The Hong Kong Polytechnic University

School of Professional Education and Executive Development

(84055) Bachelor of Arts (Honours) Scheme in Marketing

BHMS4700 Talent Management
Semester 2, 2022/23

ASSESSMENT GUIDE

1. SCHEME / PROGRAMME INTENDED LEARNING OUTCOMES

Please refer to the Teaching Plan of the subject.

2. SUBJECT INTENDED LEARNING OUTCOMES

Please refer to the Teaching Plan of the subject.

3. ASSESSMENT

3.1. Methods

Teaching and Specific assessment Assessment Due Dates Subject Intended

Learning activities methods / tasks weighting Learning
(%) Outcomes to be
assessed
a b c d

A) Continuous (1) Participation (10%) 5 Ongoing ü ü ü

Assessment (2) In-class Exercise (20%) 10 Ongoing ü ü ü
(3) Mid-term Test (30%) 15 Lecture 8 ü ü ü
(4) Group Project 20 Report: ü ü ü ü
Report (20%) and Tutorial 12
Presentation (20%) Presentation:
Tutorials 12 – 13
B) Examination 50 ü ü ü ü
Total 100

Notes 1. Students must obtain Grade D or above in both Continuous Assessment

and Examination in order to pass this subject.
2. NO re-assessment will be granted in all circumstances.
3. Absence from the final examination will automatically result in a “Fail”
grade for this subject. Students with very special grounds for absence from
examination may apply for late assessment. Permission is subject to the
approval of the Subject Assessment Review Panel (SARP). Engagement in
work, interview, overseas duty/travel and other related conflicts will normally
NOT be considered as grounds for granting late assessment.

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3.2. Rationale

Participation enables students to analyze issues pertinent to talent management. The class discussion
also facilitates peer learning and enables effective communication with fellow classmates.

In-class exercise will enable students to apply the subject concepts for analysing talent management
practices in different contexts, thereby demonstrating their achievement of the learning outcomes on
an ongoing basis.

Group project is used to help students solidify their understanding of key concepts in the subject
through applying these concepts in the analysis of real case in Hong Kong.

Test and examination enable students to demonstrate their level of understanding and their ability to
apply the subject concepts.

Students are required to spend at least 6 hours per week in preparing for the class (2 hours of
preparation are usually needed for 1 hour of lecture/seminar). Students should always access the e-
learning platform of Moodle for downloading lecture notes & reading materials for each class meeting.
Therefore, students are expected to have fully prepared before attending each class meeting.

3.3. Grading

Subject Grade Short Elaboration on subject grading description

Grade Point Description
A+ 4.3 Excellent Demonstrates excellent achievement of intended
subject learning outcomes by being able to
A 4.0 skillfully use concepts and solve complex
problems. Shows evidence of innovative and
critical thinking in unfamiliar situations, and is
A- 3.7
able to express the synthesis or application of
ideas in a logical and comprehensive manner.
B+ 3.3 Good Demonstrates good achievement of intended
subject learning outcomes by being able to use
appropriate concepts and solve problems. Shows
B 3.0 the ability to analyse issues critically and make
well-grounded judgements in familiar or standard
B- 2.7 situations, and is able to express the synthesis or
application of ideas in a logical and
comprehensive manner.
C+ 2.3 Satisfactory Demonstrates satisfactory achievement of
intended subject learning outcomes by being able
C 2.0 to solve relatively simple problems. Shows some
capacity for analysis and making judgements in a
variety of familiar and standard situations, and is
C- 1.7
able to express the synthesis or application of
ideas in a manner that is generally logical but
fragmented.

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 Subject Grade Short Elaboration on subject grading description
Grade Point Description
D+ 1.3 Pass Demonstrates marginal achievement of intended
subject learning outcomes by being able to solve
relatively simple problems. Can make basic
D 1.0 comparisons, connections and judgements and
express the ideas learnt in the subject, though
there are frequent breakdowns in logic and
clarity.
F 0.0 Fail Demonstrates inadequate achievement of
intended subject learning outcomes through a
lack of knowledge and/or understanding of the
subject matter. Evidence of analysis is often
irrelevant or incomplete.

