GROUP 3

• JOSE RAMIL GOLE CRUZ

•BENJIE TERSOL
•FRANCIS BUGAYONG
•ILYN DELA CRUZ
•JOY MENDOZA
•RUBYJANE DELA CRUZ
METHODS USED IN QUALITATIVE
AND QUANTITATIVE RESEARCH
 • QUANTITATIVE •QUALITATIVE
METHODOLOGIES METHODOLOGIES

• Preference for precisely describing • Preference for narrative/literary

procedure descriptions of procedures

• Data reduced to numerical scores • Preference for narrative descriptions

• Preference for random sampling for • Preference for expert informant samples
obtaining meaningful samples

•Preference for statistical summary of results • Preference for narrative summary of results

• Willingness to manipulate aspects, • Unwillingness to tamper with naturally

situations, or conditions in studying occuring phenomena
complex phenomena
 CHARACTERISTICS OF QUALITATIVE RESEARCH

1. The researcher has an important role in qualitative research.

2. Qualitative data are gathered and presented in a form of words, descriptions,

pictures, or meanings, and not in numbers.

3. Qualitative researchers concerned with the process involved.

4. Inductive reasoning is used in analyzing qualitative data

5. Qualitative researcher is concerned with meanings and interpretations

THANK YOU