Presented by 1726

INTRODUCTION
Power land Agro Tractor Vehicles Pvt. Ltd.

was established in the year 2011

Started by Mr.Narayan Naik

Manufacturers of Agro Tractor Vehicle

Only legal ATV in India

This year They launched another ATV

tractor in electric which will help in

reducing farmers per km cost to Rs 1.
Their aim is to “Make in India” at a
competitive price and target different
markets across the globe in the near future
The Powerland 900d has an attractive
look and rugged chassis frame
accompanied by standard features like
Independent suspension
All round disc brakes,
Switch on 4WD, High/low ratio CVT
automatic Transmission Winch
2 inch tow bar
750kgs towing capacity
Mobile charging socket
Alloy wheels
 
1)Have you heard about Powerland Agro ltd?

17%

YES
NO

83%
 2) Where have you heard about it?

20%

SOCIAL MEDIA
HOARDINGS
NEWSPAPERS & MAGAZINES
FRIENDS & RELATIVES

20% 60%
3)HAVE YOU DONE THE TEST DRIVE?

24%

YES
NO

76%
3.A.)IF YES, DID YOU LIKE THE PRODUCT?

17%

YES
NO
NOT SURE

83%
4) DO YOU LIKE OFF-ROADING VEHICLES?

30%

YES
NO

70%
4.a.)IF YES, DO YOU WISH TO
PURCHASE?

11%
YES
NO
NOT DECIDED

23%

66%
4.b) IF NO, WHY?

20%

EXPENSIVE
DIFFICULT TO RIDE
NOT INTESRESTED

20% 60%
6)DO YOU RECALL THE LOGO OF POWERLAND?

16%

YES
NO

84%
Suggestions
Consumer expo
Promoting it as multi utility vehicle instead
of only farming utility vehicle
1. Beach patrolling
2. Joy rides
3. Wedding entries
Off roading events
Hoardings
CONCLUSION
Thank you