Indicative descriptors for modifier grades:

Main Grade The student generally performed at this level, indicating mastery of
(solid) the subject intended learning outcomes at this level.
+ The student consistently performed at this level and exceeded the
(exemplary) expectations of this level in some regards, but not enough to claim
mastery at the next level.
- The student basically performed at this level, but the performance
(marginal) was inconsistent or fell slightly short in some regards.
Note: The above indicative descriptors for modifier grades are not applicable to the passing
grades D and D+

‘F’ is a subject failure grade, whilst all others (‘D’ to ‘A+’) are subject passing grades. No credit
will be earned if a subject is failed.

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 (1) PARTICIPATION (10% of CA) & (2) IN-CLASS EXERCISE (20% of CA)

The Task

Active class participation and discussion are expected from each of the students. In-class questions and
exercises are intended to enable students to systematically analyse the issues pertinent to talent management in
different contexts, and to effectively communicate their ideas.

Students are expected to actively participate in the in-class questions, exercises and discussion. Students will be
asked to submit some of the in-class works.

Assessment Rubrics

Subject Intended Assessment Excellent Good Satisfactory Pass Fail

Learning Outcomes Criteria (Grade: A- to (Grade: B- to (Grade: C- to (Grade: D to (Grade: F)
A+) B+) C+) D+)
a. Explain the talent Participation. Contribute to Contribute to Contribute to Seldom Rarely
management discussion discussion discussion contribute to contribute to
process and the consistently and frequently. sometimes. discussion. discussion.
core functions. actively. Show good Show some Show minimal Show no
Show excellent preparation for preparation for preparation for preparation for
b. Evaluate the preparation for class. class. class. class.
strategic role of class. Try to answer Try to answer Try to answer Seldom answer
talent Raise issues as questions questions questions questions.
management. necessary and also frequently. sometimes. occasionally. Attend few class
provide responses Attend most class Attend many Attend some meetings.
c. Analyse the to issues raised by meetings. meetings. class meetings.
impacts of others.
workforce and Attend all class
business meetings.
environment on
the practices of
talent
management.

a. Explain the talent In-class Questions are Questions are Questions are Questions are Questions are not
management Exercise. handled handled very well. handled acknowledged acknowledged.
process and the competently. Answers are appropriately but the answers Answers are
core functions. Answers are convincing. and answers are not inarticulate and
accurate and show logical convincing and incomprehensible.
b. Evaluate the presented clearly. reasoning. somewhat
strategic role of Clear evidence of irrelevant.
talent independent
management. thought.

c. Analyse the
impacts of
workforce and
business
environment on
the practices of
talent
management.

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 (3) MID-TERM TEST (30% of CA)

The Task

This is a closed-book mid-term test to be held in Lecture 8. Students are expected to acquire comprehensive
understanding of the key concepts of the subject. They are required to demonstrate their level of understanding
and their ability to apply the concepts. More information will be given in Tutorial 5.

Assessment Rubrics

Subject Intended Assessment Excellent Good Satisfactory Pass Fail

Learning Outcomes Criteria (Grade: A- to (Grade: B- to (Grade: C- to (Grade: D to (Grade: F)
A+) B+) C+) D+)
a. Explain the talent Level of Directly address Address the Points made in Answers lack a Fail to show any
management understanding the question(s). question(s) the answer are coherent grasp knowledge or
process and the core with analysis Provide a along the lines not always well of the issues. understanding
functions. and coherent offered in the supported by Omit important of the issues.
interpretation. argument lectures. argument or information and
b. Evaluate the Grasp of displaying an Answers are evidence. relevant points.
strategic role of concepts. extensive clear, but Answers may be
talent management. Evidence of knowledge of insufficiently too descriptive/
logical relevant analytical. unduly brief and
c. Analyse the impacts structure and information. possibly in note
of workforce and presentation. form.
business
environment on the
practices of talent
management.

