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A quick recap of Session 611

• Strategy not  Business Strategy  Functional Strategies

• ) Objectives in alignment with business, (2) Market fit, (3) Opportunity sizing, (4)
Strategy choices – push vs. pullplan
• Financial Strategy: (1) Core of, (3) ROI framework, (4) Top down vs. Bottom up budgets,
(5) Fin Strategy FW
• R&D with by (, (2) Dialectical

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