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CHAPTER 8
Levels of Measurement
Slide 3
1. Nominal Level Variables
For nominal level variables, the
numbers are shorthand for
the categories of a variable,
e.g.
Ordinal level variables are usually associated with labels as well, but the assignment
of numbers to the categories is ordered, from low to high, e.g.
Slide 5
The legitimate mathematical operations we can perform on
ordinal data is sorting or ranking, as well as counting.
Slide 6
4. Ratio Level Variables
Ratio level variables have the additional property of having a true zero value so that
ratios between values are meaningful, but practically speaking, ratio level data is
treated the same as interval level.
Quantitative and Categorical Variables
The distinction between nominal and interval levels of variables is
substantial.
The differences in the use of data at these levels has led many authors to
collapse the number of levels of measurement to two (2), substituting
terms like:
Slide 9
When ordinal level variables are used as quantitative variables, we are emphasizing
the rank order of the categories, e.g. 3 ranks higher than 2 or 1, and 2 ranks higher
than 1. Since the ranks themselves are interval level data, it is argued that arithmetic
on the ordinal values is acceptable.
Slide 10
Thank You…