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Investors Meet

Poultry sector
EDP
Igniteentreprenuership
Give ideas
Explain plus and minus
Knowledge updation
Statistics
Kerala is the biggest consumer of poultry meat
in India as per industry statistics-11.8kg /per
capita
NSSO statistics 2011-12 puts Kerala
consumption as 440 gm/month or 5.2 kg/yr
Sales tax records show an import of DOC s
worth 125 crores in 2013-14 or 44 lakh
broiler DOC per month (@Rs 25/chick)
More than 2 crore chicks are imported to
Kerala per month now.
Per capita consumption-India
Eggs : 58
Meat : 2.5 Kg
Developed countries
Eggs : 240
Meat : 20 Kg
Kerala
Per capita Consumption as per NSSO

Chicken : 4.8 Kg
Eggs : 50
Industry standards
Chicken : 11-12 Kg
Egg : 150
WHY POULTRY?
Kerala
Total Area -38861 Sq Km
Population -3.38 Crores
Population Density-860/sq KM
Occupies 1.1% landmass of India
Feeds 2.5% of Indian population
Egg consumption leaders
Changing Food Habits-India

Source: SAMPLE REGISTRATION SYSTEM BASELINE SURVEY


2014
Poultry Industry In India
Average egg consumption per annum is just 63
Economics of colored bird in cages
BV380
Chick : 44
Feed cost upto lay : 200
Feed during lay : 1050 (42 Kg)
Medicines + Misc : 25
Total Expenses : 1320
Total eggs : 280
Culling price : 160
Balance : 1160
Egg cost : 4.14
If @5, income from egg : 1400
Total receipts : 1560
Profit : 240
-Egconomics-
Latest trends in egg production
EC houses
Brown egg production in cages
Designer eggs
Antibiotic free feeds
Value addition-egg powder
EC Houses
Why not start a unit to supply such cages + birds ?
HOUSE CONSTRUCTION
From wayand , with
EGG POWDER

SKM can break 1.8 million eggs a day to produce 6500 tons
of finished products in a year.
Broiler sector
No DOCs
No feed
No processing
No clean outlets
No rendering
No value addition
Successful entrepreneurs
Rendering Units
COMPOSTING OF CHICKEN WASTE USING SPECIAL INOCULAM.

Simply piling chicken waste for anerobic composting can


lead to high amount of leachate which contaminate the land
Aeorobic composting may lead to generation of foul odours
and if not properly done , can attract flies and rodents
Again normal composting using the resident microbial flora
can take atleast 21 days-30 days to completely digest the
waste
But, special aeorobic system using a microbe rich inoculam
and carbon supplier can digest the waste material to stable
organic manure within 21 days to completely digest the
waste
FLOW CHART OF ACTIVITIES
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PCB guidelines
Broiler DOCs? Hatcheries?
Broiler rearing ? integration?
Clean outlets network?
Rendering/composting unit with collection?
Cold storages and supply chain?
Value addition?
??
?????
Processing units
Video
Linco-2000 BPH-2 Crores
Processing
RND videos- Hi cab
Winners
don’t do different things, THEY
DO THINGS DIFFERENTLY

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