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 (4) GROUP PROJECT (40% of CA)

The Task

Students have to form project groups of around 6 people. Each group is required to choose a real company
to examine TM-related issues. The company should have at least 30 employees. There should be no overlap
in the companies chosen by different groups in the same tutorial class.

In the project, you have to focus on a mid-level or senior position in that company to elaborate, analyse, and
make recommendations regarding the organization’s TM practices in the following areas:
1. Recruiting Talent for the Position
2. Selecting Talent for the Position
3. Developing Talent in the Position

Please note that the report is NOT just a mere descriptive account of the organization’s TM practices
related to recruitment, selection and development. Critical analysis is pertinent. You also need to provide
viable recommendations if you find that their current practices need improvements.

The group needs to cover the following parts in the project:

(Suggested proportion: around 20%)

1. Cover Page*
2. Table of Contents
3. Company Background (history, size, nature of business, mission, etc.)

(Suggested proportion: around 60%)

4. Information of the Job Position (title, responsibilities, requirements and other relevant information)
5. Recruiting Talent for the Position
6. Selecting Talent for the Position Evaluate existing practices of the company
7. Developing Talent in the Position

(Suggested proportion: around 20%)

8. Recommendations on the existing TM practices
9. Conclusion
10. Appendices (if any)
11. References (if any)

*Subject code, subject title, company name, job position name, and names & student ID number of
all group members.

Important Classes

The group is required to confirm the choice of company and job in Tutorial 5.

There will be two project consultation sessions held to allow the group to discuss the project issues among its
members and to consult with the lecturer, i.e. Tutorial 6 and Tutorial 9#.
#
For Tutorial 9, your group is highly recommended to show your draft project layout with preliminary findings (~ 2 A4
pages or 8 PPT slides). Such arrangement is to ensure that your group is making decent progress and can allow the
lecturer to give you timely feedback.

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Deliverables

A. Group Project Report (20% of continuous assessment)

Number of Words: no more than 3,000 words

Submission Deadline: Tutorial 12 in softcopy (submitted via Moodle)

[For ALL groups]

Other Requirements:
 Graphics, photos and illustrations should be employed in both the presentation and written report to
enhance readability and understandability.
 The report should be typed on A4 paper with 1.5-line spacing. Times New Roman font-size 12
should be used. Reports submitted without clear subject code and title, group number and student
names will not be assessed.
 Free-riding is not allowed. The division of work (i.e. each member’s responsibilities for this group
project) should be stated in table format at the end of the report. Equal work division would be
presumed if such statement is not included.
 If the group wants to use references, please use APA referencing style. (Refer to
http://www2.elc.polyu.edu.hk/cill/referenc.htm for details)

B. Group Project Presentation (20% of continuous assessment)

Length of Presentation: no more than 18 mins

Presentation Date: Tutorials 12 – 13, or the make-up tutorial

[Depending on the group number]

Presentation Schedule: Will be confirmed in Tutorial 6

Other Requirements:
 Each group is required to submit the softcopy of the PowerPoint file before “Tutorial 12” via
Moodle.
 Put corresponding student’s name at the bottom left corner of each PPT slide.
 All group members must participate in the presentation, which will be followed by a 5-minute
discussion and feedback session.

