BRITE CAMP

SOCIAL MEDIA
INSTAGRAM & QUORA
INSTAGRAM
 Instagram is a digital social media platform in which users are able to
share and edit photos & videos with one another fun, fast and instant.
 Instagram is not only for individuals ,but also for business.
 The photo sharing app offers companies the opportunity to start a free
business account to promote their brand and products. Companies with
business accounts have access to free engagement and impression
metrics.
 According to Instagram’s website, more than 1million advertisers
worldwide use Instagram to share their stories and drive business
results. Additionally, 60% of people say they discover new products
through the app.
Benefits of Using Instagram?

 More Businesses & Consumers are joining every day

 Easy to Target & Retarget our Audience
 Use all the Visual Marketing Features on Instagram
 Engage with Customers where they spend their time
 Build Up user-generated Content
 Constantly updated Marketing features within Ads & Stories
How Important to have a presence in
Instagram?
 More people are using Instagram
 Any size of business can thrive
 Business can make money directly from Instagram
 Stories make your business relatable
 You can partner with influencers
 Hashtags can increase your visibility
 You can effectively engage with customers
 You can keep an eye on competitors
 It offers many ways to get creative
Strategies & Game Plan

 Increase our followers

 Focus on the first impression of our page
 Post content on a regular basis
 Go live
 Add pictures and videos to our story
 Partner with social Influencers
 Run targeted Ads
 Run contests and giveaways
 Responds to comments and messages
QUORA
 Quora is a Question and Answer website where questions are asked,
answered, followed and edited by Internet users, either factually or in
the form of opinions.
 Focus is on education and information.
 Started by two former Facebook employees who wanted to create a
website specifically for questions and answers.
 Allow users to share their expertise.
 Allow user to connect with other people who have the same interests.
Benefits & Importance of Using
Quora?
 Inbound Marketing
 Improve Search Engine Ranking
 Business Trends & Competition Analysis
 Content Research
Strategies & Game Plan

 Paid advertising on Quora

 Create a brilliant bio
 Track relevant topics with notifications
 Find the right questions to answer
 Answer questions with passion and authority
 Connect with other Quora users
 Review our analytics constantly
 Use links in your answers to bring traffic to your website