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ASUS

MAKING THE WORLD ENVIRONMENT


MORE FRIENDLY
OUR INNOVATION

Asus X441N series


Vision

Imagine innovations that simplify our lives and enable us


to realize our full potential. It is technologies' respons
ibility to accommodate us, not the other way around, becau
se all devices should perform and communicate seamlessly a
nytime, anywhere.
ASUS thrives to become an integrated 3C solution provider.
(Computer, Communications, Consumer electronics.)

Mission
To proceduce new features to facilitate using laptop in
different ways translating advanced technology into value for
our esteemed customer through our professional solution
and services worldwide
PRODUCT

☆ A laptop is a computer that is partable and suitable for use while travelling
☆While using laptop, the main problem the customer face is of the battery life
☆with this product we tarket that problem
☆Our product's USP is converting HEAT energy into ELECTRIC energy
PRODUCT ATTRIBUTES
ntel® Dual-Core Celeron® N3350 Processor (2M Cache, up to 2.4 GHz)
DDR3 4GB
SATA 500G 5400RPM 2.5' HDD
Integrated Graphics
14.0' HD 1366x768 16:9//LED Back-lit//Glare
Windows 10 Home
available in 3 attractive colors: black, white, silver
LEVEL OF PRODUCT
》 CORE: Giving the device that makes your life easier
》 Attractive design eith top of the line features and variety of colors
》 AUGMENTED: 1 year guarantee, 2 years extandable warranty, 24 hours
customer care
Price
》 with this product we are using Marketing Penetration strategy kepeping that in mind
the price of our product is 13,000 pesos

MARKETING OBJECTIVES
》 We are using marketing Penetration strategy. So in order to attract customers we are
setting n attractive price

PRICING OBJECTIVE:
》 The pricing objectives is to gain maximum market share
PROMOTION
》 Social media
》 newspaper, magazines
》 product will be promoted through website
TARGETING
> The target market belongs to upper middle class and high end consumers,
executives, corporate people

>Target Customers: teenagers, youth and working class

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