Course Title3
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Pioneer PaperboyCourse Title: Business Communication
Course Code: BUS 210
Term: Fall 2025
Credits: 3
Mode: In-person, Wednesdays 1:00–3:30 PM
Location: Business Building, Room 301
Instructor Information
• Professor: Dr. Emily Chen
• Email: [Link]@[Link]
• Office: Room 415, Business Building
• Office Hours: Mondays 10:00–12:00 PM or by appointment
• Teaching Assistant: Marcus Rivera ([Link]@[Link])
• TA Office Hours: Thursdays 2:00–3:00 PM
Course Description
This course covers the principles and practices of effective communication in business settings. Students will
develop skills in written, oral, and digital communication, including business correspondence, presentations,
teamwork, and intercultural communication.
Prerequisites
None.
Learning Outcomes
By the end of this course, students will be able to:
1. Write clear, concise, and professional business documents.
2. Deliver effective oral presentations.
3. Apply strategies for successful teamwork and collaboration.
4. Demonstrate awareness of intercultural communication issues in business.
5. Use digital tools for business communication.
Course Schedule & Topics
Week Date Topics Readings & Assignments
1 Sept 3 Introduction to Business Communication Chapter 1, Syllabus Review
2 Sept 10 Principles of Effective Writing Chapter 2, Email Assignment Due Sept 12
3 Sept 17 Business Letters & Memos Chapter 3, Memo Peer Review
4 Sept 24 Oral Communication & Presentations Chapter 4, Presentation Topics Chosen
5 Oct 1 Teamwork & Collaboration Chapter 5, Group Project Assigned
... ... ... ...
12 Nov 19 Intercultural Communication Chapter 10, Case Study
13 Nov 26 Digital Communication & Social Media Chapter 11, Social Media Analysis
14 Dec 3 Review & Final Presentations Final Presentation Due
Assessment and Grading
Assessment Type Weight (%) Due Date / Notes
Email Assignment 10 Sept 12
Memo Assignment 10 Sept 24
Group Project 25 Nov 5 (Report), Dec 3 (Presentation)
Case Study 10 Nov 19
Social Media Analysis 10 Nov 26
Participation 10 Ongoing
Final Exam 25 Dec 10
Required Materials
• Textbook: Business Communication: Process and Product (9th Edition) by Mary Ellen Guffey
• Access to course LMS for resources and submissions
• Laptop or tablet for in-class activities
Policies
• Attendance: Required for all classes. Notify instructor in advance of absences.
• Late Work: Accepted up to 2 days late with 10% penalty per day.
• Academic Integrity: University policy applies.
• Accommodations: Contact Student Accessibility Services.
Sample Instructor Notes and Lesson Plan
Course: BUS 210 – Business Communication
Week 4: Oral Communication & Presentations
Date: Wednesday, Sept 24
Duration: 2.5 hours
Learning Objectives
• Identify key elements of effective business presentations
• Apply verbal and nonverbal communication skills
• Practice giving and receiving constructive feedback
Lesson Outline
Time Activity Details / Notes
10
Introduction & Warm-up Icebreaker: Share a memorable presentation experience
min
20 Lecture: Presentation
Openings, organization, closings
min Structure
20
Lecture: Delivery Skills Voice, eye contact, gestures, use of visuals
min
30
Video Analysis Watch sample business presentation; discuss strengths/weaknesses
min
30 Students deliver 2-minute impromptu talks in small groups; peers
Student Practice
min give feedback
20
Group Discussion What makes presentations effective? Compile class list
min
Time Activity Details / Notes
10
Assignment Briefing Explain upcoming group presentation project
min
10
Wrap-up & Q&A Summarize, answer questions, preview next topic
min
Teaching Tips
• Encourage students to focus on both content and delivery.
• Emphasize the importance of audience analysis.
• Model giving constructive, specific feedback.
• Use real-world examples to illustrate key points.
Materials Needed
• Slides with presentation tips
• Video clip of a business presentation (e.g., TED Talk excerpt)
• Peer feedback forms
• Whiteboard for compiling class list
Behind-the-Scenes Notes
• The video analysis helps students observe and critique real presentations.
