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BLUEPRINT Selling Digital Products
BLUEPRINT Selling Digital Products
BLUEPRINT
The exact steps to start making money selling
digital products.
Welcome
Welcome to the comprehensive guide on how to sell
digital products! If you're interested in starting a digital
product business but don't have the time or knowledge
to create your own products, this guide is for you. We'll
cover everything you need to know, from choosing a
niche and finding high-quality products to building your
store, marketing your products, and scaling your
business. Gain valuable insights and strategies to help
you succeed in the highly profitable world of digital PLR
products. So let's get started!
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Table of contents
Chapter 1: Introduction
Chapter 4: Marketing
Chapter 8: Summary
Digital products
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CHAPTER 1
Introduction
In today's fast-paced world, more and more people are turning to the
internet to find products and services. This has led to an increase in the
popularity of digital products, which offer many advantages over physical
products. If you're interested in starting an online business, selling digital
products could be a great option for you.
Digital products come in many different forms, but some of the most
popular ones include e-books, planners, templates, and printables. E-books
are electronic books that can be read on devices such as e-readers, tablets,
and smartphones. Planners are digital tools that help people plan and
organize their lives, while templates are pre-designed files that can be
customized to suit a specific purpose. Printables are digital files that can be
printed out and used for various purposes, such as calendars, to-do lists,
and worksheets.
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CHAPTER 1
Introdcution
One of the greatest advantages of selling digital products is the profitability
of the business model. Once you have created or purchased a digital
product, you can sell it over and over again without incurring any additional
costs. This means that you can potentially earn passive income from your
digital products for years to come. Additionally, digital products often have
a high profit margin since there are no costs associated with production,
shipping, or storage.
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CHAPTER 2
Here are some steps to help you find the right niche for your digital product
business:
The first step in finding a niche is to identify your interests and passions.
Think about the topics that you are knowledgeable about and passionate
about. This could be anything from cooking to yoga to personal finance. By
choosing a niche that you are passionate about, you'll be more motivated to
find and purchase high-quality products that meet the needs of your target
customers. It's not a dealbreaker if you choose a niche that you're not
interested in but it will make your journey easier.
Once you have identified your interests and passions, the next step is to
research market demand. Use keyword research tools such as Google
Keyword Planner, SEMrush, or Ahrefs to identify popular keywords related
to your niche. This will give you an idea of how many people are searching
for information related to your niche and whether there is a market for
products in that niche.
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CHAPTER 2
Once you have identified a niche and analysed the competition, it's time to
define your unique selling proposition (USP). Your USP is what sets your
products apart from the competition and gives customers a reason to
choose your products over others. Developing a unique selling proposition
is crucial to the success of your digital product business. By defining what
makes your products unique and valuable, you can differentiate yourself
from other sellers in the market and attract loyal customers.
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CHAPTER 3
Where to sell
Once you've chosen your niche and identified your unique selling
proposition, it's time to build your online store. Choosing the right platform
is crucial to the success of your digital product business, as it will determine
how your customers find and purchase your products. In this chapter, we'll
look at three popular platforms for selling digital PLR products: Shopify,
Gumroad, and Etsy. We'll discuss the pros and cons of each platform to
help you make an informed decision.
Shopify is one of the most popular e-commerce platforms in the world, with
over a million businesses using it to sell products online. It's easy to use, has
a wide range of features, and is highly customizable. Shopify also offers a
range of payment options, including credit cards, PayPal, and Apple Pay.
The platform has a strong support system, with 24/7 customer service, a
comprehensive help center, and a large community of users. Most
importantly, it’s fully customizable. Using Shopify is the recommended
option.
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CHAPTER 3
Where to sell
The biggest advantage of Gumroad is that it's affordable, with a free plan
plus a 10% transaction fee. It also has a strong focus on creator
empowerment, offering a range of tools and resources to help sellers
succeed. However, Gumroad doesn't offer as much customisation as other
platforms, and it's not as widely known or trusted by customers.
Etsy is a popular online marketplace for handmade, vintage, and craft items,
but it's also a great platform for selling digital PLR products. It's easy to use,
with a simple interface and a range of features, including customisable
listings, marketing tools, and analytics. Etsy also has a large customer base,
with millions of users worldwide.
The biggest advantage of Etsy is that it's free to use, with fees only charged
when you make a sale. It also has a strong focus on handmade and unique
products, which can be a selling point for digital PLR product sellers.
However, Etsy is not as customisable as other platforms, and it can be
difficult to stand out among the thousands of other sellers.
Conclusion
When it comes to choosing a platform for your digital PLR product
business, there's no one-size-fits-all solution. Each platform has its own
strengths and weaknesses, and it's important to choose one that fits your
specific needs and goals. Shopify is the leading e-commerce platform for a
reason.
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CHAPTER 3
Where to sell
If you sign up with Shopify through this link you will
get your first 3 months for only $1 per month:
https://shopify.pxf.io/digitaldropshippinghub
Shopify
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CHAPTER 4
Marketing
Effective marketing is essential for the success of your digital products. In
this chapter, we'll explore four popular marketing strategies that can help
you reach your target audience and drive sales: TikTok organic, TikTok
page, Facebook Meta Ads, and Instagram page.
