“GALAW”

AN APRU VIDEO PROPOSAL

TARGET AUDIENCE: FAMILY
▪ Problem: Lack of exercise in the family due to
these factors
▪ Sedentary lifestyle of the family
▪ Work
▪ Lacks time

▪ “exercise is always starts with the family”

PART I. SHOWING THE PROBLEM
▪ First 30 sec , a girl approach his father, whose busy working on his laptop.
▪ Girl: Father , look (a girl showing the video of group of students whose actively
participating in exercise)
▪ Change the point of view: from family setup to phone
▪ Camera Focused on phone
▪ Students- us
II. 30 SEC-1:30 MIN
▪ SCENE:A woman whose running in a marathon and she tends to give up, lose hope
and stops running.
▪ Insert motivational quotes
III. BODY OF THE STORY 3-5 MINS
▪ Motivational words/ FACTS
▪ An interview of an OLFU professor in Physical Education
▪ He will talk about importance of exercise

▪ Camera focused on different areas in the Philippines and every people whose
working hard
▪ Farmers
▪ Construction worker
▪ Gym instructors etc
IV. STUDENT PARTICIPATION 2-3 MINS
▪ Another record of motivational quotes/ FACTS
▪ All of the students engaged in physical fitness with just a “beep” on their phone
▪ Chain of messages comes across the people and they are joining to a one big
exercise event
V. LAST SCENE
▪ SCENE : done watching the video, father received a text message about doing an
exercise
▪ Students knocked at the door
▪ Father and her child joins the exercise.
FACTS ABOUT SEDENTARY LIFESTYLE
▪ Physical inactivity may increase the risks of
certain cancers.
▪ Physical inactivity may contribute to anxiety
and depression.
▪ Physical inactivity has been shown to be a
risk factor for certain cardiovascular
diseases.
▪ People who engage in more physical activity
are less likely to develop coronary heart
disease.
▪ People who are more active are less likely to
be overweight or obese.
▪ Sitting too much may cause a decrease in
skeletal muscle mass.
▪ Physical inactivity is linked to high blood
pressure and elevated cholesterol levels
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