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Abby Roderique

Jessica Jennings
Madeline Brockley
Weston Willis


Background

 Arck Systems manufactured & sold enterprise hardware


servers

 Rob Chatterji, CEO of Arck, decided to acquire Lux


Software

 Arck’s EVP of Sales, Bryan Mynor would now manage


both Lux’s and Arck’s current sales teams as separate
entities
Problems

 Hardware vs. Software approaches to selling

 Targeting different decision makers

 Differences in sales compensation plans at Arck and


Lux
 Mynor altered the compensation policies
 Existing salespeople quit
Mission Statement

Arcx’s mission is to deliver innovative and


technologically sound hardware/software
products in order to satisfy the needs of our
customers. We strive to provide the highest
quality service and support to remain a top
solutions provider within the technology industry.
SWOT Analysis

S tre ng ths : We akne s s e s :

- Currently, have knowledgeable and - Changing company structure and


qualified salespeople in both payment plan
software and hardware industries - Merging management styles
between Lux and Arck
- Acquisition of Lux’s middleware – - Poor employee retention
increased efficiency

Oppo rtunitie s : Thre ats :

- Opportunities to recruit new, more - Remaining up to date with the fast


qualified salespeople paced advancements in technology
- Possibility of hiring people who quit
(pre-qualified) - Being able to remain a premiere
- Take over a whole new segment of choice for hardware after acquiring
market (software) Lux
Organizational Structure
Regional Break-down
Job Analysis

 Important to Analyze differences between the hardware


and software account management roles

 What tasks, responsibilities, and environmental


influences are involved with each job:
 Hardware Analysis
 Software Analysis
Sales Team Recruitment
& Selection

Sources:

Internal (Employee Referrals)

External

 Job Boards (Monster.com, Indeed.com, Glassdoor.com)

 LinkedIn

 Industry Events/Trade Shows


Job Description
& Requirements

Software Account Manager Hardware Account Manager

To be successful in this role,


You are required to have a you will need to be meticulous
strong consultative sales in everything that you do. You
approach, passion for the should also have extensive
IT/tech industry, as you will computer hardware
serve as a trusted adviser for knowledge and be able to
all of your clients. explain intricate concepts to
non-technical personnel.
Job Description &
Requirements Continued

Software Account Manager Hardware Account Manager

Proven record of success in a similar role Proven record of success in a similar


role
Exceptional closing skills and the ability to
capture a high volume of opportunities Effective organizational and
analytical skills
Knowledge to engage with senior level
executives (prospects), with a high degree Knowledge to engage with senior
of professionalism, accuracy and follow-up level executives (prospects), with a
high degree of  professionalism,
Flexibility to travel and present to accuracy and follow-up
prospective clients in person (up to 30%)
Flexibility to travel and present to
prospective clients in person (up to
30%)
Interview Process Overview

1. Application Screen
2. Phone Screen
3. HR Generalist Interview
4. HR Manager Interview
5. Personality Assessments
6. District Sales Manager/Team Member Interview
Interview Process Part 1

Application Screen

Embedded into application, must be completed before database will accept

Phone Screen
Conducted by a general recruiter
Basic questions that will gauge the applicant’s skills with the job analysis

Interview with Head Recruiter


Conducted by recruiting manager
In person or over the phone
Contains questions that will gain insight on selling ability and essential
 competencies.
Interview Process Part 2

Personality Assessments
Two Different Assessments
Test motivators, behaviors, mathematical and selling competencies

Final Round Interview


Conducted by Sales Manager and a sales team member
Personal interest and teaming ability questions

Offer
Offered will be made by HR Manager to selected applicant
Once an applicant accepts, they will be debriefed on assessments
Sample Interview Questions

1. What is your favorite piece of software? Sell it to me.

2. Tell me about a time when you failed to expectations.

3. What does success mean to you?

4. If you could go back in time and choose another job, what

would you choose if you had to?


Training

 Retained Employees
 Analyze the training needs of the retained sales force
 One week company orientation
 Any changes in policies
 Reporting structure changes
 New culture
Training

 Week 1: company and industry orientation


 Week 2: team development training
• All New hires complete weeks 1 and 2 together
 Weeks 3-6: Product and sales training within either
hardware or software division
 Weeks 7-8: OTJ Training with retained employee
• Can also serve as new hire's mentor going forward
On-going Training

 Yearly conferences & Trade-shows

 New-product training as needed

 Updated product training


 Webinars, classroom training, workbooks/quizzes
Training Evaluation

 Pre and Post test


 To assess the salesperson’s understanding of the products
and concepts as well as their ability to use the learned skills

 Evaluation Questionnaire
 To assess favorability of the program
 To discover how to improve training in the future
Compensation Plan

 Combination plan: base salary + commissions

 Software base salary: $55,000

 Hardware base salary: $66,000

 No commissions cap

 No accelerators

 Commission based on size of discount offered with


sale
Commissions Table

Required Level of Size of Discount Commission Rate


Approval
No approval required 10% or lower 15%

District Manager 11-20% 12%

Regional Manager 21-30% 10%

Sharon Esteves 31-40% 8%

Bryan Mynor 41-50% 6%

CEO Robbie Chatterji 50% or above 4%


Pay Comparisons
  Arcx Lux Arck

Base salary $55,000 (SW) $32,000 $65,000


$66,000 (HW)

Quota $100,000/quarter $100,000/quarter $1,000,000/yr


(SW)  
$250,000/quarter
(HW)

Sales Calculated by Base: 4% with Base: 9%


Commissions size of accelerators without
discount accelerators
offered with
sale

Cap None None $6 million in


sales per
year
Employee Benefits

 Direct Reimbursement plans


(for reasonable spending)
 Advanced healthcare options

 Life insurance options

 401K
Motivating the Sales Force

 Bi-annual Sales Competitions


 Continue Gold Star incentives and Hawking Club
 Salespeople have options for their rewards:
• Original tropical vacation offered to members of the Hawking Club
or Top Guns
• 4 additional paid vacation days
• Monetary bonus of equal value to 4 paid vacation days
Evaluation

 360-Degree Feedback in Performance Evaluation


 Focus on the development and improvement of the sales team
 Self-Evaluation
 Other Sources
• External Customers
• Internal Customers
• Fellow Sales Team Members
• Bryan Mynor
Sources

 http://www.docstoc.com/docs/38680936/360-Degree-Feedba
ck-Form---PDF
 
 http://www.loc.gov/teachers/tps/images/usa.jpg

 
 http://www.staffing-and-recruiting-essentials.com/Sample-Job
-Analysis.html#axzz2RwQcO54h
QUESTIONS?

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