PR Overview of a Benefit Concert for Creative Youth Programs

Proposed date: October 26, 2024

PURPOSE:

● Raise funds for under-resourced community arts and music programs, providing
access to creative resources for underprivileged youth.
● Celebrate the power of music and creativity in fostering self-expression,
community building, and social change.
● Highlight Donald Glover's commitment to social responsibility and community
growth.

SNAPSHOT: A benefit concert featuring Donald Glover, along with other artists across
various genres, performing to raise awareness and funds for local creative youth
programs.

AUDIENCES:

● Local community members

● Fans of Donald Glover and the participating artists
● Philanthropists and corporate sponsors
● Advocates for arts education and youth development

OTHER DETAILS:

● Food: Appetizers and refreshments provided by local restaurants and vendors

(supporting local businesses).
● Invitations: Digital invitations with a focus on eco-friendliness and social media
outreach.
● VIP reception before: Exclusive pre-concert reception with meet-and-greet
opportunities for high-level donors and sponsors.

TIMELINE:
 ● Save the date cards: Sent out in June 2024.
● Official invitations: Distributed in August 2024.
● Ticket sales launch: Public ticket sales begin in September 2024.

ROUGH TIMELINE OF EVENT:

● 6:00 PM: Doors open, guests begin arriving and enjoying refreshments.
● 6:30 PM - 7:15 PM: Opening act/local youth performance.
● 7:30 PM - 8:45 PM: Donald Glover performance set.
● 9:00 PM - 10:00 PM: Performances by other guest artists.
● 10:00 PM - 10:30 PM: Closing remarks and donation information.
● 10:30 PM onwards: Venue closes, guests depart.