Professional Documents
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• Answers
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• Reasons
A common reason for conducting qualitative
research is to explore the context surrounding the
research issues.
REFLECTING CONTEXT
1.Subject Context
It describes the nature of the research topic
(e.g. demographic patterns, political context,
historical issues).
REFLECTING CONTEXT
2. Theoretical Context
Theoretical Context describes relevant theory
on the study topic (e.g. underlying theory
influencing the design of the study).
REFLECTING CONTEXT
3. Cultural Context
Cultural Context describes the socio-cultural
characteristics of the study population (e.g.
beliefs, behaviors, norms that influence the study
topic).
REFLECTING CONTEXT
4. Physical Context
Physical context describes the physical
characteristics of the study site(s) (e.g. physical
layout, characteristics, services, amenities, proximity
to facilities, towns, roads). Photographs can also
effectively show the physical context.
REFLECTING CONTEXT
5. Context Issues
Context Issues reflects on the context of issues raised
in the data (e.g. physical road conditions may underlie
access issues; gender structure may influence autonomy;
political policy may underlie lack of facilities). Quotations
can often reflect the context of participant’s issues.
EXAMPLE
• Physical Context:
Online Effects of
Cigarette
games Smoking in
should be Human
banned. Health.
EVALUATION:
Act me out:
Portray “The Thinker” if the statement
is true and portray “The Statue of
Liberty” if the statement is false.
1. The common reason for
conducting research is to explore
the context that surrounds the
issue.
2. The subject context describes
the nature of the research
topics.
3. Cultural Context describes the
socio-cultural characteristics of
the study population.
4. Theoretical Context describes
the nature of the study.
5. Using personal knowledge
provides valid justification or
reasons for conducting research