation.
But what happens to a persons motivation when these basic needs begin
to be fulfilled? Rather than physiological needs, other levels of needs
become important, and these motivate and dominate the behavior of the
individual. And when these needs are somewhat satiated, other needs
emerge, and so on down the hierarchy.
These needs are essentially the need to be free of the fear of physical
danger and deprivation of the basic physiological needs.
Will people be able to maintain their property and/or job so they can
provide food and shelter tomorrow and the next day? If an individual's
safety or security is in danger, other things seem unimportant.
Since people are social beings, they have a need to belong and to be
accepted by various groups.
When social needs become dominant, a person will strive for meaningful
relations with others.
Esteem Needs
After individuals begin to satisfy their need to belong, they generally want
to be more than just a member of their group. They then feel the need for
esteem- both self-esteem and recognition from others, as seen in Figure 4
(available in the PDF version.)
Most people have a need for a high evaluation of themselves that is firmly
based in reality- recognition and respect from others. Satisfaction of these
esteem needs produces feelings of self-confidence, prestige, power, and
control. People begin to feel that they are useful and have some effect on
their environment.
There are other occasions, though, when people are unable to satisfy
their need for esteem through constructive behavior. When this need is
dominant an individuals may resort to disruptive or immature behaviour; a
child may throw a temper tantrum, employees may engage in work
restriction or arguments with their coworkers or boss.
In fact, some of the social problems we have today may have their roots
in the frustration of esteem needs.
Self-Actualization Needs
Once esteem needs begin to be adequately satisfied, the self-
actualization needs become more pre potent, as shown in Figure 5
(available in the PDF version.) Self actualization is the need to maximize
one's potential, whatever it may be. A musician must play music, a poet
must write, a general must win battles, a professor must teach.
As Maslow expressed it, "What a man can be, he must be." Thus, self-
In combat, a soldier may put his life on the line and rush a machine-gun
nest in an attempt to destroy it, knowing full well that his chances for
survival are low. He is not doing it for affiliation or recognition, but rather
for what he thinks is important. In this case, you may consider the soldier
to have self-actualized; to be maximizing the potential of what is important
to him at that time.
The way self-actualization is expressed can change over the life cycle.
For example, a self-actualized athlete may eventually look for other areas
in which to maximize potential as his or her physical attributes change
over time or as his or her horizons broaden.
For example, the Indian leader, Mahatma Gandhi, frequently sacrificed his
physiological and safety needs for the satisfaction of other needs when
India was striving for independence from Great Britain.
Conclusions
● Informal groups within the work plant exercise strong social controls
over the work habits and attitudes of the individual worker.
● The change from an established society in the home to an adaptive
society in the work plant resulting from the use of new techniques
tends continually to disrupt the social organization of a work plant and
industry generally.
● Group collaboration does not occur by accident; it must be planned
and developed. If group collaboration is achieved the human relations
within a work plant may reach a cohesion which resists the disrupting
effects of adaptive society.
Chris Argyris
Introduction
Because these relationships do not permit the natural and free expression
David McClelland
Achievement Motivation
Over the years behavioral scientists have observed that some people
have an intense need to achieve; others, perhaps the majority, do not
seem to be as concerned about achievement.
McClelland's research led him to believe that the need for achievement is
a distinct human motive that can be distinguished from other needs. More
important, the achievement motive can be isolated and assessed in any
group.
Participants were asked to throw rings over a peg from any distance they
chose. Most people tended to throw at random-now close, now far away;
moderate degree of risk because they feel their efforts and abilities
will probably influence the outcome. In business, this aggressive
realism is the mark of the successful entrepreneur.
They get a bigger "kick" out of winning or solving a difficult problem than
they get from any money or praise they receive.
Feedback
A desire by people with a high need for achievement to seek situations in
which they get concrete feedback on how well they are doing is closely
related to this concern for personal accomplishment. Consequently,
achievement-motivated people are often found in sales jobs or as owners
and managers of their own businesses.
Examples
College students with a high need for achievement will generally get
better grades than equally bright students with weaker achievement
needs.
A taught skill?
However, when they are promoted, when their success depends not only
on their own work but on the activities of others, they may be less
effective. Since they are highly job-oriented and work to their capacity,
they tend to expect others to do the same. As a result, they sometimes
lack the human skills and patience necessary for being effective
managers of people who are competent but have a higher need for
affiliation than they do. In this situation, their overemphasis on producing
frustrates these people and prevents them from maximizing their own
potential.
On the other hand, people with low achievement motivation are more
concerned about the environment. They want to know how people feel
about them rather than how well they are doing.
Summary
According to David C. McClelland's research, achievement-motivated
people have certain characteristics in common, including;
Introduction
The nature of work and its organization has interested managers,
economists and social scientists for as long as people have been
employed by others to engage in productive activity. (See section on
scientific management.)
1970's
In the 1970's increased interest in how best to organize work in the light
of:
1980's
In the 1980's, major changes took place in the workplace.
Introduction
The previous section dealt with motivation theory and practice. There is
no doubt that motivation is the crux for good performance, but there is no
clear cut answer to the question of how to motivate. The previous pages
gave a glimpse of the answer through various theories and practices.
Money is important!
This is, perhaps, saying the obvious. But it still needs to be said, for a
perusal of the previous section may give the impression to the contrary, at
least judging from Maslow's concept. Refreshing as it is, if the theory was
completely valid then, at least in affluent countries, economic incentives
should have lost all their force. This we know is not correct.
According to Peter Drucker (1974) 'there is not one shred of evidence for
the alleged turning away from material rewards... Antimaterialism is a
myth, no matter how much it is extolled.' In fact, they are taken so much
for granted that their denial may act as a de-motivator. 'Economic
incentives are becoming rights rather than rewards.'
Chris Argyris
Immaturity / Maturity Theory
The fact that bureaucratic/ pyramidal values still dominate most organizations, according
to Argyris, has produced many of our current organizational problems.
Personality changes
According to Argyris, seven changes should take place in the personality of individuals if
they are to develop into mature people over the years.
Argyris postulates that these changes reside on a continuum and that the "healthy"
personality develops along the continuum from "immaturity" to "maturity.
These changes are only general tendencies, but they give some light on the matter of
maturity. Norms of the individual's culture and personality inhibit and limit maximum
expression and growth of the adult, yet the tendency is to move toward the "maturity" end
of the continuum with age.
Argyris would be the first to admit that few, if any, develop to full maturity.
Rensis Likert
Dr. Rensis Likert has conducted much research on human behavior within
organizations, particularly in the industrial situation.
The form of the organization which will make greatest use of the human
capacity, Likert contends, is;
Management Styles
The exploitive - authoritative system, where decisions are imposed on
This fourth system is the one which is the ideal for the profit oriented and
human-concerned organization, and Likert says (The Human
Organization, Mcgraw Hill, 1967) that all organizations should adopt this
system. Clearly, the changes involved may be painful and long-winded,
but it is necessary if one is to achieve the maximum rewards for the
organization.
The work groups which form the nuclei of the participative group system,
are characterized by the group dynamics: