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A STUDY ON PRICING POLICY OF TRENDS IN VOGUE PVT LTD

SUMMER INTERNSHIP REPORT SUBMITTED TO VELS INSITITUTE OF SCIENCE, TECHNOLOGY AND ADVANCED STUDIES (VISTAS) (VELS UNIVERSITY) (Estd.U/s 3 of the UGC Act, 1956) In partial fulfillment of the requirement For the award of the degree of MASTER OF BUSINESS ADMINISTRATION Submitted by N.SENTHIL KUMAR (REG.NO:10301146) Under the guidance of
Mr.M.MUTHURAMAN., M.B.A., M.Phil.,

SCHOOL OF MANAGEMENT STUDIES (VIBA) VELS UNIVERSITY P.V.VAITHIYALINGAM ROAD, OLD PALLAVARAM CHENNAI-600 117. (2010-2012)

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School of Management Studies (VIBA)

BONAFIDE CERTIFICATE

This is to certify that the internship report titled A PROJECT ON MUTUAL FUNDS VERSUS ULIP FUNDS COMPARATIVE STUDY IN SPA CAPITAL SERVICES PVT LTD is a Bonafide record of work carried out by B. RAMESH BABU (10301139) school of management studies, under VELS UNIVERSITY submitted in

partial fulfillment of the requirements for the award of the degree of master of Business Administration from the VELS UNIVERISTY.

HOD-Management Studies

(PROJECT GUIDE)

INTERNAL EXAMINER

EXTERNAL EXAMINER

DECLARATION

I hereby declare that this project work entitled A PROJECT ON MUTUAL FUNDS VERSUS ULIP FUNDS COMPARATIVE STUDY IN SPA CAPITAL SERVICES PVT LTD Chennai in partial fulfillment of Master of Business Administration Course of the Vels University is

record of original work done by me under the guidance of Mrs.Girija., M.B.A., Asst prof department of management studies, Vels University.

PLACE: (N.SENTHIL KUMAR) DATE:

Acknowledgement
I am extremely thankful to the management of Vels institute of business administration for providing me the opportunity to undergo M.B.A course during the academic year 2010-2012. I would also like to express my sincere thanks and gratitude to our chancellor Dr. Ishari k. Ganesh, M.com., Ph.D., for his kind words. I would also like to express my sincere thanks and gratitude to our Registrar Dr. P. Govindarajan ,M.A., Ph.D., for giving us valuable guidance and encouragement. I would also like to express my sincere thanks to our head of the department Mrs. S.Preetha, M.B.A. , M.Phil., for giving us good guidance and suggestion. I would like to express my deep sense of gratitude and sincere thanks to my guide Mr.MUTHURAMAN M.B.A. M.PHIL., for giving me valuable suggestion, guidance and encouragement. I also wish to express my sincere gratitude to MR. SRI VIKAS.U SR.ASST.MANAGER MARKETING OF TRENDS IN VOGUE PVT LTD has taken great pleasure to complete my project successfully and others, who had helped me by providing sufficient information In TRENDS IN VOGUE PVT LTD, Chennai. I also extend my sincere and heartfelt thanks to my family members and my friends, who give their full co-operation and valuable help throughout my project.

CONTENTS
SL.NO 1 PARTICULARS 1.1 1.1 1.2 1.2.1 1.2.2 1.2.3 1.2.4 1.2.5 1.3 2.1 2.1 2.1 2.2 2.3 3.1 3.1.1 3.1.2 3.1.3 3.1.4 3.1.5 4.1 5.1 6.1 7.1 CHAPTER I INTRODUCTION COMPANY PROFILE VISION PROMOTERS INDUSTRY PROFILE GROUP OF COMPANIES SERVICES OBJECTIVE OF THE STUDY CHAPTER II REVIEW OF LITERATURE MUTUAL FUNDS AN OVERVIEW UNIT LINKED INSURANCE PLANS (ULIPs) ULIPs Versus MUTUAL FUNDS CHAPTER III RESEARCH METHODOLOGY DATA SOURCES SATISTICAL TOOLS USED SAMPLING PLAN QUESTIONNAIR DESIGN CHAPTER 1V DATA ANALYSIS AND INTERPRETATIONS CHAPTEE V FINDINGS OF THE STUDY CHAPTER VI CONCLUSION ANNEXURE PAGE NO 1 1 2 3 4 5 6 7 9 11 16

18 18 19 20 21 22 -35 36 - 40 41 - 47

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