ALLAMA IQBAL OPEN UNIVERSITY, ISLAMABAD

(Department of Business Administration)

****

INTRODUCTION TO PSYCHOLOGY (8411)

CHECKLIST

SEMESTER: AUTUMN, 2020

This packet comprises the following material:

1. Textbooks (One)
2. Course Outlines
3. Assignment No. 1 and 2
4. Assignment Forms ( 2 sets )

In this packet, if you find anything missing out of the above mentioned material, please contact at the
address given below:

The Mailing Officer

Mailing Section, Block 28
Allama Iqbal Open University
H-8, Islamabad

(Sadar Ayub Khan)

Course Coordinator.

1
 ALLAM IQBAL OPEN UNIVERSITY ISLAMABAD
(Department of Business Administration)
***
WARNING
1. PLAGIARISM OR HIRING OF GHOST WRITER(S) FOR SOLVING THE
ASSIGNMENT(S) WILL DEBAR THE STUDENT FROM AWARD OF
DEGREE/CERTIFICATE, IF FOUND AT ANY STAGE.
2. SUBMITTING ASSIGNMENTS BORROWED OR STOLEN FROM OTHER(S)
AS ONE’S OWN WILL BE PENALIZED AS DEFINED IN “AIOU PLAGIARISM
POLICY”.
Course: Introduction to Psychology (8411) Semester: Autumn, 2020
Level: BBA (4yers) Total Marks: 100
Pass marks: 50
ASSIGNMENT No. 1
Unit: (1-4)
Note: Attempt all questions. All questions carry equal marks.
Q.1 What is psychology? Critically discuss the importance of psychology for a manger of
business organization with examples.
(20)
Q.2 What is cognitive approach? Critically discuss the relationship of cognitive approach and
cognitive neuroscience with examples. (20)
Q.3 what is research design and why it is important? Discuss the elements of research design
with examples.
(20)
Q.4 Critically discuss the various methods to study brains of human being with examples.
Which method more effective in your view? Discuss with arguments.
(20)
Q.5 What is Endocrine System? How Endocrine System influences feelings and behaviors?
Discus with examples. (20)

ASSIGNMENT No. 2
(Unit: 5-9)
Total Marks: 100
Pass marks: 50
Note: Note: Attempt all questions. All questions carry equal marks.
Q.1 What is signal detection? Critically discuss the applications of signal detection in
psychology with examples
(20)

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Q.2 What is functionalism? Critically evaluate the historical background of functionalism in
detail. (20)
Q.3 What is classical conditioning? How classical conditioning influence the behavioral
process of human psychological thinking? Discuss with examples.
(20)
Q.4 What is cognitive development? Critically discuss the Piaget’s Stage Model of cognitive
development with examples.
(20)
Q.5 What is explicit memory? How explicit memory helps the human being to remember
information? Discuss with examples. (20)