ZONIRY L'OMBRE

Undergraduate Feasibility Study Presented to the

Faculty of the college of Business Administration

St Michael’s College

Iligan City

In Partial Fulfillment of the requirement for the degree of

Bachelor of Science in Business Administration Major in Human

Resource Management

Azlainah M. Ali

Mohammad Amir Yassin S. Balindong

Mohammad Sidique P.Serad

March 2020
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ST. MICHAEL'S COLLEGE

Iligan City

COLLEGE OF BUS INESS ADMINISTRATION

APPROVAL SHEET

This Feasibility Study entitled "ZONIRY L'OMBRE" prepared and

submitted by ALI, AZLAINAH M.in partial fulfilment of the requirements for
the degree of Bachelor of Science in Business Administration Major in
HUMAN RES OURCES DEVELOPMENT MANAGEMENT has been
Examined and is recommended for the oral examination, approved and
accepted.

AVE Z.DANGANAN, DM, LPT

Co-Author

PANEL OF EXAMINERS

APPROVED by the feasibility study committee on oral examination

with a grade of

KORSINEY N. CABASIS, DBA ELAINE MAY T. FABIOSA, MBA

Panel Member Panel Member

EMMANUEL E. ONG, MBE

Chairman

ACCEPTED and approved in partial fulfilment of the requirements for

the degree of Bachelor of Science in Business Administration Major in
Operat ions Management.
MARCH 2 0 2 0
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AVE Z.
..
DANGANAN,
DM, LPT
Dean,
Busines
s
Manage

ment
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Acknowledgement

The proponents would like to thanks whole-heartedly the following

persons for the success of the study. The researchers know that without theses

people, such study would not be successful.

To their understanding adviser, Ave Z. Danganan, DM, LPT who

helped and gave her support and valuable knowledge during the completion of this

study and for the patience that she showed to the researchers.

To their lovable parents, Mr and Mrs. Abbas Mustapha, Mr and Mrs

Alonto Balindong, Mr and Mrs Abubacar Mudag who supported them financially,

emotionally, and spiritually. They guided them and gave them some advices in

terms of the proposed product and gave words of wisdom to inspire them to do

their best in preparing this research.

To the friends, who inspired and also shared their ideas.

To the panel members, Korsiney N. Cabasis, DBA Emmanual E. ong,

MBE and Elaine T.Fabiosa, MBA who took time in listening and checking the

proponent’s study and sharing their helpful suggestions

And Above all, to Almighty God who enlightened them all the time

and the source of life and undying merciful and love

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Title : Zoniry l'ombre

Researchers : Azlainah M.Ali
Degree : BSBA-Human Resource Management
Adviser : Ave Z. Danganan, DM, LPT
Type of Document : Feasibility Study
Date of : March 2020
Completion : 70 pages
Number of Pages : St. Michael's College
Host Institution : Iligan City, Region X
Address, Region

EXECUTIVE SUMMARY

This study aspires to create desk made out of soda tab to

advocate possible solutions to the environmental problems. The study

used descriptive method of research, random sampling and self-made

questionnaire. Based on the result, most of the respondents are female,

adults, married and employed. Manufacturing site is at Barangay

Pala-0 Iligan City and the process starts by collecting soda tab (can

opener), chained, spraying the finished product. The business starts

its operation on April 2020 Financial study reveals that the total

projected cost is Php 18,502.30 total monthly cost is 16,026.00, pre-

operating expense is 2.244.00 average net income Php 67,295.70

break-even point is 2, return on investment is 227% and 86

respondents are willing to buy the product. It is recommended that

the business will create more products out of shells and expand its

business to nearby cities, towns, cities and province.

Keyword: soda, tab, and lamp Number of Words: 250

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TABLE OF
CONTENTS
PAGE
Cover Page .. i
Approval Sheet ii
Acknowledgment ii
Executive Summary i
Table of Contents iv
List of Figures V
List of Schedules vi
vii

Chapter
1 THE PROBLEM AND ITS SETTING
Introduction 1
General Background of the Project 2
Brief Description of the Business 2
Theoretical Framework 3
Conceptual Framework 7
Statement of the Problem 9
Scope and Delimitation 10
Significance of the Study 10
Definition of Terms 12

2 RESEARCH METHOD
Research Design 14
Locale of the Study 15
The Respondents 16
Sampling Procedure 16
Data Gathering 16
Research Instrument 17
Statistical Data Treatment Data 17
of the

3 TECHNICAL STUDY
Product Classification 18
Process Flow 19
Process Description 22
Product Costing 23
Operating Expense 25
Cost of Goods Sold 25

4 MARKET STUDY
Description of the P r o d u c t 26
Comparison of the Product with its Competitors 27
Location of Manufacturing and Display area 28
Market Area 29
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Target Market 30
Total Demand 30
Market Share
Selling Price
.. 30
31
Sales Forecast 31
Marketing Strategy 32
Product Strategy 32
Pricing Strategy 32
Distribution Strategy 33
Promotional Strategy 34
Marketing Budget 35
Survey Data 35

5 MANAGEMENT STUDY
Form of Business 40
Organization Structure 40
Job Description and Specification 41
Gantt Chart 42
Pre-Operating Expense 43

6 FINANCIAL STUDY
Total Projected Cost 44
General Assumption 45
Break-even Point Analysis 46
Projected Income Statement 48
Projected Cash Flow 49
Projected Financial Position 50
Return of Investment 51
Payback Period 52

7 SOCIO-ECONOMIC BENEFIT 54

8 CONCLUSION AND RECOMMENDATION 55

Reference list 56
Curriculum Vitae 59
Questionnaire 61
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LIST OF FIGURES

FIGURE ... PAGE

1 New Product Development 4

2 Framework of the Study 9
3 Map of Iligan City 16
4 Process Flow Chart 21
5 Shop Layout 22
6 Image of the Product 26
7 Sticker of the Product 27
8 Location Map of Manufacturing Area 29
9 Location Map of Dis play Area 29
10 Zero Level Distribution Channel 35
11 One level Distribution Channel 35
12 Print Ad Layout 36
13 Organization Chart 44
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LIST OF
SCHEDULES
SCHEDULE PAGE
..

1 Office Supplies 24
2 Executive Salary 24
3 Transportation Expense 24
4 Promotional Expense 24
5 Rental Expense 25