Creating a TikTok page for your digital PLR products is a smart way to reach
a broader audience. With its focus on short-form videos, TikTok is a perfect
platform for showcasing your products in a visually appealing way. By
consistently posting creative and high-quality videos, you can attract a loyal
following of potential customers who are interested in your niche.
Remember to keep the content raw and unfiltered as TikTok prioritises this
type of content.
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CHAPTER 4
Marketing
Instagram is a visual platform that's particularly popular among younger
audiences. Creating an Instagram page for your digital PLR products is an
excellent way to showcase your products in a visually appealing way. With
Instagram's photo and video features, you can share high-quality images and
videos of your products and give followers a behind-the-scenes look at your
business. Additionally, Instagram offers a range of advertising options,
including sponsored posts and Instagram Stories ads, so you can reach even
more potential customers.
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CHAPTER 4
Marketing
Instagram is a visual platform that's particularly popular among younger
audiences. Creating an Instagram page for your digital PLR products is an
excellent way to showcase your products in a visually appealing way. With
Instagram's photo and video features, you can share high-quality images and
videos of your products and give followers a behind-the-scenes look at your
business. Additionally, Instagram offers a range of advertising options,
including sponsored posts and Instagram Stories ads, so you can reach even
more potential customers.
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CHAPTER 5
Here are some tips for optimising your store for conversions:
Simplify Navigation: Make it easy for visitors to navigate your website and
find what they are looking for. Use clear categories and subcategories, and
minimize the number of clicks it takes for visitors to make a purchase.
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CHAPTER 5
Provide Social Proof: Social proof is the concept that people are more
likely to buy something if they see that others have bought it and are
satisfied with their purchase. Consider including customer reviews or
testimonials on your website to provide social proof and increase trust in
your brand.
Test and Iterate: Finally, it's important to continuously test and iterate on
your website to optimise for conversions. Use tools like Google Analytics to
track user behavior and identify areas for improvement. Test different CTAs,
page layouts, and images to see what works best for your audience.
Tip:
Conduct user testing by asking friends or family to navigate your
website and provide feedback. Use their feedback to identify
areas for improvement and optimise your store for better
conversions.
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CHAPTER 6
Use free AI tools to improve efficiency: As your business grows, you may
find that certain tasks are becoming more time-consuming. Fortunately,
there are many free AI tools available that can help automate tasks such as
social media scheduling, customer service, and email marketing. Examples
of these tools include Hootsuite, ManyChat, and Klaviyo. By using these
tools, you can improve efficiency and focus on other aspects of growing
your business.
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CHAPTER 6
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CHAPTER 6
By following these tips and using free AI tools, you can efficiently scale
your business and continue to see success with your digital product store.
Remember to stay focused on your niche and target audience and prioritise
providing exceptional customer service to maintain customer loyalty and
build a strong brand.
Tip:
Leverage the power of automation by using tools like Zapier or
IFTTT to streamline repetitive tasks and free up time to focus on
more important aspects of your business.
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CHAPTER 7
One of the best ways to beat the competition is to offer unique products
that your competitors don't have. This could be a new type of planner, a
creative e-book template, or a niche-specific printable. By offering unique
products, you'll stand out from the crowd and attract customers who are
looking for something different.
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CHAPTER 7
Finally, it's important to stay up-to-date with the latest trends in your niche.
This includes keeping an eye on what your competitors are doing,
monitoring industry blogs and forums, and attending relevant events. By
staying informed, you can adjust your products and marketing strategies to
stay ahead of the competition.
In addition to these tips, you can also leverage free AI tools like Google
Trends or SEMrush to stay on top of industry trends and monitor your
competitors' SEO strategies. By combining these strategies with a solid
understanding of your niche and target audience, you can beat the
competition and build a successful digital PLR product business.
Tip:
Respond promptly to customer inquiries and concerns, go the extra mile
to resolve any issues, and consistently strive to exceed expectations.
Satisfied customers are more likely to return and recommend your store
to others, giving you an edge over your competitors.
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CHAPTER 8
Summary
Congratulations! You have made it through this comprehensive guide on
how to sell digital products. You have learned about the importance of
identifying a niche, finding the right products, building a store, marketing
effectively, optimising for conversions, scaling your business, and staying
ahead of the competition. By now, you should have a solid understanding of
how to start and grow your own digital product business.
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CHAPTER 8
Summary
Optimizing your store for conversions with good product descriptions,
clear calls-to-action, and user-friendly design can make a big difference
in your conversion rates.
Scaling your business using free AI tools like chatbots and email
marketing automation can save you time and help you reach more
customers.
Staying ahead of the competition by offering exceptional customer
service, providing value to your customers, and continually improving
your product offerings can help you stand out in a crowded market.
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If you feel like you’re ready to start making some
money, check out our ready made products that you
can resell.
Products
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