TASK 4B

My musical
Sub Genre

RESEARCH: Q MAGAZINE.

ABOUT

Q is published monthly in the UK with a cover price of 3.90.

It's publishing company is Bauer Consumer Media ( Emap).
- Mark Ellen and David Hepworth founded the magazine because they felt it was
a niche market as there wasn't a magazine for the older generation who were
still buying CD's. Q was first published in 1986 and was different from other
magazines due to it's high quality photography and printing, as well as having
an older target audience (who were still buying CDSs because there were no
magazines).

It was originally going to be called 'Cue for cue the music, however it was
changed to 'Q' due to possible confusion with it being a snooker magazine, plus
a single lettered title is thought to be more prominent on newsstands.
- The magazine includes a very wide reviews section (music, reissues, television,
films, games etc) however most of the magazine is filled with interviews and
compiling lists. Promotional gifts are given away quite often, such as CDs and
books.
The brand has expanded through a range of media platforms including Q RADIO
and Q the music channel. There is also an annual award ceremony called the
Q awards
- It's circulation figures are 103,017. (81,240 being in the UK and republic of
Ireland) 01-Jul-2008 to 31-Dec-2008.

QS PUBLISHER.
Bauer Media Group is a large European-based media company,
headquartered in Hamburg, Germany that manages a portfolio
of magazines, digital products, radio and T V stations.
The Bauer Media Group is one of the most successful media
companies in the world. More than 570 magazines, over 300
digital products, and 50 radio and T V stations reach millions
of people around the globe. The companys portfolio also
includes printing companies, postal services and services in
the fields of distribution, marketing and media sales.
Bauer publish magazines like Bella, Twist and Kerrang. They
have a range of various weekly and monthly magazines spread
over various topics.

HISTORY OF BAUER MEDIA PUBLISHING

1953 Launch of Angling Times
1 9 5 6 A c q ui s i t io n o f M o to r C yc l e N ew s
1 9 9 0 A c q ui s i t io n o f L o n d o n d a n c e s t a t i o n K i s s
F M ( N OW C A L L E D K I S S 1 0 0 )
1 9 9 4 C o m p a ny b o ug h t a s m a l l m a g a z i n e c a l l e d
Fo r H i m M a g a z i n e w h i c h i s n o w t h e c o r e o f t h e
b e s t s e l l i n g i n te r n a t i o n a l m u l t i p l a t fo r m b r a n d
FHM
1 9 9 6 A c q ui r e d a d i g i t a l m u s i c c h a n n e l c a l l e d
T h e B ox w h i c h h a s g r o w n i n to a s m a l l s c r e e n
b u s i n e s s c a l l e d B ox Te l ev i s i o n ( a s ev e n c h a n n e l
joint venture with Channel 4 )
2002 Closer was launched
2 0 0 5 G R A Z I A ( B r i t ai n ' s f i r s t w e e k l y g l o s s y w a s
launched)
To d ay B a u e r M e d i a h a s o v e r 8 0 i n f l ue n t ia l b r a n d
n a m e s c o v e r in g a d i v e r s e r a n g e o f i n te r e s t s
i n c l ud i n g H e a t , M AT C H E S ! A n d C A R .
B a u e r M e d i a i s t h e s i s te r c o m p a ny o f H B a u e r
Publishing which is the UKs biggest T V listing
i n c l ud i n g Ta ke a B r e a k a n d B e l l a .