Email Players subscriber Jeremy Cohen helps prove my point when I say:

“Everyone is full of crap until proven otherwise”

Here is what he says:

===

The longer I’m an Email Player, I feel like everything else is bad or a copy of something else —
to the point where I’m now in a position where I have Email Players, Dan Kennedy, and that’s it.

And yes, this is costing me because things are marketed so bad and my flair is so sharp; and I
feel like I have so much knowledge now that I may miss genuinely good products.

Being an Email Player is a double edge sword too! You risk feeling like everybody else is full of
shit.

The other day, I was chatting with a friend about a new competitor that is a student of mine and
started to copy everything I do.

I showed this guy to my friend, and he said: « Does he know about Ben settle? » to which, I
replied « no! I blur all my books in the pictures of my office and never mention him » — and then
that was it.
He told me « As long as he never finds out about Ben settle, he’ll never be a dangerous
competitor. Always a worse copy.»

And I think he was right. Although there is one thing he didn’t see, it’s that if he did find out
about you, he would probably build his own world, and thus do something much different and
better.

===

The irony is:

It doesn’t take much these days to stand out. I would argue just slavishly following the
basics/fundamentals at anything — any trade/discipline, doesn’t even have to be marketing or
copywriting or business — now makes one a "contrarian."

Something else:

The April Email Players issue shows many of my latest methods, ideas, and strategies I’m doing
for content creation & monetization that copycats are, in some cases, incapable of lifting. Or, at
least, convincingly doing so. If you are someone who is plagued by people copying you or if the
kind of info you teach is taught free all over the place by others but you want to sell and not
play the free game... then I suspect this issue can potentially help change the entire game for
your business and content in multiple ways.

The info certainly has for my business.

Anyway, more on what’s inside in the P.S below.

The deadline is in just two short days.

If you want in on time, scoot on over to this link:

https∶//www.EmailPlayers.com

Ben Settle

P.S. Here’s a lil’ taste of what’s inside this King-Sized issue:

* A content creation secret used by famous actor Gary Cooper to turn otherwise boring,
ordinary, bland, and totally “plain vanilla” scenes into fascinating & memorable moments people
remembered for years afterwards. (Especially useful if content you sell is otherwise easily found
free on YouTube or Google.)

* A shrewd way used by everyone from Dr. Seuss to Mister Rogers to even Quentin Tarantino…
for creating content people love to pay for and consume even if it’s not mind-blowingly original.

* The “fights are bullshit” secret for writing emails that can potentially make lots of sales even if
you hardly even mention your product or offer at all. (This is directly from the writer who helped
make The X-Men a household name and a billion dollar IP for Marvel Comics. And it can work
like a charm when creating other kinds of content, too — from sales copy and emails to books,
courses, talks, and everything in between.)

* An old school writing trick for making your content so compulsively engaging & hard to stop
reading/watching/listening to it might even piss people off! (No joke — doing this not only pisses
off Stefania whenever she reads or edits my content… but it even irked my book designer when
she was creating the interiors of one of my books.)

* 7 ingenious ways (based on what Dungeons & Dragons in the 80’s did to help stop IP theft in
its tracks) to aggravate & foil content pirates who are probably drooling right now at the chance
to steal and sell your hard work.

* The “Scorsese touch” content creation & monetization secret I’ve been using for the last
several years to help write emails that sell like crazy without having to constantly hard pitch my
offers. (Including helping me sell scads of my perfect bound books that look like they should sell
for $13 at Barnes & Noble for as much as a $1,000+ a pop…)