FASHION HUB, BANGALORE
INTRODUCTION
Fashion hub is an amalgamation of retail spaces, exhibition
area, museum, library, conference room, seminar rooms,
office, production units, ramp show areas, food court,
boarding facilities etc.
Fashion Hub is in the process of executing a well
designed/physical Infrastructure and developing a world-
class Intellectual infrastructure. The Fashion hub would be
developed as one of its kind, ‘state of the art’ facility that
would have as its knowledge centre, viz the ‘Global
Fashion Business Tower’, that would not only provide the
fashion hub its fashion centric character, but would also
undertake various R&D, training & development
programmes and would develop linkages that would
benefit units and designers.
User group , for whom it will serve as a platform includes
high profile designers, fresh designers which do not belong
to metro cities but are capable & have knowledge
regarding designing and for budding designers at the same
time. I t also serves for the buyers and customers to
purchase latest & fresh arrivals under one roof.
FEASIBILITY OF PROJECT
• SOCIAL BENEFITS: To provide interaction place for all forms of Indian
fashion.
• CULTURAL BENEFITS: To blend ideas of different generations.
• PHYSICAL BENEFITS: To promote an adequate, controlled & ideal
environment for designers.
• ECONOMICAL BENEFITS: Addition of employment.
FASHION HUB, BANGALORE
AIM
To provide design studios with comfortable atmosphere & support
services to designers to enable them & create the best design in a
business place.
OBJECTIVE
• To understand the environment of fashion technology & enroll
architecture in creation of that space.
• To create a stage for business marketing to spread the essence of
Indian fashion across the globe & together knowledge of international
trends.
• To create a permanent fashion gallery that will project the image of
contemporary India displaying the modern look of India on one hand
along with showcasing the rich Indian heritage and its excellence in
craftsmanship that is passed on from one generation to the other.
• To design a building which is environmentally sensitive and
indigenous in character.
• To create a hub which will serve the purpose of a permanent market
place for the Indian fashion industry to further their business
transactions & continue to nurture Indian fashion industry in times to
come. This will create enormous synergy between various
components of fashion industry.
SCOPE OF PROJECT
• The hub not only showcases fashion but also serves as a fashion
merchandising platform.
• It will comprise of designing, production, marketing of apparel
designs & also will give an opportunity to upcoming and budding
designers to learn, interact & present their ideas at international
level.
EKTA AGARWAL THESIS GUIDE:- SHEET NO.
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NEED & IMPORTANCE OF STUDY SITE INFORMATION
• In fashion industry today, and all over the world, the Indian LOCATION : DODDABALLAPURA APPAREL PARK, BANGALORE.
culture is being borrowed & incorporated into styles,
signatures & works of partakers of industry. AREA : 14 ACRES.
• It will become a focal point to an economic revolution in the
region by fulfilling primary needs of fashion business under
one roof. It will provide opportunities for every individual
and every organisation related with fashion.
• To promote Indian market at international level.
• Provide all facility & technology under one roof.
• Held conference with international client.
• Provide a platform to small industry where they can launch
their product directly into the international market.
• To give Indian traditional fashion at a different level.
• Give an opportunity to all Indian fashion industry.

LIMITATIONS OF PROJECT SITE SELECTION

• The work will mainly focus on design, functionality & circulation
• Bangalore is fast emerging as an important sourcing hub for
hence the structure is not to be considered fully workout.
international top brands in apparel & accessories.
• The thesis will provide an architectural solution and not for other • There are more than 2000 textile & garment units in Bangalore.
aspects like economical management etc. • The city is also the silk capital of India accounting for about 50% of
• The emphasis would be laid on physical development of site. country’s silk output.
• It has achieved fame in gold/diamond jewellery, being an IT/BT hub &
medical tourist destination the city attracts people from different
countries.
• All these factors along with Bangalore’s pleasant climate strongly
favours Bangalore development into a fashion hub feel designers &
style experts.
EKTA AGARWAL THESIS GUIDE:- SHEET NO.
FASHION HUB, BANGALORE B.ARCH SEM - X – A AR. SNEHA ARORA
ENROLL NO.-040114032 2
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METHODOLOGY
SPATIAL REQUIREMENTS
SELECTION & UNDERSTANDING OF TOPIC
• DESIGNER'S OFFICE, BOUTIQUE & STUDIOS.
• WORKSHOPS & CLASSROOMS FOR STUDENTS TO LEARN AND
FORMULATION OF GOALS AND OBJECTIVES
GET TRAINED UNDER THE REKNOWNED FASHION DESIGNERS.
• CONVENTION CENTRE WITH EXHIBITION HALLS & AUDITORIUMS
TO DISPLAY WORK & HOST FASHION SHOWS. STUDY OF SITE /SITE ANALYSIS
• A BUSINESS CENTRE WITH MEETING ROOMS FOR PROMOTING
INTERACTION BETWEEN FASHION DESIGNERS AND MODELS FROM RESEARCH & COLLECTION OF DATA
COUNTRY AND ACROSS THE GLOBE.
• A TEXTILE & CRAFTS MUSEUM TO HOUSE TEXTILE AND FASHION CASE STUDIES
HERITAGE OF OUR COUNTRY.
• FASHION INFORMATION, LIBRARY & RESOURCE CENTRE.
• RESEARCH & DEVELOPMENT CENTRE & INCUBATION CENTRE. LITERATURE CASE STUDIES LIVE CASE STUDIES
• REFRESHMENT ZONE.
• GUESTS ROOMS, HOTELS, RESTAURANTS.
ANALYSIS, INFERENCES & CONCLUSION
• HEALTH SPA, FITNESS CENTRE OUTDOOR & INDOOR GAME
FACILITY.
AREA PROGRAMMING
CASE STUDIES
LITERATURE CASE STUDIES: DESIGN CONCEPT & GUIDELINES

LIVE CASE STUDIES: PEARL ACADEMY, JAIPUR

IHC, DELHI EVOLUTION OF DESIGN ADVANCE STUDIES
HOTEL WESTIN, PUNE
SALIENT FEATURES OF DESIGN
BIBLIOGRAPHY
EKTA AGARWAL THESIS GUIDE:- SHEET NO.
FASHION HUB, BANGALORE B.ARCH SEM - X – A AR. SNEHA ARORA
ENROLL NO.-040114032 3
BATCH- 2014-2019