WESTERN VISAYAS

Provinces:
CP 4 A:
ILOILO
GUIMARAS

CP 4 B:
ANTIQUE
AKLAN
CAPIZ
CLUSTER DESTINATION
Airports

Gateways:

•Godo Fredo P. Ramos

Airport “Caticlan Airport”
•Roxas Airport
•San Jose de Buenavista

International Gateways:

•Iloilo International Airport

•Kalibo International
Airport
Seaports
THEMATIC TOURISM FEATURE

• Western region is known for Cultural Tourism, Nature-Based Tourism, sun

and beach Tourism, Leisure and Entertainment Tourism, Education Tourism,
Health, Wellness and Retirement Tourism and MICE Tourism.
CULTURAL TOURISM
ATIA-TIHAN FESTIVAL
One of the most celebrated
events in PH, where in
lowlanders imitate their Ati
Brothers by rubbing their entire
bodies with charchoal to blacken
their skins. Street dancing and
spontaneous revelry dominant
the event,which is held every 3rd
week of January
DINAGYANG MANGGAHAN
FESTIVAL FESTIVAL IN MIAG-AO CHURCH
A colorful cavalcade is Was build in 1786, was
GUIMARAS is rich in
held every 4th weekend of declared a national
culture. This is
January in honor of the landmark in 1973 and was
celebrated in a long
Holy Child Jesus
month to show their listed in UNESCO WORLD
gratitude and blessings HERITAGE.
they have for their land.
SUN AND BEACH TOURISM
WHITE SAND in
Boracay, Aklan.
Boracay has three little communities -
Yapak in the north, Manoc-Manoc in
the south and Balabag in between.
SECO ISLAND in
Antique
Seco Island is named after the
Kinaray-a word for “elbow”
because of its shape.
GIGANTES ISLAND
Also known as Islas de
Gigantes or the islands of giants, is a
remote group of islands located off t
he coast of Carles and Estancia town
s in northeastern
Iloilo,
Philippines. It takes at least 5 hours t
o get there from
Iloilo City. 
NATURE-BASED TOURISM
Malumpati
Spring in Antique
A natural swimming pool
with cool and clear water
from the different natural
springs of the river.
Malumpati Cold Spring Re
sort is also known as Malu
mpati Health Spring and T
ourist Resort. It is believe
d to have medicinal proper
ties for healing.
📌Igbaclag Cave
📌AntiqueRice terraces
Bugtong Bato
Falls in Tibiao,
Antique
It is a multi-tiered wa
terfalls called San Remigio in Antique
Bugtong Rafflesia is the biggest flower in the world which can only be
Bato, one of the 17 wa found in South East Asia including the Philippines with at least
terfalls of Tibiao. 10 out of the 27 known species.
ANTIQUE RICE TERRACES was “discovered” by University
of the Philippines-Visayas instructor Emmanuel Lerona, in
2014.
LEISURE AND ENTERTAINMENT
TOURISM

Water World in Iloilo

Is the first and only water park in
Western Visayas awarded as the Casino Filipino Iloilo SM City Iloilo is the 8th SM
Best Waterpark of 2017 by Supermall built by Henry Sy Sr.,
Philippine Tourism Industry
the second biggest shopping mall
Awards and a proud member of
International Association of
in Western Visayas.
Amusement parks and Attractions
(IAAPA).
Health, Wellness and Retirement Tourism

📍TRAIN
BOXING - MUAY
THAI & MMA in
Malay, Aklan
EDUCATION TOURISM

University of the Philippines West Visayas State

Visayas University
MICE TOURISM

Iloilo Convention Center

• Envision to make it the premier MICE
destination in Region 6 by 2020
Key Attributes
• Regular buses service the routes to the provinces with in Panay
Island. The region has several seaports and airports for both water
and air travel.

• Electricity and water supply are accessible to the population and

visitors

• Has numerous accommodation facilities.

• Iloilo City, Capiz, Kalibo, Roxas City, and Boracay has restaurant,
shopping, and recreation activities.

• Also offers day and half day tour / sight seeing programs and
activities to the natural and cultural sites
 PESTEL ANALYSIS
• TECHNOLOGICAL
• POLITICAL
• Telephone, postal and telegraphic
• ‘The government of Aklan made –a services are available.
‘Plastic waste for rice’ project in Malay • Online payment module(Credit Card, Debit
Card, and Gcash
• ENVIRONMENT • E Trike and modern vehicles in Boracay
• RA 7586 or the NIPAS Law of 1992, the
region identified  twelve (12) areas as
initial components that may be legislated • ECONOMIC
into NIPAS. • The economy of Western Visayas grew by 6.1
• NIPAS sites proclaimed were Northwest Panay
percent in 2018. This was slower as compared
Peninsula found in Buruanga, Malay, Aklan and
Pandan, Libertad, Antique covering an area of with the 8.6 percent growth recorded in the
12,009.29 previous year.
• SOCIAL
• In the Philippines, about 14–17 million of the
total population are indigenous peoples
• LEGAL
• REGION VI - WESTERN VISAYAS - RULES
belonging to 110 ethno-linguistic groups
IMPLEMENTING WAGE ORDER NO. RB VI - 15 -
mainly concentrated in Northern Luzon PHILIPPINE LABOR CIRCULAR ON-LINE - CHAN
(33%) and Mindanao (61%), with few groups ROBLES VIRTUAL LAW LIBRARY
in the Visayas area (UNDP, 2010).
 SWOT ANALYSIS
• Strengths • Opportunities
• Boracay coastline boast of powdery white • Different Businesses
sand • More job opportunities
• Iloilo, and Boracay has numerous resorts,
hotels, lodging houses, restaurants, and
other tourism related businesses
• Has many Beaches, Festivals and Natural
attractions
• Capiz freshest seafood • Threats
• Natural Hazards (Floods, Typhoons,
Earthquake,Fire)
• Weaknesses • Algae bloom all over coastline during calm
• Tight booking and prices for accommodation season in Boracay
can double during peak season • Other Beaches that offer same activities like
• Boracay’s rehabilitation affects Philippine Boracay has.
economy, stakeholders, and local community • Tourist behavior(littering, activities etc)
• Socio-Cultural impacts to indigenous people
caused by tourism development
STRENGTH/WEAKNESS ACTION PLAN

• Strong implementation of policy for tourist destination

to assure the attractions are sustainable, secure and
safe for locals and tourists

• Manage number of Tourist Arrivals to avoid Over

Tourism especi in Boracay Island

• Strict policy and orientation for every destination for

tourist to be aware
OPPORTUNITIES/ THREATS
ALTERNATE PLAN

• Educate local people especially ethnic group to become a

tour guide.

• The Government should be aware and follow Indigenous

Peoples Rights Act 1997 (Republic Act No. 8371 of
1997).

• The DOT should assure business establishment can

pass to the given standards and requirements before
and after it is build.