the firm’s owners (that is, its shareholders). Thus the goal of the firm is to “maximize shareholder wealth” by maximizing the price of the existing common stock.
• Good financial decisions will increase stock
price and poor financial decisions will lead to a decline in stock price.
Principle 1: Cash Flow Is What Matters • Accounting profits are not equal to cash flows. It is possible for a firm to generate accounting profits but not have cash or to generate cash flows • Cash flow, and not profits, drive the value of a business. • We must determine incremental or marginal cash flows when making financial decisions. - Incremental cash flow is the difference between the projected cash flows if the project is selected, versus what they will be, if the project is not selected.
Principle 2: Money Has a Time Value • A dollar received today is worth more than a dollar received in the future for 2 main reasons as follows: – Since we can earn interest on money received today, it is better to receive money sooner rather than later. – Inflation: Purchasing power
Principle 2: Money Has a Time Value (cont.) • Opportunity Cost – It is the cost of making a choice in terms of next best alternative that must be foregone.
– Example: By lending money to your friend at
zero percent interest, there is an opportunity cost of 1% that could potentially be earned by depositing the money in a savings account in a bank.
Principle 3: Risk Requires a Reward • Investors will not take on additional risk unless they expect to be compensated with additional reward or return. • Investors expect to be compensated for “delaying consumption” and “taking on risk.” – Thus, investors expect a return when they deposit their savings in a bank (ex. delayed consumption) and they expect to earn a relatively higher rate of return on stocks compared to a bank savings account (ex. taking on risk).
Principle 5: Conflicts of Interest Cause Agency Problems • The separation of management and the ownership of the firm • When managers may make decisions that are not consistent with the goal of maximizing shareholders’ (owners) wealth, we have agency problems • Agency problem is reduced through monitoring (institutional investors), compensation (stock options), and market mechanisms (takeovers)
finance: • What long-term investments should the firm undertake? (Capital budgeting decision) • How should the firm raise money to fund these investments? (Capital structure decision) • How to manage cash flows arising from day-to- day operations? (Working capital decision)
The Role of Finance in Business (cont.) • Knowledge of financial tools is relevant for decision making in all areas of business (be it marketing, production etc.) and also in managing personal finances. • Decisions involve an element of time and uncertainty … financial tools help adjust for time and risk. • Decisions taken in business should be financially viable … financial tools help determine the financial viability of decisions.