Children of Mary Immaculate College

22 Maysan Road, Malinta Valenzuela City

Academic Year 2019-2020
Second Semester

Media and
Information Literacy
Mr. Joshua T. Nicolas
SHS English Teacher
 The only
disability in life
is a bad
attitude.
~ Scott
Hamilton
Routines
Stand
Prayer
Greetings
Attendance
Discussion
Course Requirements:
¼ index card
1x1 picture. (White
background, Uniform)
Nametag
QR CODE
Daily attendance
 Classroom Etiquette
• Follow the dress code
• Use appropriate language
• Be respectfully mannered
• Utilize proper hygiene (Room, self, community)
• Avoid loitering
• Use polite language
• Keep phones in your pockets
• Let one another speak uninterrupted
• Raise concerns about one another’s
statements in a respectful manner
• Do your assignment at home.
• Listen to the discussion.
• Comprehend the lesson well.
• Don’t hesitate to ask questions.
• Know your limit.
• Participate to the class actively.
 • Use technology appropriately
• Be proud of your work
• Be kind
• Always do your best
• Walk, don’t run, in the hallways
• Be a good friend
• Be on time
 • Be prepared for class
• Be quiet when the teacher is talking
• Be quiet when classmates are talking
• Share new ideas
• Keep your hands to yourself
• Respect others’ property
• Keep your workspace tidy
 What are your
anticipations
to this course?
 WATCH
THROUGH
TECHNOLOGY
SPEED DIAL
CHALANGE
Most number
of photos
Most number
of missed call
Most number
of text
message
Most number
of video
First photo on
your cellphone
 First video on
your cellphone
 Call someone
with a name that
starts with “N”
the first one to get
an answer wins
Text your mom or
dad an “I love
you” message.
The first one to
bet “I love you”
back wins
Closed eyes:
Type : I am
good in
typing.”
 Post any
random photo
on facebook
and the first one
to get likes win.
 Go to youtube
and play Hayaan
mo sila by Ex B
music video. First
to play the video
wins.
 Video call anyone
on your messenger
account and the
first one whose call
will be answered
wins.
 Chat someone
from your
messenger
account and the
first one to get a
reply wins. No GC
Post a selfie on
Instagram the
first one to get
like wins.
Media
Media a substance or
a method in which
something is
communicated; it’s the
vehicle for a message.
Literacy
 Literacy is an
individual’s ability to
read and write with
understanding simple
messages in any form or
language
 A functional literate
person identified as a
person who can at
least read, write,
compute, and
comprehend
Literacy in the Philippines
The Functional Literacy rate of population from
10-64 years old is 90.3 percent in 2013. It is
higher compared with 86.4% in 2008.
90.3 92.0
88.7 88.7
2
86.4
0 84.2
2
1 0
3 0
8

Both Sexes Male Female

 Media Literacy- An Essential
Literacy in the 21st Century

Defined as “education that aims to

increase student’s understanding and
enjoyment on how the media works, how
they produce meaning, how they
organized, and how they construct
reality.”
Dimension of
Media Literacy
Dimension of Media
Literacy
•Access
•Understand
•Create
Access- to the media refers to having
the use of media as well as habits:
• Ability to use functions and navigation
competence.
• Competence of using media.
• Knowledge of media regulations and
legislations.
 Access is broken into two dimensions:
Physical Manipulation
Access of Technology

Refers to the Refers to having a

ownership or access skills to find relevant
to the hardware content
 Understand
Refers to the ability to understand
different forms of media, how it works,
interpret and gain perspective on media
content, at the same time having a critical
attitude.
 Create

Means interacting with media

Five Key Concepts
of Media Literacy
 Five Key Concepts of Media Literacy

1.The media’s messages

are artificially made.
“Who constructed the
message?”
 Five Key Concepts of Media Literacy

2. The media composes its messages

using a specific language with a
unique and specialized set of rules
“How does the media hook in the
viewer’s attention
 Five Key Concepts of Media Literacy

3. Audiences perceive the same

thing differently.
“How does my understanding of
the message differ from others?”
 Five Key Concepts of Media Literacy

4. Construction of media
messages is often profit-
oriented and success-driven.
“What is the purpose of the
message sent?”
 Five Key Concepts of Media Literacy

5. The media possesses a generally

different set of values and
viewpoints.
“How does the media decide which
parts are kept and removed?”
Information
Literacy`
 Five Key Concepts of Media Literacy

Information Literacy is the ability to

know when there is a need for
information, to be able to identify,
locate, evaluate, and effectively use
that information for the issue or
problem at hand.
 Identify

Information
Literacy
Apply Evaluate

Components of Information Literacy

 Components of Information Literacy

Identify
Refers to the ability to know if the
information is needed, identify what
kind of information, and where to get
the information
 Components of Information Literacy

Evaluate
Includes the capacity to critically
assess the source of data, its
substance, and the credibility of that
data
 Components of Information Literacy

Apply
Refers to the effective use of
information has been able to address
a certain need or resolve an issue.
 Types of
Information
Types of Information
 Types of Communication

Oral Information
It refers to any information taken from
interviews, conversations, and narrations of
events or experiences. It can be expressed
using audio and video presentation, and
radio and TV programs
 Types of Communication

Textual Information
It refers to any information taken from
any form of written texts that presents
facts, findings, poetry and fictional
writing.
 Types of Communication

Bibliographic Information
This information consists of citation of
works and references to other works such
as books, journals and publications that
helps verify the existence of other textual
information and also helps to add
credibility or legitimacy of information
 Types of Communication

Numeric Information
It refers to the data that can be
measured and in the form of numbers.
Example of this are census statistics
collected by the government and
quarterly earning reports of companies.
 Types of Communication

Graphical Information
It refers to any graphical and pictorial
representation of facts, data and
information. It can be presented in the
form of maps, infographics, diagrams,
charts, and tables.
 Types of Communication

Multimedia
It refers to the content that combines
and brings together the different types
of information.
Characteristics
of
Information
 Characteristics of Communication

Factual
Refers to facts or statements that are
true and can be proven using evidence.
A factual information source offers no
additional explanations to statements.
 Characteristics of Communication

Analytical
Refers to the interpretation and analysis
of facts, commonly by experts.
 Characteristics of Communication

Objective
Refers to the information that can be
measured and describe and that
presents all sides of a topic.
 Characteristics of Communication

Objective
Refers to the information that can be
measured and describe and that
presents all sides of a topic.
 Characteristics of Communication

Subjective
Refers to the information that is
gathered from a single source or
multiple sources that present the
information
 Activity:
Make a vlog that
emphasize the
importance of
Information
literacy.
Dimension of Media Literacy