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ROLYLYN H.

DADO, MPA, MA, MAEd

August 01, 2019


BRAVER!
BOLDER!
STRONGER!
NEWS is information
about current events
printed in newspapers
or broadcast by the
media.
--Microsoft Encarta,
2009.
 Recent information
 Current events
 Somebody or something interesting
 Something previously unknown
 Timeliness
 Proximity or Nearness
 Significance
 Prominence
 Oddity or Unusualness
 Conflict
 Progress
 Classroom story
 Enrolment story
 Meeting story
 Program/Party Story
 Honor roll
 Awards story
 School Improvement story
 Election story
 School Organization/Club story
 Out-of-School Activity
 Accuracy
 Brevity (briefness)
 Clarity
 Objectivity
 offices, departments, library
 School calendar
 Invitations and Memos
 Different clubs and organizations
 Sports teams
 Students and teachers
 Community
 Straight news –
consists of facts
reported without
elaboration
 News feature – based
on facts; writer may
give his impressions,
may describe and
narrate without
resorting to biased
opinion
Most interesting or The Inverted
most important Pyramid of news
Least
suggests that
interesting news be told in
or least order of most
important interesting or
important to least
interesting or
important
Inverted Pyramid of News
I’LL TAKE
THE
LEAD!
1 paragraph: Most
st
 The
important part of the
article, summarizes the
story
 The Hook: Arouses the
readers interest
 Answers right away the
most important
questions: 5 W ’s and 1 H
There are two kinds of
lead: the straight and
novelty leads.
Depending on the nature
of the story and its
driving news elements,
a straight lead can
focus on one or a few
of the six question
words.
 Who?
 What?
 When?
 Where?
 Why?
 How?
 Many students in GJC are getting bald early.
 The GJC board had a meeting.
 The meeting was held last night.
 They ate chicharon during the meeting.
 One of the causes of baldness might be the
wearing of caps.
 The board passed a resolution banning the
wearing of hats in the school.
 The board voted 9-1 in favor of the
resolution.
Who? — The school board passed a
resolution last night banning the wearing
of caps in all school buildings.
What? — Cap wearing was banned in
all school buildings last night after
the school board passed a new
resolution.
Where? — In General de Jesus College last
night, the school board passed a
resolution to ban the wearing of caps in
all school buildings.
When? — Last night, the school board
passed a resolution banning cap wearing
in all school buildings.
How? — By a 9-1 margin last night, the
school board passed a resolution banning
cap wearing inside the school premises.
Why? — Citing a pattern of early-onset
baldness in GJC students, the school
board last night passed a resolution that
restricts cap wearing in all school
buildings.
Astonisher Lead
Better attend your classes on November 5!
Contrast Lead
Twenty years ago, he was the school’s
janitor. Now, he came back to become the
college dean.
Epigram Lead – verse, quotation
Like father, like son…
Picture Lead – describes to create a mental
picture of the subject.
The new dean, although only in his 30s,
is already silver-haired.
Background Lead – describes the setting
Decorated with buntings and multi-
colored lights, the quadrangle became a
grand setting for a barrio fiesta as GJC
celebrated its…..
Parody Lead – a parody of a well-known song
or poem
Never say never…
This must be far away from the mind of
a 45-year old man who killed himself..
Punch Lead - short, forceful, explosive
God is dead!
Quotation Lead
“Ignorance, not poverty, causes
Malnutrition.”
Thus, revealed former Isabela governor
Grace Padaca to …
Question Lead
Who will be the next CSC governor? The
answer will be known on…
 Pack the most important info in
one sentence
 Start with the most important or
unusual idea of the news event.
 Go direct to the point
 Rarely use the “when” and
“where” leads
 Use less than 30 words
 Avoid starting with articles:
a, an, the
 Do not mention names in the lead
unless the person is well-known
WHAT A
GREAT BODY!
 The details of the lead
 Arranged from most important
to the least important
 One sentence, one paragraph
 Sentences are generally less
than 25 words
 Include quotations from at
least two different people
 Make sure your facts are accurate
 Keep your sentences short.
 Use the SVO formula
 Be specific.
 Avoid long and complex words.
 Write in the third person.
 Use adjectives sparingly.
 Do not editorialize.
POINTERS:
5 W’s and 1 H
 Quotations
 Details
 One paragraph, one sentence
Thank You!

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