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Anna Wintour

/ ˈænə ˈwɪnt ə /
https://www.youtube.com/watch?v=2MW-hPH1OLM
PRE-WATCHING
2.
Pretty is as pretty does.
MEANING: good character and behaviour are more important than good looks. So, if you
are a kind, loving person, you are beautiful. However, even if you are very good looking
but are not nice to others, then you are not truly a beautiful person.
EXAMPLE: He's handsome but a bit of a jerk. As usual, pretty is as pretty does.
ORIGIN: from the archives: HANDSOME (PRETTY) IS AS HANDSOME (PRETTY) DOES - Good
deeds are more important than good looks. The proverb was first recorded by Chaucer in
'The Wife of Bath's Tale' (c. 1387)
Beauty is in the eyes of the beholder.
MEANING: beauty doesn't exist on its own but is created by observers / not
all people have the same opinions about what is attractive.
EXAMPLE: I don’t think Paul is attractive at all, but, you know,
beauty’s in the eye of the beholder.
ORIGIN: this proverb, ‘beauty is in the eye of the beholder’ is attributed to Margaret
Hungerford who was an Irish novelist. Hungerford lived between 1855 and 1897, and she
tended to write using a pen name: ‘The Duchess’.

In her novel ‘Molly Bawn’ (her most well known book), she included the idiom ‘beauty is in the
eye of the beholder’.

Beauty is only skin deep.


MEANING: a person's character is more important than how they look.
EXAMPLE: I love Mary! She’s so friendly and gentle and generous. She may not be the
most beautiful woman on Earth but, as the saying goes, beauty’s only skin deep.
ORIGIN: external attractiveness has no relation to goodness or essential quality. This
maxim was first stated by Sir Thomas Overbury in his poem "A Wife" (1613): "All the
carnall beauty of my wife is but skin-deep."
What you see is what you get.
MEANING: there are no hidden or unknown features, traits, characteristics, etc., beyond
what is immediately apparent in a given person or thing.
EXAMPLE: I try to live my life free of pretense, illusions, or exaggeration. With me, what
you see is what you get.
ORIGIN: the phrase "what you see is what you get," from which the acronym (WYSIWYG)
derives, was a catchphrase popularized by Flip Wilson's drag persona Geraldine, first
appearing in September 1969, then regularly in the early 1970s on The Flip Wilson Show.
3. Anne Wintour’s biography
Dame Anna Wintour DBE (/ˈwɪntə/; born 3 November 1949 in London, England) is an
English journalist who has served as editor-in-chief of Vogue since 1988 and global chief
content officer for Condé Nast since 2020; she is also artistic director of Condé Nast and
global editorial director of Vogue. With her trademark pageboy bob haircut and dark
sunglasses, Wintour has become an important figure in much of the fashion world, praised
for her eye for emerging fashion trends. Her reportedly aloof and demanding personality
has earned her the nickname "Nuclear Wintour."

Her father, Charles Wintour, editor of the London Evening Standard (1959–1976),
consulted her on how to make the newspaper relevant to the youth of the era. She
became interested in fashion as a teenager. Her career in fashion journalism began at two
British magazines. Later, she moved to the US, with stints at New York and House &
Garden. She returned to London and was the editor of British Vogue between 1985 and
1987. A year later, she assumed control of the franchise's magazine in New York, reviving
what many saw as a stagnating publication. Her use of the magazine to shape the fashion
industry has been the subject of debate within it. Animal rights activists have attacked her
for promoting fur, while other critics have charged her with using the magazine to
promote elitist views of femininity and beauty.
WATCHING
10.
a. Big corporations get a lot of people of Anna’s age, who generally try to hold into their
jobs and, as a result, they don’t experience new things, they don’t like change and
disruption. Consequently, large companies stagnate.
b. She describes people her age as individuals who hold into their jobs, clinging onto their
pensions and retirement. Individuals who don’t experience new things and who don’t like
change and disruption.
c. People in Vogue are looking for talent and sense of business.
d. Yes, she truly does.
e. Because it is very important to be specific and clear on what to expect in order to
delegate.

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