Professional Documents
Culture Documents
Arellano University
ENTREPRENEURSHIP
By:
Bustrillo, Jaspher A.
Lumbao, Angel A.
Mamondiong, Genesis S.
Submitted to:
S.Y. 2023-2024
Acknowledgement
business plan.
our time when we were making this business plan. They gave
put in. Every creative idea and insight that every member
business plan.
1
Executive Summary
Introduction
using apple and pear peels that usually get thrown away,
Fruit Chips!
The Company
2
and naturally sweet snack that not only tastes great but is
Our Skin Fruit Chips are known for being delicious and good
Made from the peels of apples and pears that are usually
healthier option that not only tastes good but is also good
3
make Fruitfully Yours a well-known choice in the snack
responsible snacking.
The Market
4
into being seen and offering snacks that students really
snacks.
Financial Consideration
will cover our initial needs and set the stage for our
5
Table Of Contents
I. Introduction
A. Environmental Scanning
B. Opportunity Selection
C. Product Selection
A. Vision
B. Mission
C. Objectives
V. Capital Sourcing
VII. Conclusion
6
I. INTRODUCTION
Skin Fruit Chips are not just delicious but also full of
but also good for the planet. So, step into the world of
Fruit Chips!
7
Apples and apple products have been associated with
al. 2011).
8
Among the convenient ready to eat products are the
al. 2011).
9
II. OPPORTUNITY ANALYSIS
A. Environmental Scanning
a. PESTLE Analysis
10
4. TECHNOLOGICAL - It can be utilized Increased risk of
Increased usage of to promote our online scams and
internet and social products and hacking. It can be
media expand our target utilized by
customer. It can competitors to hire
also help to gain people to make
helpful opinions unwanted comments,
from the bashing, and reviews
consumers. against the product.
b. Industry Analysis
11
which works in our favor. The extremely simple
12
candies, cupcakes, and sweets. In conclusion, with the
rivals as low.
websites.
has not yet been determined. But only now can you be
13
assured that we will release a fair price because of
a low price.
prices.
14
easy for us to look for an exchange when it comes to a
point of need.
c. SWOT Analysis
B. Opportunity Selection
15
Rating 5 4 3 2 1 Weight Score
1.Relevance / 1 5
2.Resonance / 1 5
3.Reinforcement / 1 5
of
Entrepreneurial
Interests
4.Revenues / 4 16
5.Responsiveness / 1 5
6.Reach / 1 3
7.Range / 3 12
8.Revolutionary / 2 6
Impact
9.Returns / 4 20
10.Relative Ease / 2 10
of
Implementation
Rating 1 2 3 4 5
11.Resources / 2 6
Required
12.Risks / 1 3
16
Total Score 87
C. Product Selection
quick and easy, everyone can afford it. Also, the product
Fruitfully yours.
17
III. TARGET MARKET
with others.
18
IV. BUSINESS GOALS
A. Vision
make healthy food choices and having fun along the way!
B. Mission
19
To earn good financial 1a. Amount of net profits
returns for its owners realized for the next five
years
20
V. CAPITAL SOURCING
A. Capital Sourcing
own savings.
B. Financial Statement
Fruitfully Yours’
Statement of Financial Position
In 5 Year
1ST Year 2nd Year 3rd Year 4th Year 5th Year
Current Assets
Cash on Hand
₱75,000 ₱93,750 ₱117,188 ₱146,485 ₱183,107
Cash in Bank
₱35,000 ₱43,750 ₱54,688 ₱68,360 ₱85,450
Inventory
₱120,000 ₱150,000 ₱187,500 ₱234,375 ₱292,969
Prepaid
Expenses ₱5,000 ₱6,250 ₱7,813 ₱9,767 ₱12,209
Accounts
Receivable ₱15,000 ₱18,750 ₱23,438 ₱29,298 ₱36,623
Total Current
Assets ₱250,000 ₱312,500 ₱390,627 ₱488,284 ₱610,358
21
Fixed Assets
Real Estate ₱150,000 ₱187,500 ₱234,375 ₱292,296 ₱366,212
Current Liabilities
Account Payable ₱110,000 ₱137,500 ₱171,875 ₱214,844 ₱268,555
Fixed Liabilities
Owner’s Equity
22
C. Income Statement
Fruitfully Yours
Income Statement
In 5 Years
Sales
Expenses
23
Total Expenses ₱9,000 ₱11,250 ₱14,062.5 ₱17,578.125 ₱21,972.6562
5
Taxes
D. Sales Forecast
Fruitfully Yours’
Sales Projection
In 5 Years
24
VI. 7P’S OF MARKETING
A. Product
fruit snack that emphasizes using the peels and skins that
for goods.
B. Price
off of our original price. Our fruit chips cost P55 per
25
C. Place
Plaridel building
D. Promotion
26
E. People
a. Organizational Chart
HEAD:
27
● Develop and implement strategies to optimize efficiency,
manufacturing industry.
STAFF:
consistency.
field is preferred.
28
● Strong teamwork and communication skills.
COOK:
product consistency.
preparation.
is a plus.
Employee Customer
29
Comprehensive health A dedicated customer
insurance is provided for service team ensures prompt
employees and their responses to inquiries,
families. ensuring a positive
customer experience.
F. Packaging
G. Positioning
30
healthy chips from fruit skin, and we pair them with a
31