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Assessment Rubrics

Subject Intended Assessment Excellent Good Satisfactory Pass Fail

Learning Outcomes Criteria (Grade: A- to (Grade: B- to (Grade: C- to (Grade: D to (Grade: F)
A+) B+) C+) D+)
a. Explain the talent Report: Clear and logical Logical sequence. Majority of content Structure and plan No evidence of
management Structure, sequence. Referencing is is relevant to the are only vaguely planned
process and the core correct Referencing is clear mostly relevant. topic but significant evident. structure.
and relevant. Writing style is issues are not Inappropriate Referencing is
functions. layout, and
Writing style is clear generally clear and covered. balance or inaccurate or
formatting. and readable, with readable. Provide referencing emphasis is given absent.
b. Evaluate the (20% of conventions of One or two but have minor to idea. Barely readable.
strategic role of report) grammar, inconsistencies in inconsistencies and Frequent Very poor
talent management. punctuation and formatting. inaccuracies. problems with formatting.
spelling adhered to Writing style is sentence
c. Analyse the impacts consistently. wordy or repetitive. construction,
of workforce and Overall formatting Some grammar, grammar,
shows a high punctuation and punctuation and
business
standard of spelling errors. spelling.
environment on the consistency. Several A number of
practices of talent inconsistencies in major
management. formatting. inconsistencies in
several aspects of
d. Develop effective formatting.
talent management Report: All content is highly Content is Several Less than half of Not relevant or
strategy. Conceptual relevant to the topic. consistently relevant inconsistencies the content is only vaguely
clarity. Cover all the key to the topic. exist. relevant to the relevant to the
issues. Cover most key Cover some key topic. topic.
(40% of
issues. issues. Major issues are Most issues are
report) not covered at all. not covered at
all.
Report: The analysis is very The analysis is good The analysis is The analysis is No analysis at
Critical good, clear, and clear, but accurate, but lacking purely descriptive all. No evidence
analysis & thorough, accurate, lacking breadth and persuasiveness and or inaccurate, of conclusion or
persuasive and depth. coherence. Missing demonstrating a conclusions are
conclusion.
coherent. Conclusions and some key findings. poor erroneous or not
(40% of Conclusions are good and supported Conclusions are understanding of supported.
report) presented in a by the results understandable but the findings.
coherent and logical obtained. not always Conclusions are
manner, supporting supported by the only partially
what has been results obtained, correct and are
addressed. with minor problems inconsistent with
with accuracy. the results
obtained.

Oral Present information Present information Present information Audience has Absence of
presentation: in logical and in a mostly logical in a reasonably difficulty sequence of
Organisation interesting sequence. sequence. logical sequence. following the information.
Visual aids explain Visual aids give Use some visual presentation. Use superfluous
& logic of
and reinforce useful support to the aids that are related Visual aids are or no visual
presentation; presentation. presentation. to the presentation. distracting. aids.
Use of visual Presenter uses a Presenter’s voice is Pronounce some key Presenter’s voice Speak too
aids; clear and loud voice, clear. terms incorrectly is low and softly, difficult
Elocution; with correct Generally follow the and audience have pronouncing for the audience
Time pronunciation. timing plan, but is difficulties hearing many key terms to hear the
management. A suitable balance slightly over/under the presentation. incorrectly. presentation.
(100% of of time. schedule. Generally follow the Finish too soon or No sense of
timing plan, but does not allow timing.
presentation)
placing enough time to
inappropriate finish.
emphasis on some
components.

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 EXAMINATION

The Task

An OPEN-NOTE Examination will be arranged. Students are allowed to bring ONE piece of A4 paper
containing own prepared notes to the examination venue. The class will be informed of the format in due
course. Final examination with primarily open-ended questions aims to assess individual students’ ability to
apply concepts, acquired knowledge and skills to explain issues pertinent to talent management.

Assessment Rubrics
Subject Intended Assessment Excellent Good Satisfactory Pass Fail
Learning Outcomes Criteria (Grade: A- to (Grade: B- to (Grade: C- to (Grade: D to (Grade: F)
A+) B+) C+) D+)
a. Explain the talent Ability in Demonstrate Demonstrate Demonstrate Demonstrate Demonstrate
management understandin comprehensive sound adequate basic little/ no
process and the g and knowledge and knowledge and knowledge and knowledge and knowledge and
core functions. applying understanding understanding understanding understanding understanding
subject of subject of subject of subject of subject of subject
b. Evaluate the concepts concepts in the concepts in the concepts in the concepts in the concepts in the
strategic role of learned. curriculum. curriculum. curriculum. curriculum. curriculum.
talent management. Exhibit Exhibit good Exhibit some Exhibit limited Fail to apply
excellent level level of level of level of any theories.
c. Analyse the of theoretical theoretical theoretical theoretical
impacts of application. application. application. application.
workforce and
business
environment on the
practices of talent
management.

d. Develop effective
talent management
strategy.

4. PLAGIARISM
Please refer to the Teaching Plan for detailed information.

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