Tourism Planning

Basic Concepts,
Approaches, and
Techniques
 Meaning of Planning

Planning is the process of setting goals, selecting

alternative courses of action to achieve those
goals, implementing the chosen alternative and
evaluating the choices to find out if it is successful.
Planning is the key to the success of any activity.
 THE NEED FOR TOURISM PLANNING

In tourism, success is neither guaranteed nor permanent. Many

areas have experienced tourism cycles which start with few rich
visitors, proceed through a series of expansion programs, attain
saturation, then go into decline. If an eventual decline is to be
avoided, responsible planning and management are essential.
Many success stories describe tourist destinations which have
undergone thorough planning supported by strong commitments
for their attainment. Examples are Disneyland in California and
Disney World in Florida which have maintained success through
careful monitoring of