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School Doña Montserrat Lopez Memorial High School Grade Level Grade 12

Section
DAILY LESSON LOG Teacher Mrs. Annaflor B. Cahanap Learning Area ENTREPRENEURSHIP
Teaching Dates and March 11-15, 2024 Quarter
Time
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY
I. OBJECTIVES
A. Content Standards The learner demonstrates understanding of concepts, underlying principles, and processes of developing a business plan.
B. Performance Standards The learner independently or with his/her classmates presents an acceptable detailed business plan.
C. Learning Competencies / Objectives At the end of the lesson, the students are able to:
Recognize a potential market
1. Analyze the market need
2. Determine the possible product/s or service/s that will meet the market need;`
3. Screen the proposed solution/s based on viability, profitability, and customer requirements;
Select the best product or service that will meet the market need.
II. CONTENT 7Ps of Marketing / Marketing Mix
III. LEARNING RESOURCES
A. References

1. Teacher’s Guide pages


2. Learner’s Materials pages
3. Textbook pages
4. Additional Materials from
Learning Resource (LR) portal
B. Other Learning Resources Entrepreneurship Quarter 1 – Module 5: 7Ps of Marketing and Brand Name
Self-Learning Module, General Santos City

Bad Advertisement Horror Stories These Brands Wish You’d Forget by Katrina Pascual
https://penji.co/bad-advertisements/
IV. PROCEDURES
A. Reviewing previous lesson or Show a picture of delicious-looking See separate Lesson Plan for
presenting the new lesson sinigang Catch Up Friday

Ask:
If you are an entrepreneur and you
can cook delicious sinigang, how
will you be able to transform that
into a profitable business?
B. Establishing a purpose for the Why is marketing necessary for a
lesson business to be successful?
C. Presenting examples/ instances Show pictures of:
of the new lesson 1. Starbucks branch
2. Streetfoods
3. Bookstore
4. Car dealer
5. Statues of saints

Ask: Who do you think are the


people who are willing to patronize
the above mentioned products?
D. Discussing new concepts and Lecture 1:
practicing new skills #1 7Ps of Marketing
1. Product
2. Price
3. Place
4. Promotion
 Different types of
Advertising
E. Discussing new concepts and Lecture 2:
practicing new skills #2 7Ps of Marketing
4. People
5. Packaging
6. Physical Evidence
F. Developing mastery Discuss with the class some
(Leads to Formative Assessment 3) common advertisements they
see on television and what
tactics have been used to try to
sell the product.

Group Worksheet Instructions:


Choose any food advert and
use the questions below to help
you explore the tactics that
have been used to make this ad
appealing. You can choose
advertisements from TV,
websites (e.g., YouTube),
billboards, or any other place.

(see attached worksheet)

G. Finding practical applications of Ask:


concepts and skills in daily living As a young adult, are you easily
persuaded to buy things after
seeing or hearing an ad?

What products have you bought


after seeing an ad? Were you
satisfied with the product you
bought?
H. Making generalizations and Show some pictures bad
abstractions about the lesson advertisement.

Ask: If you are a professional


advertising consultant, what
could have been done to these
adverts to make them more
appealing?
I. Evaluating learning Short Quiz
See attached sheet
J. Additional activities for
application or remediation
V. REMARKS
VI. REFLECTION Reflect on your teaching and assess yourself as a teacher. Think about your students’ progress this week. What works? What else needs to be done to help the students learn? Identify what
help your instructional supervisors can provide for you so when you meet them, you can ask them relevant questions.
A. No. of learners who earned 80% on the
formative assessment
B. No. of learners who require additional
activities for remediation.
C. Did the remedial lessons work? No. of
learners who have caught up with the
lesson
D. No. of learners who continue to require
remediation
E. Which of my teaching strategies worked
well? Why did these work?
F. What difficulties did I encounter which
my principal or supervisor can help me
solve?
G. What innovation or localized materials
did I use/discover which I wish to share
with other teachers?

Prepared by: Checked by:

ANNAFLOR B. CAHANAP JENELYN G. NAVAJAS


Teacher II Assistant School Principal II -SHS

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